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Published on Jan 23, 2013
In this Oce Press Go! webcast presented by Canon Solutions America (http://csa.canon.com/), moderator Barb Pellow predicts how emerging social, digital and other Internet technologies have changed how printing companies do business in 2013. Pellow explains that digital color will continue to be king in the marketplace because it offers a growth for technology users and vendors. In addition, digital wide format printing will also expand, enhanced substrates will drive digital volume, hyper-personalization will drive digital print and cross media marketing and direct marketing and social media will converge. Watch the webcast to see Pellow's other printing industry predictions for 2013.