 Big shit, big shit, it's a unique hustle nigga, big shit, big shit, big shit, huh, name another park. Check it, check it, check it, it's a unique hustle, it's your boy E-CEO and I'm here with the lovely official Miss Jamaica. What's going on? Walk on, walk on. Thank you. How'd you sleep? Amazing. Wow. Check it, man. Hey, it's going down, man. Another great, great, great interview about to hit you. Man, this guy right here, man. See him and you don't see him ever in front of the screen. You know, the camera, he's behind the camera. And I can probably give me some pointers while I got him in here today because the boy would be working, man. Check it out, man. Heat HD, he in the building, man. What's going on, man? No, it was good, man. Y'all doing all right. Yeah, man. We doing great, man. What's going on with you? I working, man, trying. I know it, man. Every time I look up, I'm seeing heat HD everywhere. Yeah, I'm trying to stay in their face. Okay, man. So, man, just tell us how did you get into visuals like that, man? Aka VRM, look on the wall, visual realistic media. Yeah, it's just what we do, baby. You know what I'm saying? I had got started with video. Well, I had went out of the school to the art institute fresh out of high school. Yes, sir. And I was probably under there for like five months before I had to leave because I couldn't afford it, right? Yeah. So I ended up coming back to Texas County, getting a job, then bought a camera. And really, that was like in 2012. What was your first camera? My first camera. Yes, sir. I really don't remember what my first camera. I got my first camera in high school, right? Okay. I had it for three days. Somebody stole it. Oh, damn. So we was talking about like, hey, we finished your vlog. We finished recording everything we do. Somebody stole the camera. Stole the camera. It was gone. It just mean you, it was a little minor setback for a major comeback. Nah, for sure. I probably didn't get another camera until after I came back from college with the art institute for them five months. Did you buy your own camera? Yeah. I had to get a job. When I came back, I got a job. I'm probably worried for like eight months about the camera. What was your first camera? A T2I. There it is. That's the one you remember. Yeah. I still got it right now. Stump down. You always have to keep your first camera. Nah. That's what I be telling people. Like they be trying to sell that camera. Nah. You better keep that, bro. Yeah, yeah, yeah. You show where you started from? Yeah, yeah. And you said Texacana, but you on that Arkansas side. Yeah, I'm on the Arkansas side. Yeah, yeah, yeah. Yeah. Then y'all used to get into it with Texas side. Man, it used to be bad for real. Yeah, it used to be bad for real. You couldn't cross. You couldn't cross. You couldn't cross. Yeah. And it's right there. Yeah, it used to be bad. People won't understand it. Like you come down to a knack of this. So it's loaded. It's united. It's unity now. That's what's up for sure. That's what this challenge is all about unity, man. It's about bringing people together, bringing places together. Man trying to build. That's what we do. But let me ask you though, how did they unite it though? It really is like people dying, people going to jail. Then the younger generation, like the younger got the more like people started. Because once your partner get killed by this dude and this dude, it just gets crazy. It keeps going. Yeah, it keeps going, going, and going. You just wonder because when you think about what's going on in Dallas, you know, we wonder, okay, so when will the unity come? I think the unity is happening now. Like it's more so, put it like it's still bad, but it's more so out for the Arkansas and Texas. Yeah. It's more so whatever we got going, that's what we got going. But it's not Arkansas and Texas beat no more. Correct. It's just somebody getting into it with somebody near what it is. That's just what it is. That's it. You know, a lot of times, what about the high schools? Did y'all play each other? Being in different... Oh yeah, they played. They would play against each other? Yeah, they played. That's mostly how it started. That's what I was thinking. And that was like from years ago. Yeah. So they used to be like, they're in the 90s. Yes, sir. Yes, sir. So getting back to the visuals, man, when you first started out doing it, how old were you? I probably started like trying to get into it when I was like 17. 