 Okay, so thanks for joining our make-up today. My name is Lezewe, there I'm safety, and I'm the Texas Connect chapter leader for Ghana. Okay, so today we are going to share about one reason to know and how to do it the right way. Sorry for the break in my network, asking my camera off because my network is a bit unstable. Okay, so let's get, all right. So as I said, I'm your tech and we have a lot of tech soup and what tech soup does is to help non-profit get implemented and use. Okay, so we just kick off with the introduction. So one reason is actually a process of asking for contributions from individuals, companies and foundation. So as a non-profit, there are several ways you can raise money and the price of you raising money from people or from companies or from other non-profits to fund raising, brainstorm on how. So sorry, I wasn't sharing my screen. Oh, okay. So we'll be talking about the proof of fund raising. So what are the proofs of fund raising? Fund raising, first of all, creates a sense of community. Yeah, fund raising creates a sense of community. It creates a sense of backing behind what your organization is doing, what your non-profit is doing. For instance, you have a project you want to undertake at an organization. True fund raising, you're able to raise a community to support what you're doing. So maybe you have a budget for a project that you want to take in a community or to raise money to help someone. Or maybe someone that needs to keep and transfer the organization needs wants to help. You create a sense of community to support that cause. So people are giving money towards that cause. So fund raising, first of all, creates a sense of community. The second thing we'll talk about another proof of fund raising is that it's easy to create. It's easy to start a fund raising campaign with a prevalence of technology. You can start a fund raising campaign on your website. You can campaign by organizing a lunch or an event. Set up a fund raising campaign even on Facebook. You can set up a fund raising campaign. We have several websites out there that can help you set up fund raising campaigns. And another thing, the second fund raising also can happen anytime of the year unlike most of the activities of the organization that are planned, maybe on the second month or week or days of the year, fund raising can happen at any time. So you can set up a fund raising campaign at any time of the year and that's the best part of it. So maybe something comes up in the organization, something comes up in your nonprofit and you want to just raise some sort of funding for that which may be outside your plan or budget for the year. You can be able to raise a clock or so. It can happen at any time of the year. You don't need to put every fund raising campaign that you want to organize in the year inside your initial plan at the beginning of your nonprofit. So now that we've spoken about some of the advantages of fund raising, so what are some of these advantages of fund raising? So the first thing that comes to mind is sometimes time exhausting. So why would I say fund raising is sometimes time exhausting because you need to put in, you need to draft proposals, draft social media polls, you need to plan a demographic. Who are you targeting for your fund raising campaign? You need to put all those things in place. So it's going to take your time of what you might be doing. So you have to dedicate time to be able to have a successful fund raising campaign. So it can sometimes be time exhausting. Also, it also may depend on the nature of the project. So that's why I was the first thing that comes to mind as an advantage of fund raising, as a consequence of fund raising, that is sometimes exhausting. So you might be willing to give in the time so you can get the right results. The next thing we'll talk about is some fund raising requires effort of others. So when you want to organize a fund raising campaign, especially fund raising campaigns that are not online but they are in-person, so you're likely organizing an event, like you're given to use the exact scenarios, in such cases, you require the effort of volunteers because you need people to help, as a venue to help provide assistance to donors or prospective donors who have come to an event. Yeah, so you need to require the effort of volunteers. So that means it requires some sort of time and then in a way you might say it requires some sort of investment, financial commitment, because if someone is volunteering for organizing, there is likely who they are going to provide certain sort of financial remuneration or provide some sort of stepping for them given in their time, yeah. And that's one reason all people give money to us because the campaign goes to the catching stories or if you apply the fund raising campaign, your course is noble. Who will give more if catchy? If your campaign story is catchy, what do you intend to do? So something that might not be able to hit your story is not really catchy. Okay, and another, which is the last disadvantage of fund raising that we'll talk about is people do not trust charities, yeah. Most people set up charities just to raise money for student course or personal needs or to meet the personal obligation. So most people do not trust charities. They do not trust giving their money to charities to verify whether this organization is actually an organization or a spam scam or, yeah. So that's where public techs come in where techs will validate non-profit organizations so techs will work with organizations within other, in other countries. So for Ghana, for instance, techs will work with Waxi to validate non-profit. So Waxi validate whether the non-profit is really registered within the country, which is here in Ghana. That differs