 Welcome to JSA TV and JSA Podcasts where we're covering the latest stories, trends, and innovations with leaders from the global connectivity, real estate markets, and also the networks within. So I'm joined today by one of those leaders, one of the biggest data center operators in Norway and really the world. So we're here with Green Mountain, with Savane Haggiseth from Green Mountain, CEO. Nice to meet you. Thank you very much. I'm very nice to meet you too. Thank you. Well, we're happy to have you here. We're really excited to chat with you just a bit today, before you run off to your panel. Very busy guy at this conference. So first of all, of course, Green Mountain is well-known in our industry, very much a leader and sustainable and dependable COLO data center. So could you just tell us quickly why folks choose to co-locate with you all? What is your differentiator in this space? Yeah, I think it's just what you mentioned, the ability to deliver truly carbon neutral or close to carbon neutral data centers is one of the drivers of a lot of the clients that we have at our data centers. So the sustainability aspect is important. It has been since we started 10 years ago, and it continues to be, and as it becomes more and more important for other clients and partners out there that tend to gravitate to the companies who are able to deliver that both short-term and long-term, and Green Mountain is one of the companies who are able to do that. In addition to that, Norway is very fortunate because we have opportunity of scale. So especially now with a lot of AR workloads dominating the market, in Green Mountain we have the opportunity to both serve one, two, three, four or five megawatt of capacity, but also larger scale deployments and large campus deployments up to 250 megawatt. So that ability to be able to deliver carbon neutral data centers to both small and larger clients attracts a lot of attention in the market in Europe, which is fairly constrained, especially on power. Yeah, excellent. Okay, thank you. And so there are tons of great discussions happening at the conference this week. Could you just share one trend we're asking all the thought leaders who are joining us on JSA TV to just talk about a trend or two that you're seeing maybe for 2024? Yeah, so of course, this is an ESG conference. So of course, a lot of the decisions are related to new regulation on ESG. So I see a lot of the dialogues goes on that. And as also the workloads are getting bigger and bigger, the ability to be able to serve that in a sustainable fashion seems to be getting a lot of attention at this conference as well. So now it's not just something that you're able to say, you need to be able to actually show it and you need to be able to report on the ESG aspect. So we see a lot of clients who really would like to go carbon neutral or really would like to go sustainable and not just buy themselves sustainable. So the ability to both be able to not just say but actually report it is also a lot of the discussion in regards to how can Norway or how can we in Europe be able to deliver according to the regulation that is coming in the market? Yeah, absolutely. We're hearing a lot about that. The deliverability, how can we really take action together as such a core central theme of this conference and also the reporting and holding ourselves accountable. So one last question about the sustainability reports that Green Mountain put out, I believe back in July, you could just kind of tell us a quick takeaway, one of the one of the core takeaways from that. Yeah, this was our second sustainability report that we had in Green Mountain this year. We had a lot of discussion until we delivered our first one and then we truly saw the value of actually being able to put out our own report and the ability to report on given metrics in the industry. We thought we were pretty good on sustainability until we did our first report. We got a couple of punches in the face and needed to do a couple of things differently. But I think by having a sustainability report, you kind of visualize a lot of the things that you're doing well, but also the things that you're not doing well. So the ability to constantly continue to push the needle. So we, for instance, from last year to this year, we were able to reduce our carbon emissions by close to 10% because we were able to visualize the things that we thought we were doing well until we actually started on reporting and as we reported on it, we saw that we actually need to do this differently. So I think it's a maturity aspect for us as an organization. So that was one of the things that we did. Also, we saw that last year when we did the reporting, we thought we were okay on recycling, but we were able to increase it by another 16%, 17% this year to 92%. Still some way to go, but still also kind of the visualization of what that actually mean. And then of course, when you give out a report, especially if you're a company like Green Mountain, where the DNA of the company is setting the green standard, you need to make sure that when you provide that report, it is accurate. And that was also one of the things that we needed to kind of have a few rounds again is how transparent can we be in regards to sustainability. And we put all cards on the table in regards to that report. So there's no hidden things, it's not a marketing activity. It's a true report of what we're doing well, but also what we're not doing well and what we need to improve. I love that level of transparency is so important. All right, excellent. Well, thank you, Spain. It was great chatting with you. Thanks for joining us. Thank you very much for having me. Yeah, absolutely. And to all of our viewers back home, thank you for joining us on JSA TV. Happy networking.