Havas partners with social media leader Facebook, top eyewear brand Warby Parker and marketing technology expert FaceCake to explore one of the biggest trends in digital today 'Social shopping'.
Social Shopping: Chris Maliwat, Strategic Partner Development - Commerce, Facebook Neil Blumenthal, Co-Founder & Co-CEO, Warby Parker Tom Chamberlin, VP Business Development, FaceCake Marketing Technologies Rori DuBoff, SVP, Director Global Strategy, Havas Digital Emily Garvey, VP, Group Account Director, Havas Digital
Directed and edited by: Brandon Bloch, Fernando Ortega, Caleb Stewart
About the Digital Trends Video Series: In partnership with top innovative companies and industry specialists, the Havas Media video series explores burgeoning global media trends that show how marketers are connecting with consumers in new and more meaningful ways. Trend areas include progressive screens, social shopping, location-based marketing, cashless commerce, content co-creation/curation, augmented learning, big data and predictive analytics, smarter search and life tracking. Videos will be launched regularly throughout the year, as they are most relevant to marketers.