 I think sometimes in sales, it's easy to get focused on the goals, the quotas, the expectations, where are we growing? But we must remember no significant selling ever happens without significant connection. I believe the better you are at creating and designing moments in the lives of your customer, the more influential you become, the more profitable you become and the greater loyalty that you create in the customers that you serve. In a marketplace that's incredibly disrupted right now, you need good people, you need a good product, but you also need effective sales processes. Now more than ever, customers are looking for organizations that they can trust that have a great product but also, more importantly, they're looking for a connection. You provide products and services that better the world. You become the best for others. There's no greater calling. And your products are amazing, but it's up to you to sell that. It's up to you to help people to see the possibilities. In this virtual or live presentation, we talk about the power of mentorship within the sales process. I don't think you're in the business of salesmanship, you are in the business of mentorship. And the better you get at leading people along that path, guiding them, learning how to advocate and connect them to their dreams, the more likely they're going to buy from you. It's the ability to guide your customer to a solution. Great sellers have that ability and they showcase it through their confidence. Good confidence creates significant trust, which always leads to profitability, increased sales and more loyalty. The principles of mentorship within the sales process always leads to greater profitability, increased loyalty and connection and influence that lasts. The commonalities between significant salesmanship and significant leadership are literally identical. We help sales professionals understand the process of mentorship, not just dragging a customer through the sales cycle. If we can change the perspective of our customers, we help them to see a new reality. And if you help them to see the realities of the products that you offer, you influence their behavior. I love that his energy was felt. We had people commenting live saying, this was so great and they were super thrilled about it. It was just a no-brainer to go get Clint and turn him loose, let him do what he does best. In the sales process, there is nothing better than repeat business. And when you become more memorable in the sales process, people think of you. People want to work with you. People like themselves best because they're with you. When you become that kind of a sales professional, you become unforgettable.