Regulations for the safety of new cars coming onto the market vary around the world. But most low and middle income countries have weak safety regulations, and it is where 90% of road crash deaths occur.
There is a stark truth here. Where there are no or lax regulations, car companies do not need to maintain safety standards - and many don't.
In an alarming number of countries, cars of the same make and model, sometimes even made in the very same factory, roll off assembly lines with one set of safety features for sale in a country with strong regulations and minimal, if any, safety features for sale in countries without.
This is a disturbing double standard, boiling down to lives in one country being worth less than lives in another.
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