 Hola, buenas. Good morning. It's a really great pleasure to be with you today. I hope today we have more sun than yesterday Not bad, huh? So this is an app called say hi, and I use it everywhere Six months ago. I was in Japan. I had a six Roughly a half an hour conversation With the sushi chef. I spoke in German. He spoke in Japanese through this So in roughly half a year the first company will present a device that you put an earpiece in and You don't actually have the mobile you just do it on your wristwatch and it will translate in real time in 35 languages in real time So you can finally have a relationship with somebody that doesn't speak your language If that's what you want, I mean talk about this. I mean this is basically these devices here are our second brain They are the external brain and For some of our kids is the first brain Because because they're always looking there, but everything is in here your music the news Social network dating Everything is in here Now imagine if this device is going to go onto my eyeglasses and I can command it by looking That's already here Google glass, right? But in a very near future Virtual reality I can connect directly, you know with glasses or a helmet and in the 10 years I can connect me direct for my neocortex Like the Coachella implant for hearing Imagine if that is a reality So who in this room? Would not want to be superhuman Super humano Everyone Many of you would say that's maybe not Maybe it's too dangerous But many people would say yes, you know if I can work a hundred times as fast If you use virtual reality, you know the the glasses that you're wearing Accountant bookkeeper financial control Doctors you could be a hundred times as fast But what else would it do? Where is that future taken us? We're looking at a future where it's essentially like this Where people and technology are coming together Now think about this, you know, we may be the last people For the foreseeable future that actually know what offline means you're not connected You know, I was of the I was in Tanzania with my younger son It was then 18 you know in Africa in Zanzibar actually and we're on the beach and We're sitting down to enjoy the beach. My son pulls his mobile out Keeps hitting it says my music is broken. My music is not working And that was the first time in his life Where he had been going somewhere without internet That's why the music wasn't working and I said to him that you know, we're in Zanzibar on the beach There's no internet and he couldn't believe it So you know offline is now a mental stage Offline is a new luxury and in just five years. We're going to have six G networks We're going to have nine billion people connected to the internet in 2030 Today it's 3.6 billion That will change everything positive and negative What we have to make sure is that we understand technology is not good or bad. It just is It exists. It doesn't have morals. It is neutral You know, you can be addicted to television Some people are addicted watching television seven hours a day and you can be addicted to Facebook So what we have to make sure is we cannot forbid technology We cannot have too many rules But we do have to think about a balance When is it good? When is it bad? Our world will change more in the next 20 years than in the previous 300 years It's hard to comprehend that's true because we're talking about the dust of evolution World War two television the phone Internet but now These devices technology is going inside my head You know using the mobile phone the smartphone using social networks. It changes how you're thinking It changes how you're feeling and imagine if this information goes deep inside of us It will change who we are and very soon we can have nanobots in our bloodstream to fix our cholesterol This is not science fiction. It's 10 years. All of you in this audience. I don't see anybody over 80 here You will see this don't believe for a minute that I'm talking about science fiction. This is now all these things Virtual reality data mining. It's already here 10 years So it could be heaven or it could be hell the question is what do we want it to be? The question is not to use no technology. There is no such option There's no option to go back and say we are going to go back to not having smartphones or the internet We're going like this. We're going at mind-boggling speed We can take offline luxury, but we you know, that's the future. It's technology We have to make sure That we think about how we can make this good for humans not good for money There is a difference. I Have to emphasize, you know in America you have to make that difference here I live in Switzerland where we have lots of those debates, but who is responsible for making it heaven It's not just us. I Mean if you have trouble with Facebook you leave but It's politics if we politician if the governor every mayor every prime minister is now in charge of our future And we have to make laws and rules and social contracts as telephonica says a new social contract contact social That's really what we're doing here So it could be heaven We could touch God. I mean I'm not religious But we could be like superhuman and I mean this is no joke if you if you're wearing virtuality Glasses you can work a hundred times as fast because you can go inside the information like Tom Cruise in minority report if you're a policeman and you're using technology and all of a sudden you have to wonder is it Everything that's known is is going to show up. I Mean this is we are already living in this world Everything everywhere everyone in China every single person is subject to face recognition So if you cross the street in China and you're registered and it's a red light you get a ticket in email The Chinese government will send you a ticket because they scan your face I'm not sure we could do that here, you know