17. Then I probably did actual shoot, really shoot a video until I was like 19. Okay. Okay. So since I was 19, I've been putting cunts in that. What was it? What was the... I ain't going to get all the Judy niggas going to have to go research niggas. We're not YouTubeing you today. You're not fit to get it. Oh yeah. You're going to have to go to YouTube University. That's right. That's right. But yeah, because I love certain programs and I started off with one, but then I switched it up. I switched up early in the game because I felt like, okay, this is the professional level, you know. I always give somebody... If you ask like, I give you some game. Yeah. So I know it's something you can really just go fine. Yeah. A couple clicks. Yeah. Like I don't tell you. Yeah. Yeah. Yeah. Like an industry standard. I like Adobe. I'm Adobe. Yeah. I'm Adobe for sure. Yeah. But a lot of people don't use that. You know. I realize... A lot of people use Final Cut. All kind of different stuff. I can do it all with Adobe. I mean, it's a guy. I used to think Sony Vegas was like the worst program when I was using it. Then there was a guy that was editing the name GTFM. Okay. And he used Sony Vegas till this day. And he probably the best editor that I've ever seen. Really? And I just like... I think it's what you like. Yeah. It's what you like for sure. Yeah. Because some people... Like I said, use Final Cut. Some people use... I was even using ScreenFlow when I first started. I don't remember that. You remember that? I don't even know what that is. That's just one that for early on I could get it. And I could just kind of capture different visuals. And it's just like Adobe, but just a dumb down version. Kind of like iMovie. No. For sure. It was cool. You know, like I said, this whole thing is a process, man. What's some of the things that happen? Like when you do people video, you know, sometimes they like it. Sometimes they love it. Sometimes they don't. Some people be complaining. I don't have people complaining about different things. Not on me, but I've seen them complaining with different people. I had working for me. And they be like, no man, you got to go back and do this one again. Because this ain't that. Do you have a lot of times when people come back at you? I don't really have a lot of complaints. Like now, probably like the last few years, I ain't really had them. Cause you been getting better and better. I really know complaints. More so people be like, they'll see something that they done seen in the industry and be like, can you come back and do this to my video? Yeah. Can you come back and add something? But never really know complaints. Can you get explosive with it? Can you do two people, like make HD2 people? Ah, yeah. Whatever you need, we can make it happen. That's what's up, man. So a lot of people talking. We was talking to Half Paint Film last night and we was telling him about the red. We was talking about the red camera. Do you ever rent that? Yeah, I actually shoot a couple of videos with the red. My partner got a red and we do business good. Do you like it? Yeah, for sure. It's like the industry standard. Yeah, but that magic, it ain't far behind. But for sure. It really ain't the camera though. It's the person working it. It's the person working it. For sure. You don't want the Komodo? Yeah, Komodo. That one a little less expensive. That's the one. You get that thing cheaper. You know, they actually made the Komodo for like car crashes and stuff. Really? Like for like movies and stuff like that. Really? Yeah, so they won't have to break the big expense of the Komodo. It's like a baby girl pro. Yeah. The movie industry. But it's nice. It does a good job too. Have you ever shot with that one yet? No, I ain't shot with the Komodo. It's newer than the other red. For sure. I thought it was just cost-efficient. The behind is with you. It's cheaper than the other ones. That's what I was thinking. If you want to get into the red line, probably go with the Komodo. Yeah. Have you ever shot with that? What's that? The magic? The 6K magic? I shot a video with the 6K magic. The smile one probably like a month ago. Did you like it or? It's cool. I really like black magic. I looked at it and I'm like, I don't know if I'm going to like it because when I think HB came through the dude that was with him had the magic. I was like, I've seen them and my partner got like four or five of them. I don't like how they look. But they look, I don't know. It's all about what works. Y'all like Sony because they like the low light and stuff. Yeah. And I like, I guess I like the Lumix because it's just basically, it's got a lot of different, it let me have control of a lot of different things I think. It got a real crispy image too. And it's crisp. But then like I said, I shoot with the Canon too. I bought that in New York. You can't never go wrong with the Canon. I love Canon. I just like both of them. And my other guy was like, man, you got to get the same camera on every one of them. Mind you, you see the same camera over there sitting. If I wanted to make them all three Lumix. But I just like the Canon. You just have to know the settings. You just got to do a little bit more tweaking. Tweaking to settings to make sure they all match. That's just crazy. So who would you like to shoot? Big dog, Steph. If I can shoot. Anybody in this world? I want to shoot Future. Oh, you want to shoot Future? Yeah, for sure. I want to shoot Future. Why? Future is just one of the first artists that I was riding around to when I just, me and my partners, like, who was this Future? We felt like we found Future before anybody found it. Really? It was like, bro, this dude's going to go. He's popping. Yeah. Because I feel like by the time music hits the counter, it's really already gone somewhere else. But the internet kind of changes. You can reach out and grab anything you want to listen to now. But