 I think it's because society is very kind of social event oriented. For instance, to give an example, the things that used to give me the most anxiety and where I actually had to spend the majority of my energy advocating pre-pandemic and also at a stage right now where everybody is trying to make up for what they perceive as lost time is that there's a huge amount of opposition when it comes to turning down social events. Even if you have the most legitimate excuse in the world, which our excuse is very legitimate and I wouldn't even like to call it an excuse. But people don't really understand and yet you're kind of hounded to attend these events and people would be so shocked to hear what we're discussing because they'd be thinking like, oh, you've just been invited to a party. What are you going on about? But when you've got about 10 potentially 15 different people asking you over a two-week interval prior to the situation, oh, will you be going to so-and-so?