 Where can I find the best email provider? Hey, you've come to the right place. Are you looking for an email provider that can grow with your business, that has some extra bills and whistles, and that has affordable pricing? Well, if so, you're gonna wanna watch this video, and we're starting right now. You've come to the right place. In the past 10 years, I've tried all kinds of email providers. I've tried Constant Contact, I've tried Aweber, I've tried Mailchimp, I've tried Infusionsoft, and I got so many of them over the years, but I finally found the solution to my email problems. And it has eight pieces of software rolled into one, and it costs less than anything that's out there. Now, in this video, I'm gonna tell you exactly what it is and how you can get a trial for only $1. Let's get started. This is part one of a two-part series. Hey, I'm JR Fisher, and I've been online since 2009, actually selling products. And over that period of time, we've sold millions of dollars of both digital and physical products. Now, on this channel, I share with you some of those tips, tricks, and techniques that I've used to generate millions of dollars online. Now, do me a favor before we get started. If you're new to the channel, don't forget to subscribe below. Hit that subscribe button. And next to it, there's a bell. If you click it, it'll sound just like that. I promise. Click that bell and turn on all notifications. Now, at the end of this video, I've got a surprise bonus for you. Well, it's not really a surprise. I'm gonna tell you about it right now. It's an online course that teaches you e-commerce and it's absolutely free. It's yours for the taking. All you need to do is click the link in the description and you can grab my course. Okay, now let's get going. Could the days of trying to find API keys and trying to remember dozens of logins and having all these softwares integrate finally be over? I think it is. For the past couple of years, I've used a program that I'm gonna share with you that helped me eliminate eight pieces of software that I was paying for. Okay, I'll share with you what it is. It's called CARTRA. Now, CARTRA is kind of the new kid on the block, but the people behind it are not. It was started by Andy Jenkins and Mike Phillsame who are marketers for decades and they really know what's needed in a piece of software. They, along with Frank Kern, came up with a software called CARTRA and it is amazing. So what I'm gonna do in this video is go through some of the things it does so you can see for yourself that you're gonna wanna get CARTRA. Okay, so CARTRA had an advantage. Let's face it, they got to see all these other softwares that came out before them and they got to pick and choose all the good parts and add them to their software and that's exactly what they've done. Now, Frank Kern was initially involved in the beginning and he really added to CARTRA by installing some of his templates for his pages, emails, all sorts of things. They're all included in CARTRA. He actually included some of his done for you campaigns so you could actually just use his campaigns and plug in the information from your business. Number one, let's look at CARTRA's page builder. Now, CARTRA is in direct competition with both click funnels and lead pages, but it offers so much more than both of those programs do. CARTRA gives you what you see is what you get type of building process which is super easy to use. From day one, they actually included over 100 templates for you to pick and choose from. The overall experience once you learn it in CARTRA is simple, easy to follow and very intuitive. Now, I wanna show you one of the templates that CARTRA provides within the actual system itself. Now, one cool thing that CARTRA added is the ability to split test. You can add a split test to any page. If you wanna change an image, if you wanna change the headline, the color, whatever you wanna do, you can instantly do this within CARTRA without having to spend a lot of time building a whole nother page. Now, this is really cool because most of the programs out there only allow you to split test a single module at a time, but with CARTRA, you can split test anything you want instantly. There's so many added things in CARTRA too. They have a photo library that you can pull from so you don't have to go out and buy images if you don't want to. There's also thousands of icons included. You don't have to go looking for icons. They're built into the software. They also use a very logical system because they use sections, rows and modules which makes it super easy to build almost anything you can think of. Once you build some of these, you can actually save these into your own library so that you can use them later on for future use. You can actually organize all your pages into folders so that you can find them later on very easily and reuse them. Number two, email campaigns. Oh my God, they're awesome. This is one of those features that you really wouldn't expect a company, a new company to be able to pull off, but they've done it. They have a full-fledged email marketing campaign and a CRM built directly into the system. Okay, so I'm in CARTRA right now. Now, CARTRA's email marketing is combined into three different parts. You've got a broadcasting tool right here, you've got a sequence tool right here, and you've got automations right here. Let's look at the broadcast first. The main measure of success for email marketing tool is deliverability, okay? So if your emails don't get to the people, then of course they don't do you any good. How often they get there will give you actually a deliverability score. Check out this post I found here. It says, your email send reputation with CARTRA is unparalleled. When last we reported, we had 15 days of glorious green with the tiniest slack of gold to show you delivering just under 100% high reputation from Google that entire time. That in itself is enough for you to feel really, really good about and running your email campaigns with CARTRA, okay? So that's pretty cool. I gotta tell you, I feel the same way. When I was with some other providers, the deliverability was just terrible. So after testing several different email services, everything from active campaign to mail or light to drip, I