at this time, it was like you had to look for it. You had the, like, we came across and we were like, he's going to go. Yeah. And he went crazy. So what do you think that you have to do to get on that level where Future can notice you and be like, man, I want him to shoot my video? Oh, I think, I feel like they watching, like, I feel like the industry watching, like, everything that's going on. Like, I didn't have, like, some opportunities to, like, write treatments for, like, some major videos where I got hit up through, like, record labels. Basically, you send a treatment in. And I ain't no telling how many people they sent in the treatment to, but basically you send your treatment in, either they approve it or not. I just ain't got to prove it. Yeah, yeah. But don't they have, like, a certain standard they want in the industry? Yeah, for sure. Is it the red? Yeah, you definitely better get you a red. You got to have a red. Yeah, you got to have a red. Yeah, most certainly. If you want the, they go want you to shoot with a red. I ain't going to say they want you to shoot with a red. Because the red is so popular, but it's there. I ain't going to say that. I ain't going to say that. I know guys right now in the industry shooting right now, like, Shabba Spencer and they team, like, they don't shoot with reds. They can, but they'll go shoot you with the A7S3. Really? You know what I'm saying? Something like that. So it ain't really what you're shooting with. It's also, it's like, how you do your business and how you move. And it's all that come into play. Yeah. You know what I'm saying? So if you got the right name and the right, right, uh, say buzz behind you, they'll rock with you. I believe so. That's what you're saying? No, for sure. They'll rock with you just because you got that buzz. People. If you work at live, you know how to make it work. It ain't like the work speak for itself. Like you don't only got a name, but your work match everything you do. What's the... Do you think that you can take something from a Sony or say a GH5S and in pre, take it to post, edit it and still make it something that the industry will accept? You see where I'm coming from? I mean, think about it like the industry go accept it if it go. You know what I'm saying? They gotta accept it. If it go, how you not going to accept it? If the world is saying this eat, how you not going to accept it? They gotta take it. Because I think about that because I'm like, I see like people like Peter McKinnon and all those different guys. It was another one too that I can't think of that Tyler likes so much. But anyway, I see these guys and I see them take some stuff and change it and transform it into something that look better than stuff that come out of different people's units, whether it's the read or whatever. Yeah, I done saw videos on like a lot of different cameras. What about the earth? Is it the earth sir? Earth sir. It's all, it's all the same. I heard it just as good as the red. It's like it's just quiet. It's all preference. Like once you switch lenses. It's all the brain. It's all different cameras. Right. If I got the same camera as you, but I got a different camera. Yeah, we talked about that. Yeah, it can change the whole game. It'll shoot it. So crystal clear. Yeah. Newer lens. HD is in the house. How did you get that name? Man, I got that name. Me and my partners was like in the seventh grade. We was like, they already had a nickname. Really, they was rapping on it. And you didn't have one. I ain't had no nickname. So we was trying to figure out a nickname. Then I just kicked a little freestyle. And we like, okay, we're going to call you that. You know what I'm saying? And that's really how it went from there. He the HD. So you remember the freestyle? I remember the freestyle. I can't kick it for you though. You remember the freestyle? Nah, for sure. He the HD. So you wanted to be a rapper in the beginning? I used to rap for so. You used to? Were you any good? I was alright for so. I got to put you on the spot. Why everybody start rapping first? You know, I used to rap a little bit. I mean, you got to think at one point. I think it's in culture. I could have been good if I'd have kept at it. You got to think before. You really couldn't just go out and shoot videos at one point. You had to have the equipment. No, the equipment with DSLRs wasn't popular. They didn't have the power to push a video out like that. So really, what else can you do for fun? Rap. Freestyle. Drop the beat. Let's see what you got. And then I go in. Real hard. Oh, yeah. Don't drown. I used to have so. So, He the HD. I'm watching the videos and I see different artists right now coming up to this big, big old stamp of He the HD. And they just rapping. First one I seen was Smoothie. Then I just seen about two more people. I was talking about the live performance. Yeah, yeah, yeah. Okay, yeah. I just got this started. I started it last year. I did one, right? Okay. And I was like, man, I need to switch the look up. It looked good. Then I really, other stuff started happening. I just started, I really got off of it. I was focused on it for a second. Then I brought it back. That's hot. So