Everybody would get a ticket all the time But this is not definitely not a good thing that we want to have we have to decide on what we do good This is what technology does and it's always been like this the nuclear bomb. We can make a power plant I don't think that's good, but some people do we can use technology for all kinds of reasons Technology has no ethics. There's no he does not care about love emotions feelings Consciousness sentience whatever you want to spirituality technology doesn't care It's a zero and a one that's it But these zeros and ones are now becoming so powerful that we are likely to have a computer with an IQ of a billion in less than ten years a Computer that can compute faster than anything that we could ever hope to achieve and so the question of ethics is really a simple question it's about the power and the right that we have to do something and Choosing what is the right thing to do? There is a difference Tactically speak and many things become possible So Facebook is the best example Facebook takes all of our information Puts it into all kinds of technology and algorithms and outcomes your profile Facebook is it is actually making a copy of you a Digital copy of you and some people would say, you know, we have an average of a hundred million data points on Facebook every user You should download them some time to take a look That is a digital copy. Some people are saying that this is a better Facebook knows you better than your husband or your wife Because you know everything you do like the same with Google is in there So the question is can Facebook for example behave ethically I mean, we're talking about your information on Facebook is worth 42 dollars a year to Facebook and The more unethical they behave the bigger the value That cannot be good for us. So we have to think about where this is going Tim Cook the CEO of Apple Seven days ago at the European Commission event on data privacy. This is what he said we shouldn't sugarcoat the Consequences This is Surveillance and these stuff piles of personal data serve only to enrich the companies that collect Okay, this is the CEO of the biggest technology company in the world This is the company that makes the most money has sold 2.4 billion iPhones They are in the business of connecting and he says what is going on is surveillance That's because it's gotten so good and so powerful and apple I think is the only company that at least tries to keep it more inside It's an interesting in dichotomy, but quite clearly here. We have huge examples. You know telephonic. I mentioned earlier We have SAP a tech company Having a manifesto about artificial intelligence. We have people asking for regulation We're debating if we should let the tech companies have this debate. I mean think about this for a second Who is in charge of discussing the future? Is it the politicians? the king of Spain Is it us? Who's who's debating the future IBM Microsoft Google Facebook Baito Tencent Alibaba? They are talking about the future and they're having fantastic stories The future is about us It's not about some box It's not about some network what make a money with downloads or advertising the future is a bit more than that We should be debating the future look at the discussion about Digital ethics it's exploding. I started this five years ago. Nobody was interested. That's like, you know sustainability or so Four days ago Tim Berners-Lee the founder of the internet really Came up with a new manifesto called the contract for the web It's a new way to think about how we're going to do the internet This is a huge movement and this has to be a European movement because what is happening? America does not care about this because America is about the primary commercial benefit of technology Not to say that Americans don't care. There's plenty Americans that do I live there 17 years But the philosophy in America is not humanistic I mean think about the difference for a second in Europe. We are humanists Think all of you I think if I if I go around all over Europe to ask them that question Everybody wants to be human If I ask the question Silicon Valley, what do you want to be in the future? Guess what the answer is. I Want to transcend humanity. I Want to be superhuman That's the answer and if I go to China is the same answer Except that the state is organizing it Not not the private companies. So we in Europe have a really we have to have a good position on this issue That we are interested in having technology for the benefit of society. So digital ethics. I would define at as the difference between whatever technology things we can do and What is the right thing to do and basically putting humanity first? today Many things not are not really working so well yet like you saw for example the language recognition and face recognition It's kind of working well, but if I spoke to this device really quickly Like when I talked to you it would not get it But in two or three years, it'll be perfect in ten years Unlimited computing power So we must make sure that whatever these devices are doing that it's first designed for human benefit for collective benefit For equal benefit not for just for the rich For all of us that can use technology because here's the problem as Technology is exploding exponentially We're still the same You are not going to be exponential because there's bigger computers You cannot implant the chip in your head for the next ten years maybe later you can Technology is exponential But humans are not We cannot melt the towels we we're all living longer. That's true But we're never going to beat the machines if you have kids think about this Your kids should know not learn anything that a machine can do Routine bookkeeping insurance financial advice driving a car Call center of course they wouldn't choose that anyway But we're at the pivot point So