Rating is available when the video has been rented.
This feature is not available right now. Please try again later.
Uploaded on May 21, 2008
Nearly broke in spring 1956, Studebaker-Packard Corp. brought out a last-gasp value leader in its luxury Packard brand, the Executive. Created by grafting the front end onto its junior Clipper body, the Executive was only produced for a few months before the Packard Detroit assembly operations were shut down. This TV ad is the last gasp of a great name. The next Packard models introduced were the "Packabakers" built on Studebaker bodies in South Bend, Ind.