Rating is available when the video has been rented.
This feature is not available right now. Please try again later.
Published on Apr 2, 2012
Jeff Cann, Manager of Accounts at Sysomos, talks to Amber Mac about the power of social media to fuel and connect the world's conversations, and the ability for companies and brands to reap real benefits and ROI from engaging in the social sphere. This interview was filmed during Dx3 2012, a digital trade show in Toronto.