 So in this module, I'll be focusing on the shopping cart because as I discussed in the previous module that e-commerce is incomplete without a shopping cart. It is not possible to sell items without a shopping cart. So you have been used to working in a brick and mortar store and you have been selling items maybe for number of years maybe for decades and you have been selling items of course to the local customers or the customers in your city or maybe some customers which come from different cities. Now it can be a scary experience that you are showcasing you are showing your items to your customers who are global who are worldwide and you have been coming across different solutions for e-commerce different types of solutions for e-commerce shopping carts so you don't have to be confused you don't have to be scared because that's why I'm here and that's why you are here. So once you have decided that you will be selling online and you will be becoming part of e-commerce so you need a shopping cart so what you should be looking what features you should be looking for in a shopping cart that I will discuss in this module that these are one two three four these are the four features which should be there in a shopping cart and which would be beneficial to you and of course then there are a couple of solutions which you should be adopting or which you can adopt to become an e-commerce seller for example should you connect with an organization which is already selling or should you get a service or should you get a payment mechanism so I'll briefly go through the details of all of them in this module so let's proceed ahead so what are the top five features to look for in a e-commerce shopping cart single a symbol setup and e-commerce design now what I would suggest is that when you have shortlisted or identified a shopping cart solution you go for a free trial period try it out get to know the solution and get comfortable with it and it has to be a simple setup it doesn't have to be too technical and you as a seller should be able to configure it and you should be comfortable with it and you know that the e-commerce design is there that is the first part that is the first part you should be looking at over here professional customizable themes now your e-commerce shopping cart should should be giving an impression or it should be assuring your customer that they it is okay for them to give their critical credit card information so it should provide confidence to your customers and it should be professional looking right and it should work professionally and it should provide certain themes and those themes should go along with the theme of your business also I'll talk more about it in the subsequent modules and you are comfortable with it and you more important the customer is comfortable with it and it is customizable so that is the thing over second part built-in payment processing for a good shopping cart you should not be moving from your website then to the shopping cart and then to another party third party through which the payment should be the customer should proceed for the payment that should be built into the shopping cart because the things should be simple for your customer and they should be confident in sharing that information which I am repeating because this is critical this is important and easy shipping and mailing now shipping and mailing is itself in itself it is so to say a cumbersome task it takes a lot of effort it takes lot of time also you have to pack items you have to ship items you have to generate the mailing labels of those items so if the shopping cart company can do it for you it is wonderful and of course customer support it is better that it is at 24 7 customer support the reason being that your customers are working 24 7 because if it's day over here it could be night somewhere and if it is night over here it could be day somewhere so these are some of the features you should be looking at in the shopping cart so what are the possible solutions market place e-commerce solutions it means that you are not satisfied or you are not comfortable with creating your e-commerce website it's fine is no problem we go to alibaba.com you go to amazon.com you go to ebay.com and you put your items for sale over there and they have their own processing mechanism for receiving the payments for sending you your your part in everything so that is one solution that you go to the marketplace you don't create an e-commerce website you just showcase your items over there and the everything happens over there then you can have hosted as software as a service that is another solution so in addition to your website you have that shopping cart solution or in addition to the that thing you have this software as a service solution for your e-commerce and the third one is online payment processing like PayPal like Stripe and so on so it is up to you why we have these three solutions the reason being because there is no single solution which fits all depending upon what you are selling which product which service and what is the type of the product you are selling at the domain of the product so you may find a certain of these options more attractive to you more suitable for you so it is up to you for decide because there is no single solution which fits all so I hope now you understand the significance and the importance and what you should be looking at in a shopping cart