how do you, how could a person get to freestyle on that thing or live performance like that? I would say freestyle, whatever they want to do. All you got to do is just send me a DM or something. If you want to come to Tix account, yeah, I'll come to Tix account. I'm trying to turn Tix account into a platform. Okay. We trying to be our own six. No, no, that's real. It ain't where your firm is for you. It's where they're going to see us for sure. Yeah. They're going to see us for sure. So, so, so. But I'm going to bring, I'm going to state it in a D though. Oh, you have it up here too? Not yet. I'm going to have it set up up here just for. So you have people you already set up to work with? Yeah, I got some partners up here that got a studio. They just opened a studio called Dojo. Yeah, that ain't the one downtown. Not the one HB was with when they came, but they got one on Marcast Central. This old, I don't really know like the streets. Yeah, I don't know. I don't know what he said. I think he was saying it was Marcast Central. I don't know for sure. But who you working with down there? Because yes, you want to have it right. I really, I kind of worry about myself. I kind of. Because if you're trying to build a platform down there, you would think that you still want to work with some people down there. When you say what was you thinking about when you say a platform for us? He's saying a place where they can come and just pretty much. When I say a platform, like I'm saying, like you got to have somewhere. Like I feel like the Arcletics really ain't got that major. Like just platform media platform, like what y'all doing? Yeah. And what I'm doing. We ain't got that where we from. Yeah. Like you got to go. You got to go this way to get it. Yeah, yeah, yeah. To be seen basically. Yeah. So I'm trying to get some of the world people. This way you want to come here to be seen. Senior as well. But the reason why I ask you who you're working with, because networking is key. Being able to come together with people of like-minded down there to help the dream come true. You know what I mean? I mean, talking about like in Texacana. In Texacana. Because that's where you want to build that platform. I mean, I work with anybody who ready to work. But it ain't too many people. Like my partner, Eddie, he shoot. And like it's a couple of shooters down there. We all do our own thing. Yeah. So it's not when we do come together, we come together on a project or two. More so we all do our own thing. Because you know, you understand what I mean? Because it shows support. You know, all of them coming together. Not all of them, but like a few that are well known down there come together. Everybody trying to eat though. Everybody be trying to eat. They got a business to run. It's just like me on in the store. And I know everybody else on the store, but we don't collab our stores like that. We're talking to help people to go check you out. But we ain't going to come together and be like, we're going to rock out with the store. Nah, but how I work though, like my partner's like, I'm right with them when I'm shooting with them. I'm with them. Like I'm whoever. Like when I shoot with my partner, I'm cocaine wife. I'm cocaine wife. You know what I'm saying? Like I'm working with him. I ain't even speaking on me really. You feel what I'm saying? You just trying to help him to get it? I'm just trying to get the job then. You feel what I'm saying? That's what you got good work at. That's what you talking about. Nah, for sure. So doing something out here in Dallas, you really seriously want to make that move or are you going to set the same heat HD going to be set up up here in the studio? Yeah, yeah. I'm going to go get a studio up here eventually. It's going to happen eventually. I'm going to have. I won't end on it. I'll rock with you. Nah, for sure. Yeah, yeah, yeah. I help you find a building. I'm part of, I'm with you. We can talk. We can talk. I got to be with you though. Don't try to leave me. Nah, I won't. No, niggas ain't leaving. Eat. I won't even try. That's what I tell them. No, no. For real. So smoothie, man. So you've seen this whole process. Like you do most of his videos. I do most of his videos for sure. Y'all, I was waiting on the one that Chad Butler never came out, didn't he? Nah, that's how we dropped it. No, no. Chad Butler, you dropped, but the candy. That's the one. We were missing the question. That's the one. I've seen y'all now. Y'all gave me a little skit of y'all at the school and then y'all ain't bring me nothing else. Nah, that's on the way for sure. You know I'm watching, right? Yeah, that was on. We decided about three weeks ago. It's on the way. It's on the way. Probably since you called me, y'all probably done shot 30 music videos. Wow. 30? Yeah, for sure. Do you, I don't think you talk about these other guys. The only one I hear down there a lot is 12 visuals in you. That's it. It's a lot of guys. That I keep seeing like consistent video, video, video. I didn't really know I had a wave and like, I didn't really think of it like me having a wave in East Texas. Like I was just shooting videos. You do. You know what I'm saying? This came out