was constantly getting my CARTRA emails to deliver in the primary email box where emails from other providers often would go to the updates or promotion tab. So good job for that, CARTRA. You can create a variety of email types also with CARTRA. You can do plain text. You can do really beautifully designed stuff. You can build email campaigns with CARTRA. In general, I prefer to keep my email simple and text-based, but every now and then I'll stick a picture in there and I'll put a link in the picture so people can click on. Now, if you look at the screenshot I'm showing you right now, you see that orange countdown timer? My God, that's a killer feature. It really is. CARTRA has an incredibly tight integration throughout the platform, and this allows them to do something extremely powerful here. You can set up a scenario where you can offer a limited time bonus to recent customers, and that deadline can be displayed dynamically between your emails, the sales pages, and any other part of your CARTRA campaigns automatically. Now, this is really cool. And they always stay in sync with each other. I don't know how they do this. Have you ever been on a website and there's this countdown timer, but as soon as you hit it, refresh, and the timer just resets? Yeah, okay. That's not an instant deal breaker for me, but you'll never find that happening on CARTRA. The next part I really like is the automations. Now, automations are one of those things if you're new to email marketing, they can be a little bit intimidating, but once you've got them figured out, I mean, they're amazing, and they're really an essential part of your strategy so you can automate this whole system. CARTRA provides this automation system that's called Advanced Forking Logic, so you can actually see what's going on as you build it. You can add a number of elements here to your automation, adding and removing subscribers from tags, sequences, lists, even memberships, giving or taking away lead points to your subscribers. You can unsubscribe cold subscribers automatically. You can create sub-sequences within your automations to create complex paths that they can take while keeping it visually simple to manage. Solid analytics to show how each email and each step in your automation is performing. Under the campaign area in CARTRA, you can actually drill down and manage your leads in a really deep sense so you can actually see what's going on with each and every one. You can view their tags and information. You can actually look at the history of every single customer and every single touch point there was. You can see what pages they opted in on. You can see what pages they viewed. You can look at help desk tickets. Everything is available to you within the CARTRA panel. I mean, seriously, there's a ton you can do in this area, but the point I wanna make is that there's so much information right there at your fingertips. Every time there's any type of contact with a customer, whether it's viewing pages, whether it's them buying your products, whatever, this gives you all that data so you can make real decisions to help you improve your funnels. Now, check this out. Imagine getting an email from a customer and them saying, I want you to drop the price for me. But before you say no, you can just click on them and see what their purchase history was. And if they're a big customer, you may wanna take care of them. And the cool thing you can do is you can offer them that product at a cheaper price, but you can also add an upsell to it automatically and recoup anything that you've lost. Now, let's look at some of the pros of this section. It's got a fantastic email deliverability. It's got deep integration between emails and pages to allow you to put countdown timers directly into your emails. You can also build highly styled newsletters or simple plain text messages. You can also do that if this, then that functionality on emails. Automations and page views. And don't forget, you also have a visual automation builder with sequences, triggers, delays and forking logic. And on top of all that, you've got the complete customer journey that you can look at and see exactly what's happened with each and every customer. Now, before you can send emails, you gotta have people to send emails too. So let's talk about number three, the email opt-in forms builder. It is frigging amazing. Let's look at some of the key benefits and features right now. Okay, let's look at some of the things that can do first off. With Cartra, you can design several types of opt-in forms. So let's look at each individual one. The first one is in line forms. Click pop forms, link to buttons, slide in forms, pop ups on exit intent, banners at the top and bottom of pages. And then of course, naked HTML forms without design to integrate with other tools if you want. Cartra continues to make things easier by providing templates for all of these forms. It's really as simple as, once you've picked your form, your template, all you have to do is fill in the blanks and boom, you've got that form and you're ready to go. Cartra actually has smart opt-in forms, okay? Let's check this out. Cartra can preload your information into their forms. So I'm not sure if you realize how important this is, but let me explain to you. Smart opt-in forms, as a managed solution, Cartra has clients everywhere in every vertical. Because of this, they are able to semi-share cookie data for their opt-in forms. Okay, so this is really crazy. What this means is that if a reader opts into a different Cartra users form, all right? Somebody else using Cartra and later on comes across to your form that is automatically populated into your form. That's crazy, right? So it's like his information or her information is loaded directly into your form. So all they have to do is click, that is cool. Remember, every single thing they have to do extra, like add an email, add a name, will drive down your conversion. So that's one more thing that's gonna up your conversions by using Cartra. The next thing is embedding forms. Now, it's cool that you can make all these forms, but what if you prefer to use your WordPress site? Cartra's got you covered there too. All you have to do is embed a single line of code into your HTML and your