basically what's happening here is we're at the takeoff point of technology making pretty much everything possible And that is only ten years away But our ethics are still the same We talk about copyright Well, we talk about energy we talk and we're not thinking about the things that are basically looking at us right now right today Because this is what's happening data is the new oil and Artificial intelligence, which I explained shortly is the new electricity This is an irresistible gold rush. I work with many companies that do this technology companies We're talking about a 16 trillion dollar revenue stream Who are the most powerful companies in the world today? Who are in this vortex of power? I'm not saying that's a bad thing Enjoy it if you can but these are the companies It's no longer oil and gas or banking All the military It's data Search engine social media data companies e-commerce the top four companies on this list Top four companies Have more money than the GDP of France They could buy France Not that they want to but Think about that But I mean we're talking about huge. I mean look at the economic firepower. They have tripled in value They can do anything and they are building the brain a Global brain to look at us look at the Internet of Things connecting cars houses 14 trillion artificial intelligence 15.7 trillion so huge temptation huge benefit Not a bad thing, but we have to make sure that we don't get shorted That we lose our rights that we become lonely because we don't have any real friends except for social networks That we lose our jobs and not there's not nothing to to pay for that No odd note no tax nothing because AI is really defined as this You know we're talking about machines that in the very near future and today They can hear they can see they can speak They can learn and Some people say that they can think Now when you think about learning machines cognitive computing They are not learning like we are learning They're learning from patterns That's not human at all and their thinking will never be human at least for the next 50 years But it doesn't have to be I mean imagine a machine that has the computing power of a million human brains That machine exists today, it's like 500 million euros and takes the whole electricity of a small city That machine will be in here in five years and I can ask a question like what is the future of Borgos? And who's going to be the next mayor? The machine will give me an answer So we're talking about very very powerful things happening. So this is the landscape of what has already happened In artificial intelligence. So the blue line is what basically machines have already achieved Cloud computing jeopardy. They can play they can play poker. They can play go They can replace the cold center. They can run advertising. They can be computer vision. They can even do debating They don't do it as well as humans do But it's only a matter of time before all call centers will be automated 21 million jobs Not a very good job probably By a job is a job and there's a cutoff, you know, you can say, okay, there is a cutoff to where machines are not suitable Because they don't understand they don't have context. They don't feel I Think that cutoff will remain for quite some time But not everybody can move to that pyramid to work We have to think about what that means for social structure We have to come to the to the rescue of people who are on that level because I think basically on the lower part is intelligent assistance That's pretty good stuff. It's just smart software. It's not at all like humans And that's what everybody is doing today. The keyword is smart everything So if you're in business, you're going to make everything smart using mobile and cloud and then there's artificial intelligence the next level I give this the orange light Could be interesting could be dangerous, but here's the red light Artificial general intelligence AGI This is intelligence. That's like us. I do not think we should allow people to build an AGI Imagine a computer with this kind of IQ that can be like us and be networked with other machines That would not end well for us So I think we need a more trolling. We had to figure out, you know, if this is usually disruptive I mean, we're talking about an arms race already Putin has already said several times that Russia intends to be the leader of an AI and China is saying the same thing and of course the Americans and India Maybe Spain so I mean this is a big question now Disruptive is fine, you know, that's progress, but existential There's a big difference between the two Because this is what's going to happen that technology will get so smart so fast so powerful That we will have this kind of intelligence explosion That everything is being understood by machines and then we have to ask a simple question What do we do in a world that's so super smart with machines? What's gonna happen to What we like You know, it's interesting many things that we like are not at all like machines mystery discovery accidents mistakes lies stories art Cannot be defined by zeros and ones Humans don't live by data We live by experience and by relationships When I meet you later in the hallway, it takes and me average human 0.4 seconds to recognize the other human That's without saying a single word It does all the things that machines can never do. This is why I think we need to make sure that they will never do this So we need a moratorium on this like we have for nuclear weapons On to more positive topics Yeah, I have suggested many times that the main problem will be in roughly 10 years what we want to do Rather than what we can do So we need a digital ethics council and this can start in countries, but it should be global basically imagine the old Greek Socrates and others are as totalists sitting together and thinking about what is the right