of nowhere. It was like I was known to. Who did this? I don't even know. You know, I know who done it. Yeah. I don't even know somebody. Next time you're going to be number one. Who was number one? 21 visuals. No, I know who done that. No, no, no. I know who done that. I ain't never met 21 visuals. You know what? I salute him. I tried to bring him on the show with you. I tried to do that early on, didn't I? That was my main thing. I want to get y'all to because I feel like you too. I got this thing. Like I said, you see the people on my platform that you don't never see. You don't even get, they don't never get no shine like that. They don't never, and some of them don't want it. So I'm forcing it on them. I'm like, dude, you got to let people see. You ain't really forcing it on me, but you kind of tell me what you were doing. Yeah, I'm trying to do something. I respect this. So I'm going to come through. Thank you. If I hear somebody. Because most cameramen don't like to be in front of the camera. They don't want to be in front of the camera. But I done had him. I had Cam God. I had Ovid Media. I had Prophecy. Filmed by Prophecy. I don't think it's, I think more so as cameramen want to be, don't want to be in front of nobis. We don't know when you for real. So you know when it's really just... I'm for real, so I know when somebody for real. You know when somebody real, they ain't really trying to do nothing, but just kind of bring, I say, you trying to enlighten youngsters out there. It's other kids out there that look up to what you guys are doing that want to get into. So it's like you giving back, is what I, when I'm doing this is what I'm thinking. No, for sure. So when they see it, they be like, that's what I'll be trying to do. And they don't get to see that. They just see the videos and see your name pop up there. They don't hear the process. And the process is something that's enlightening to a 13, 14 year old. And hearing how young you were when you started makes them feel like I can do it too. I feel like I started late though. You feel what I'm saying? I feel like I was late. I said, I should have had a camera in the ninth grade shooting videos. And I probably, where I need to be now. I was like, I'm late. You feel what I'm saying? Yeah. But never think that way because everything happens for a reason and it's on time. You know, God always had a plan to lead it to. You're doing a great job too. People wish they could do what you're doing right now. Nah, for real. Are you still young? Nah, for real, yeah. How old are you? You about 22? I'm 27. You 27 look good, man. You look good. You got any kids? Yeah, I got two kids. One on the way. One on the way. Congratulations boys and girls. I got a girl that I'm from the half, two boys. Yeah, yeah, yeah. You're done? Two boys. You got twins on the way? Nah, I got a boy I already. I got a girl that I'm really done. I'm trying to have a boy. Another boy? Okay, cool. Yeah, that's it. You're done, right? I'm done right now to the money roll in. That's it. That's it. That's it. That's it. Yeah, that's it. I don't blame it. You can't just do it unless you're doing it right. You know what I'm saying? So what do we... Like when you come to Dallas, does anybody ever called you out of Dallas and be like, man, I need you to do my video? Yeah, I've been working with a few Dallas people. Like I've been working with some guys called the water boys. Okay. They're a new group out of Dallas. They dropped on World Store. So I used to go to World Store right now. They just dropped. And go down their page right now. You will see the video on there. Another cat just dropped on World Store out of... He out of East Texas. What was it? He's a future AJ1K. I'm going to have to look him up. He's a mama. You know Mama Scott? What are they out of? Man, in the East Texas still... Texas camera? Still confusing to me. It's a bunch of it. Like I didn't really know it was this many cities. You got Pittsburgh. You got Longview. You got... Man, you got Kilgore. You got Marshall. You got Jefferson. Yeah. Come on, man. You got... You got Lyndon. You got... Domino. Texas camera. It's a lot, man. And people, I think, they don't understand that. That's why when I started this platform, I was like, I got to wear out my people because I'm from there. And then I do up here and there. I'm going to move fast. And that's what's happening. And it's real genuine because that's how I started the store. I will come sell clothes in them. And he's Texas. I go home. I take the clothing down. How long, man? 14 going on. 15. Yeah, for real. I've been doing this. Yeah, I was selling clothes in front of that Domino's in that liquor store right there in front of the liquor store. Right there, yeah. Yeah, I used to have a clothing store. No, in Domino. All right, Domino. Yeah, right there. It used to be the only place you could go by liquor, you know what I'm saying? Beer on Sunday because everything else was dry. You had to go out out of Domino. But then my first store was in Queen City. Queen City. By Cass County Bank. Yeah. That little old light is when you come in the heart of Queen City. That's where my store was right in front of the