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Published on Jun 10, 2015
Mobile subscriptions continue to increase at an incredible rate, with most of that growth coming from emerging economies such as Africa and Southeast Asia. These areas are dominated by slow, intermittent connectivity and low-end devices. If companies aren’t already taking steps to ensure they are able to reach these new audiences, they soon will be.
Presented at Velocity SC 2015 in Santa Clara, CA on May 29, 2015.