thing to do? That's what we need People who do nothing else no CEOs not really politicians a council of the wise Because these problems are going to come and we're building essentially a new intelligence. I mean don't be fooled by this The goal of most technology companies is to automate to reduce jobs and to make more money by being indispensable That's not evil That's not bad But it's commercial it has no intent to Give back value that is not commercial so many questions and we're building a new nervous system basically And what we see on the mobile device is only the beginning So this is a new meta intelligence and these are the questions I have What about security? protection privacy sustainability governance Social contract Who's in charge of that? You know, it's funny. We're spending trillions of dollars in building technology Who are spending very little money on these questions? That's a very bad idea Because today we're sitting here and we're saying okay. This is not really working yet the internet of things Artificial intelligence that's slowly getting there, but we don't have robots here in the streets or robots serving our food That's a little bit away, but it's coming and who was going to address those questions So Tim Cook again said CEO of Apple technology can do great things But it does not want to do great things It does not want anything the great things that with technology we have to do Technology is a tool it will do whatever if you tell technology to say that all of us should be turned into paperclips The technology will try to do that as soon as it's can because that's what it's supposed to do So The key question is now changing from this. This is today or yesterday We wonder about you know if we can do something how we can do something what the costs are is it possible to have a robot for elderly Is a self-driving car possible by a 5-7 maybe 10 years depending on the country This is the only question the question is why and who Who do we trust do we trust the top 20 companies on the list? Some of them we used to trust Do they prove their trust they're going to have to approve their trust because they are giant international cartels Facebook has 2.4 billion users. It's the largest country in the world and Zuckerberg has more power than any real president So if you think about this, you know where we are going with I think many of these things are not sustainable Think about the addiction to social networks It's probably people in this room who are addicted to Instagram Or of course our mobile phone The filter bubble we only hear what we're supposed to hear on social networks because we're supposed to come back and Stay We're not supposed to hear things that don't agree with us That is not democracy. That's not a medium. That's called manipulation And that is you know if we if we are if we really want to have good media We have to invest in it That's why public media is so important It is unsustainable for us to use a news engine like Facebook That's essentially looking to shoot down democracy And this is a funny part the bad part not by purpose By pure technical feasibility You have 72 million dollars you can manipulate an election So I think we have to fix this we have to take a look at it We have to take a look at what's called the externalities if you know anything about sustainability the oil business and so on We have this debates all the time and it's finally starting to happen But we also have externalities the side effects in the digital business We have addiction. We have this brain computer interface idea. We have domination by robots We have all kinds of things and these are action as they have to become part of the digital economy If you're a company that's doing business in the digital economy, you have to think about the side effects You know the American gun lobby the NRA You know the organization of gun manufacturers their favorite saying is that guns don't kill people people kill people So if Facebook says Our system wasn't hacked. We didn't do anything wrong. Somebody used Facebook wrong. That's the same kind of lame excuse You are responsible for what you're building Because it changes society it changes our mind it changes the future So we need to move to a new economic system that's happening in the next 20 years roughly 2030 It's been discussed many times and this this will be a tough one Basically three things that we have to look at people planet prosperity Not just one thing if we were to just look for prosperity We would turn every human into a machine by connecting them. We would sell all the information. We would have no protection We would basically be completely naked Because that's progress It makes money. It makes trillions We have to think of a new economic logic and that's starting to shape up So I'm gonna come to the end that will take some questions. So bottom line is the more that we connect The more we must protect what makes us human We used to think that the more we connect The more we become human That's obviously not true You will not find happiness in the cloud or on the screen What you find in the cloud on the screen is hedonism It's momentary happiness. It's not a bad thing. You know when I call my son in New Zealand on WhatsApp I'm happy. I can use WhatsApp as free But happiness is something else. It's a larger story of life Protecting what makes us human means for example We have to have regulation and understanding of what is okay to do and what is not Automatic weapons that kill people without human supervision. Definitely not Provisions of leaving a mobile phone when you go to school. Maybe that's a good idea like the debating in France That will of course cause a lot of debate about which direction we're going But what makes us human are all the invaluable things mystery understanding foresight Storytelling intuition Einstein said imagination