apartment complex. Yeah, it was a little building right there in the Cass County Bank right there. Then my other store was in Marshall. Mm-hmm. So I always love home. So this is easy for me. Because that's where it started. Correct. But that's where I started. But the thing is when people see you on this platform, when I first started Smoothie, he probably caught them by surprise. I'm older. So I called them like, yeah, man, you need to pull up, nigga. You know what I'm saying? I mean, we got a platform and it's for y'all. It's for you. And that's how that happened. And he pulled right up just like you. I hit you up. It's just like certain ones just boom, they come. Yeah, I just had I done been to Dallas since you called me. I just knew I had too much going on. Yeah, you had too much going on. So I just didn't know. But that's straight up, though. When somebody can tell you're going to make sure it's right. I can do it. I can do it. Yeah, you have some people who still say they can do it, but still have other things planned and, you know, then don't show up or don't call. So that show your integrity. Definitely shows your integrity. So what's the what's the what's the plan for the next six months? What you could just turn it up in on a video. I know you don't keep doing consistent videos, but is there any major? I mean, videos going to get some like this going. But I don't really I don't really want to be a part of it. I just want it. You want an in-text camera? It ain't really got to be in-text. What you want it? I don't know. Yeah, I just wherever my house wherever I find a I'm trying to find something right now with a couple of local artists. I'm working with just a few of them. You probably know them if I name them, but I ain't going to put them out there like that. But then I got something inside the state, but I'm trying to do something with them if I could find something. You see what I'm saying? And you could have that set up and they could have that set up in the same location. And you know the camera part of it. You got to have your stuff right. You know, definitely got to have your stuff right. Okay. So, when you started this back in the days, where did you see yourself like your pinnacle? Like what did you want? Oh, I ain't really have like, I just like, I'm trying to get good. I didn't have like, I need to So you're trying to do it step by step. You didn't have like, okay, this is my goal. This is where I want to reach because I'm trying to see, okay, what was your go back then compared to what is your goal now? Because you know, over the time of doing things that can change. I feel like, like the basic, like the average cameraman goal, like, like you're a hundred thousand struggles on YouTube. Do you even tell people to subscribe? Not like I should. That's the problem. It's just like selling clothes. So how do you think you can get better at your craft? By asking you to subscribe not only with the videos, but with the brand. Right. The overall brand. What does it take to make he HD, the best he HD, that he HD could be? That's it. Right there. I just keep doing just key shaking. I just keep introducing myself to new people. Keep doing good business. Yeah. Consistent. Consistency. Yeah. I feel like this will guide me where I'm at. Yeah. Be inconsistent. You don't see my face. I mean, you're not seeing my face. You're going to see my logo. And he did. HD. Yes, sir. I love that logo, too. That big red HD come through, boy. Yeah. Smoothest. Smoothest. Stepped up to it, too. Boy, I put that. I put a video together for that. I remember and I throw it out there. I always show love. I repost it or something. Yeah. For sure. You seen that? Yeah. What's I think people like tired of? I think I like it. It's like, because it's just rough. I want to do it with you, but I got to find out. Yeah. It ain't too much. You really can't hide. You know what I'm saying? You kind of hide. Transparency is number one. Throw out them a fix and stuff. You kind of hide who a person is. Yeah. I mean, I should buy another artist that I really hold dear to my heart that I can't understand why he ain't just came on out and did everything that he needs to be doing because he from where I graduated at, old Joe's a well junior. Joe's a well junior. Why? Where has he at if you did anything with him lately? Man, I worked with Joe's a few times. I know y'all did that a long time ago. Was that you? A long time ago that did that one? Nah. The first time I seen Joe, he shot a video with my partner. I was like, man, this dude, he was going crazy. Yeah. Yeah. Yeah. Like he going crazy. Yeah. Then he really didn't drop him after this. Then he came back. He came back with Smoothie. They did that thing. Yeah. Yeah. Yeah. He got a talent, man. I just want to see more of him. Man, you got a man. First, I tell people like music don't, it's not, if it don't pay, it don't pay. You know what I'm saying? At first, it ain't going to pay at first. So you got to love it. You know what I'm saying? You got to love it. You got to love it. For real. And I was like, man, this dude got a gift, bro. Yeah. He got a gift. And it's just a matter of pushing that art out there. That's a lot of people