in several different countries as well. So people do not trust organizations. So in do business to give towards your course, they need to be some sort of trust. So how do you run a fund raising campaign? So first of all, it has to do with your planning. So how do you plan your campaign? It's an event you intend to organize. So what's the plan? What do you put into it? The first thing is to, it depends because if you're organizing a fund raising campaign, which is virtual, which is online and then organizing a fund raising campaign, which is on site, the efforts you put in would differ. So I'm gonna go briefly into what it takes to organize on site. So organizing a fund raising campaign on site, you first of all have to define your course. So what do you intend? Okay, so for instance, someone might say, organizing this campaign to be able to raise money for schools in deprived communities. So that is a course. So you need to define your course. What's the story behind that course? In this, for instance, I would say in the school, yeah, there are no textbooks, the classroom do not have furniture. So that's the campaign. So you have to define your course, then you know what and what needs to be done. Then you need to set your fund raising goals. So setting your fund raising goals means setting up how much you need for that campaign, how much money is required to be able to run that campaign successfully. So that would determine how much you're doing this for or how much you're gonna let your donation in. Okay, we are raising $20,000 towards this campaign. Then your donation, okay, $1,000 towards that campaign. I can give $2,000 towards that campaign. I can give $500 to the other campaign. I can give $1 to the other campaign. So you need to have your fund raising goals. And then you need to set time frame as well. So within your goal, you set time frame that, okay, this particular fund raising campaign is gonna start from November 1st to, let's say November 20th. And then within that time frame, we need to be able to raise this particular amount of money. So those are your fund raising goals. The next thing you do is to set up a budget. Okay, every project requires money. So first of all, you need to set up a budget for that campaign. How much money is gonna go into the campaign? How much money is gonna come out of that campaign? And then you need to set up how much you're gonna gain as a result of that campaign to run the cost. Because it's an on-site campaign, that means Manu is likely to go into the organization of the fund raising event if there's gonna be one. Like I mentioned earlier on with another point of fund raising or the disadvantage of fund raising, where you have to give some remuneration to volunteers that would like fund raising events. So you need to set up fund raising events or the fund raising campaign and also set up a budget in need to raise as a result of the fund raising. How much do you want to gain from that fund raising? Then the next thing is to set up your target audience. Who do you intend to reach through that campaign? Are you intending to reach the working class? Are you intending to reach, what are you intending to reach with your campaign? What is the demographic, the age, the gender? What, so that becomes your target audience. You need to set that in place. So that you know how to run your campaign. Yeah, then after you've been able to set up that campaign successfully, when people begin to give in to your course, you need to donate towards the course. You need to keep them in the loop. How much you've raised? So you have this, we raised $5,000 out of $20,000 money to raise, we raised $6,000. So you keep your donors up to this and then your community or your target audience. And I'll give more so that you can be able to meet here. Somebody can also see the state decade and also give this towards the backdoor. That is setting up your target audience. Then the same thing happens with an online campaign. Because whether your campaign is on site or online, there's still going to be situations where you have to get back to your audience or your donors so that they know that, okay, they've given towards this course and they are getting this from this course. So okay, yeah, so you need to keep them in the loop about what is going on in your campaign. So quickly, I'm going to go into how to plan an online fundraising campaign. The steps are similar, just that the approach might be different. So in the same vein, you have to define your need, write your copy. Copy can be updates, interest keepers. So let's say teaser, for instance, write touch stories to post on your social media platform. Observe, there are basic people on how much has been raised and then interest keepers. So you give them updates on the campaigns and feedback. So technically, whether it's an online or on-site campaign, the steps are similar, but the approach differs. It was for the online fundraising campaign, you are not going to be organizing an event. So you're organizing an event online. Organizing your campaign online. You're using social media, you're using Facebook, you're using the website to raise your campaign. So you need to, just as a way you keep your donuts up to date on what you're doing, how much you raise towards the campaign. You have to do the same thing with last time before we run up this session as hands-on demo on setting up a fundraising campaign. So before I come to the hands-on demo, which is the last thing I'm going to do, I'm going to give you some options, okay, some options where you can raise fundraising online. So we have several fundraising platforms. So we have GoFundMe, the one that works quite easy in our space, GoFundMe, that's in our four-hour demo graphic is GoFundMe because some of the...