 All right, I want to talk about the messaging at the, I guess we don't have much time, real quick. So we've got smarter storage, efficient by design, cloud agile, good high level messages. You started to talk about some of the examples beneath them, is this really the roadmap that you're going to put forth in terms of the portfolio over the next two to three years? It is, it'll influence my investment decisions, so we will use these attributes as kind of a key lever that will inform what we're doing in our development plans. We'll be able to describe them that way. There isn't clean boundaries between any of these attributes, but clearly, based on the 20 plus innovations we're announcing here today, you'll start to see common threads in how we're approaching our portfolio and how that translates then into value for the client.