though. Like, I know some hard artists. Like, I've been like, man, why y'all like that? I feel like some songs, I done heard a long time ago, they can go back and drop today. And they'll probably go now. Really? Yeah. And you've seen them and they just ain't even came back with it. They don't even care about it. They ain't even messing with it. They said they didn't pay no bills. So I'm done with it. It's over. That's what people do, right? Nah, for real. They ain't paying man. My old lady, I got a baby. I know a cover cast. They are just like, they are going to run, like put all this money into music for about six months to a year. See if it works. If it doesn't work, it's over. Who would you say outside of Smoothie that you do the most videos for? Outside of Smoothie? I think it's about even with everybody else. You think you do just as much with everybody else as you do with him? I think, yeah. Really? I ain't saying, I'm saying he do more than everybody else with me. Correct. That's what everybody else kind of do. They doing their thing. Everybody will come get them two, two, three. Yeah. They'll start for a while. You know what I'm saying? They try to push those projects. Right. But he just shooting videos. Yeah, I love his work ethic and I love his following. His following is different than everybody else. Yeah, he got a video. He can drop a video right now. He got them. Yeah, he got videos to drop. He's just chilling. Yeah. What's the most creative video you've ever shot? The most creative? Right. I done shot, I done shot some creative videos with probably like, I'm not one that was scripted to where they wrote it out. Like a story? Yeah. Like a small, I probably say, smoothie. Man, what's this song where he got shot and look at somebody shot and look at a guy. I can't even think of the song right now. Did you do that last one with Josie Well where they did and then he was on the porch and he was rocking out. They won't smoke. They won't smoke. Yeah, I shot this. I thought you did. I thought you shot that. Yeah, we probably shot that. They're my people. I seen a lot of faces I knew on that video. Who won't say, I'm getting, we done shot so many videos. I'm getting, we shot that in the studio then. No, y'all was outside. Y'all went to Linda. And he was standing on the porch and then he came out and it was all a little storyline. Somebody got shot on there too because they was, it was, he was hanging out out the Jeep with the gun. See that, I think my partner 80 shot this. You think so? Yeah, I think I was there. I thought you shot that. No, I think I was there. You was there? Yeah, I think I was there. Well, y'all got so many videos. Y'all don't be, didn't you go to LA? What'd you go to LA for? I shot a video out there. Who did you know out there? It was just somebody from Texas County that would shot it out there. A Dallas artist. Really? Yeah, for sure. How hard was that to pull off? They just, What, nobody permitting or nothing like that? No, I can't. Or knowing somebody didn't know anybody? No, we really kind of just going to Dallas and we just going to Dallas. I mean, not that, we just going to LA and shoot videos like we heard kind of just popping up. Just doing it wherever you feel to do it? Yeah, I mean, I prefer if you get like, I didn't, I preferred you get like a location or something like that. Yeah. I ain't, they had a location. We did have one location. One location. And we kind of just You ever shooting Vegas? Nah, I ain't never shot a video in Vegas. I got a home girl out there trying to get me out there. So if I take you out there, I do something like that. I'm going to figure it out. I know it's going to be good quality. I know you're going to bring the heat. It's going to be because we was going frequent every six months. And we bring people and I always be like, I'll be wanting to shoot a video for somebody. And I'll be like, man, then my guy, he be busy or something. But I got to have somebody's going to show up and be like, let's get it. You know what I mean? Yeah, because that's the most important part is to have somebody who really know what they doing when you spend that kind of bread. I mean, I want somebody to be somebody that they fit to get to it. I feel like a lot of people trust me. He's going to bring it. He's going to do what he's doing. So you see my little Ronan S over here, Ronan SC. Okay. But the Ronan S and the bigger ones, what's the difference? Preference. Don't they do the same thing? Yeah, for sure. I'm being real. I mean, if I got a big one, I mean, if you got a heavy, if you got a red, you need to get the big one. You need to get the big one. But if you got a regular DSLR, it's all about, it's our preference. You know, you can use what you want to use. Yeah. Yeah. So did you start out without all that and still you hell in your business? I started out with just balancing it. Yeah. The camera in my hand just Yeah. Yeah. Then I got a stabilizer. How hard was that without the stabilizer? Was your videos shaky in the beginning? They were shaky, but it wasn't more so because of the camera. It's just more so because of me not knowing what I'm doing. I'm not even, I ain't got no technique. You ain't