is more important than knowledge If you have kids, this is what they have to focus on the future. It's great to have knowledge. You know Einstein had a lot of knowledge But imagination machines will never have Well, I shouldn't say never, you know, it could be a hundred years. Yeah different discussion But machines don't have emotions. They don't exist. You may know the German word Dauzein existence Machines don't exist and how how can the machine that looks at my face and says Gerd is angry? The machine does know not know what a face is or what a face feels like and it certainly doesn't know what angry is It can identify it, but it cannot be angry It's a very very big difference. So the biggest danger today is not the machines will kill us Forget about all the stuff you see from Hollywood and Black Mirror and an X machine I know those that's entertaining Okay, the biggest challenge is that we become too much like the machine We get too lazy. We stop having personal contacts. We fall in love with our machines We don't leave the house. We order stuff and we don't pay the right places. We don't support public media That is the biggest challenge the more you become like a machine you will be basically useless in 10 years And because machines are learning the things that we can do anything that's routine machines will learn It's the end of routine But here's the good news the end of the routine is not the end of work It is just the end of routine if you're a doctor and you're looking up a disease in your books or online After you've spoken to a patient in the future. You don't have to do that You can do it right at the hospital bed with a small robot that has access to 500 million facts and pictures That's a routine that can go. It's not a big problem. It just means you change your job If your job is a hundred percent routine you are in deep trouble and that is our reality We should not sugarcoat this we have to be ready for this change when people like truck drivers and fast food workers and bookkeepers and Call center people are going to lose their job of 98 percent Then we have to think about what they will do for us, but here's the positive part Anything that cannot be digitized Turned into an algorithm becomes hugely valuable and this is what our kids have to learn Our kids have to learn how to understand nature silence boredom creativity imagination invention improvising That's really what they have to learn because their future is going to be not having a fixed job But hopping from job to job or on-demand work like many people already do today 50% I mean look at the facts that are positive only 5% of all routine jobs Can be fully automated. So yes a pilot can be automated The plane can fly itself But would you go in an airplane without a pilot the reason the pilot is there is because of us not because of the machine So that we still have a pilot we're still gonna have a doctor. We're still gonna have lawyers. We may not have many bookkeepers I don't know depending on how good your bookkeeper gets right, but here's other good news 85% of all new jobs have not been invented yet. We should not be so negative about this. We should be more inventive I mean, this is a huge factor. Do you know that around the world? There's 31 million social media managers You know, you know what that is managing your social media output or input right that job didn't exist ten years There was no social media third ten years ago, and now we have 31 million So if you can invent your job, you'll have a good future to invent your job. You have to do this Emotions creativity imagination in the future the less we work like a robot the better and This is something that we have in Europe We generally don't work a lot like robots We're you know, we're more humanistic we have more humanistic values and that I think is a saving grace that we're going to see So to summarize you know in terms of education we need to get away from this idea that as long as we have technology and people are scientists mathematicians engineers were fine That's obviously not the truth Because machines will learn that as well now we have the other skills What I call hecky as opposed to stem humanity ethics creativity imagination We need to marry the two in schools in universities and in funding They should be equally funded More music more philosophy more art more sports more exploration more entrepreneurship in school Not just coding and math and engineering because we're not going to beat machines in these disciplines in the near future So bottom line is we looking at our cards, so we still have the same cards technology ads cards all the time We need to make sure we invest the same amount of money and time in humanity as we invest in technology I mean, that's why we're here. We're having a discussion here at a cultural event I mean we're discussing things here. This is part of what we have to do to invest in humanity So the bottom line is really this you know this technology Innovations are coming in a in a wild furious pace and basically all of those are going to be substantially impacting everything We do artificial intelligence cloud computing quantum computing We're going to be in a world where that is the new normal and that you have to understand Whether you want like technology or not, this is really something that's happening and on top of that We have to place what we like the future is awesome humans on Top of amazing technology Can we have a future where we just have amazing technology? That's not enough Can we have a future where we're just awesome humans? That would be nice, but it's not for a realistic So somehow we have to find a way to that future and I think we can we're not too late We have the will now we just have to execute because the bottom line for me is we need to embrace technology But not become it Thanks very much for listening