 In February of this year, we announced the funding of a new independent research institute that would be based in Berlin and dedicated to the exploring of the impact of the internet on society and I'm thrilled today to welcome you and you've already been welcomed but to add my welcome to the institute's official opening. 14 year old son actually asked when we said when we talked about, you know, Google and the impact how actually did you Google before the internet was there? It became very fascinated with what was happening on the internet at that time in 2004 with citizen journalism and blogging really emerging and having real impact challenging both conventional media and governments and you know, sort of political power and so on and I was very interested to follow that more particularly on the international side and I had spent a lot of time in China so I was very interested to see what was happening with the internet in China. Let me translate this from German. What if the audience would become a player? That's what's happening potentially now but it's also something that does not have to happen. Now, we might be happy in our wall guards, Disney lands or whatever and we might be willing to not fight for the audience to be a player.