WordPress site and boom, that form is also gonna be on your WordPress site. Super easy, you don't need any technical background to do this. What's even better for you is if you do a typo and you change it in your form or you change your form up a little bit, that line of code automatically changes and also changes it on your website for you so you don't have to embed that code again. Okay, so let's recap and look at all the things it does. It has a great selection of opt-in designs, simple drag and drop editing. You can add automations directly into the opt-in and sign-up forms. It syncs readers' names and emails across any Cartra user's form so they don't even have to enter it in. You can embed forms into your blog or other websites. You can quickly plug-in forms to your existing landing pages without having to do any design work on the form itself. Let's look at number four, Cartra video hosting. Now this is something that no other software does that I know of, they just don't exist. When you're doing email marketing, generally what you're gonna have to do for your sales pages, you're gonna have to embed something from Wistia or YouTube or some other provider like Vimeo. But in Cartra, you could actually upload the video to Cartra and it plays within Cartra. Now let's check out how this is really, really beneficial to you. You can tell how much of a video somebody's watched and you can set up a sequence to go out to them based on their watch. So for example, let's say somebody is watching your video sales letter and your offer is at five minutes and they leave at four minutes. You could actually set up a sequence to everybody who watched less than five minutes of that video to actually send that offer out to them again and capture more sales. Now let's look at all the pros that Cartra has in this area. The first thing you can do is you can embed videos directly into the platform and you know how good that's gonna be for you and how much that's gonna help you. You can get access to detailed analytics like average watch time, at what point people are dropping off. You can see every video watched by your subscribers in their customer journey. You can also do in-video actions. You can require your viewers to social share, subscribe or perform any other action to continue watching the video. You can organize your videos into folders for easy access. You can quickly embed your videos into Cartra pages without hunting down URLs or anything like that. Number five, Cartra's product area. I love, love, love their product area. Their product area is really cool. It's very intuitive and you can not only sell digital products but you can also sell physical products in there. Now a lot of these other sales platforms, these page builders, when you have a product it's attached to that page. So anytime you wanna sell that product again you're gonna have to add that product to that page. Not with Cartra. The product is actually in Cartra. So let's say you wanna have one page and you wanna sell a widget at $10 and you wanna sell that same widget on another page. All you have to do is set a different price point for it and you can actually pull that product up and have it on the other page. You don't have to enter it two, three, four times. The other cool thing you can do is you can make these products different kinds of products. So for example, is it a download or is it a membership? You can change that on your product. You can also change it to be an upsell, a downsell, a cross sell. You can also make it available to other affiliates within the Cartra marketplace. They can sell it and they can make money and you can increase your sales. And with these products of course you can tag people that bought the products. You can add coupons to it. I mean, the possibilities are really endless in Cartra with products. The other cool thing you can do is actually host your files in Cartra. If you don't wanna use a third party thing like Amazon S3 or if you don't wanna use Dropbox, you can actually upload your products to Cartra and customers can access them right on the platform. The next thing Cartra will allow you to do is customize your checkout page. This used to drive me crazy on a lot of platforms as you were stuck with their checkout page, not with Cartra. You can customize it in any form you want and make it match your overall branding. And as far as payment methods, Cartra is there too. They accept Stripe, they accept PayPal and many others. So no matter what payment option you're using is probably gonna work fine with Cartra. In addition to that, you can also set up special tracking links for any of the pages that people visited or anything they clicked on. So you can follow up with other email sequences to sell them other products or upsells, downsells, whatever you wanna do. Now let's just recap everything that we've covered in this section. You can host all of your products directly on Cartra servers. That's really different from a lot of softwares that are out there. You can offer upsells, downsells and bump offers like the most common ones available out there right now. You can customize checkout pages with templates to choose from to get you started. You can also track links to help you monitor your product sales. It's got an easy dashboard on the homepage of Cartra to show you how your sales are going. And you can take one-time payments, monthly payments, trials or anything else that you could imagine. Okay, so that completes this first video. There's another video that completes this series. Hey, if you like this video, give me a thumbs up below there. Don't forget to subscribe if you haven't done so already. Hit that subscribe button and ring the bell. Okay, you gotta ring the bell and turn on all notifications. That makes you a member of the Fisher family and a VIP group if you turn on all notifications, which means I will actually email you every time we do a new video so you don't miss a single one. Now, like I told you, I'm gonna give you a free course. It's a $97 course. You can get absolutely free by clicking in the link below. No credit card required, just click and learn. That's all you've gotta do. Okay, so let's head on to number two in this series about Cartra. 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