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Published on May 14, 2012
To launch the New Tiguan with the Kessy System that starts the car engine with the touch of a button, we created a simple online ad which users were invited to start the car using only a touch on their webcams.
Full Credits Agency: AlmapBBDO Client: Volkswagen Creative Director: Luiz Sanches Co-Creative Director: Luciana Haguiara, Sandro Rosa Art Director: Ricardo Pocci Copywriter: João Paulo Testa Producer: Um Studio Technology Director: Fernando Boniotti Sound: cromo.sônica Account: Fernão Cosi, Vanessa Previero, Rodrigo Falcão, Leilaini Holdorf, Aline Macedo e Roberta Prevedello