 You know, our first hundred or 200 customers were friends and cousins and co-workers and all that. You recognize the name on the other sheet. Yeah. Yeah. And they were like, five stars, best Yoda or never. I'm like, all right. I don't care about your guys opinion. I want strangers to be writing five star reviews and strangers to be repurchasing. And at that point, you know, I can't remember what the timeframe was. I will say it did take longer than I thought it would. Building a business was harder than I thought it would be, especially bootstrapped. I couldn't just go buy Facebook ads. Like I really had to get scrappy and creative. And what year was this? This was we launched in early 2019.