got no style. You don't really got, you know what I'm saying? You overthinking everything. Yeah. Yeah. Because I remember that in the beginning, holding it without a stabilizer. It was shaky. You had to always Everybody will use. You always had to be like steady hands, steady hands. I mean, I shoot a whole video with my hands right now. And on his tip toes. He on his tip toes still. Yeah. Yeah. Yeah. I'm on my tip toes. You stand a little too still. Yeah. So what do you think? So, I mean, doing the videos like, we have, like I said, we have moments, you know, I do all different, I think I'm about the only one to do so many different scenes. I like to, you know, cut and make sure every, I mean, what do you think about that effect? When you see blog, when you see different interviews that pop up, you see, I was talking about, like, switching the same. Yeah. Yeah, I like it better I can't do it that other way I wanted to be something that you put that work into I think I'm like If you put the work into it, it's good. You plant the right seed. You're supposed to get a better harvest Not free am I right? Yeah. No That's what people want to come on to because they trying to see good like it don't look cheap No, I want to come back and why it ain't you exactly Because money Ain't playing no games I just try to make sure we try to do everything. I'm extremist Whatever I try do I have to do it the best I could ever do it and I'm looking at ways to get better We always ask people like how can we get better? So but you edit and do everything for yourself as well. I just started like I got a couple of Oh, you just start you just started you because it's like the workload. It's heavy. It's heavy Like I had there's like I can't I can't do everything but you can do your own That's what I was thinking I mean you can't start without doing your own it, but are you hands-on with those editors that you use You can't start on your own editing because you the one for you filming it I mean you can have somebody you hire to film it And I'm in a cut job, but you can you kind of got to do your own edit and start now It's like I shoot so many videos like if it's like a Pacific now right now if it's like a certain project I got a certain vision for like I'm a touch it I'm putting my hands on it. Yeah, I might we did we might collab edit this like I might get you to do a Pacific Thing for this video. I do this right here for me Then I might take the wrist on wow go ahead baby was you about to say something cuz I kind of cut you no because I'm In the beginning when you used to touch it used to do how long would it take you to edit one? My first video probably to me like a month Though it wasn't long was it probably about three minutes three Now he overthinking it. I know what he was doing But like I was trying to like I was trying to get that one like I got a camera. I'm trying to make this one I'm trying to go crazy. Yeah, I'm saying when it took me so long like I used to overthink it exactly So what you learned over the time doing it like that to now Like not to overthink things like if you're advising someone else who's just getting into the game Just keep shooting like you just keep going like just keep shooting keep learning you gonna be like, okay Then the more people you deal with you gonna be like, okay. Yeah. Yeah He ain't for real. I shouldn't even put this much work in. Yeah. Yeah, you know, which one really trying to get it You can tell learn for so you but then when you say that though You said this person out for real you you know, you don't want to put that much work into it But when I think about it's your name attached. No, I don't say I don't put that much work into it But I'm saying like I can just tell like they didn't even put no work into it Yeah, you know, I mean when you're doing a girl and she don't come with there a girl is different They gotta have to me if I was doing I look at the bars been set with Nikki the bars been set with Megan the stallion the bars been set with Cardi B and if you my female artist, that's how we got to go No, if you if you ever I just say it costumes everything gotta be right you a female artist You gotta bring it for so is it harder for female don't do it a lot of them just throw some together I actually feel like it's easier for a female to catch a buzz right now if she do the right thing But then what is the right thing? They ain't doing it. They ain't doing it cuz it's a lot to it and the music gotta be there Music can be there, but I feel like it's on with the ones with the music ain't doing what exactly and that's what I'm talking about You can have the music and don't have the other and it ain't gonna work If you can have the other and don't have a music in it ain't gonna work But it cost to do all of these things some people can't get in the game and feel like If you really serious That's what I've been trying to do. I'm like if I find one that really serious that really gonna do what I I've been trying to find a feet Me and you got a collab on that. Yeah, most of them, but most of them be tripping cuz they you I They say they want to go and I and I will talk off camera, but it's like okay We can make you go, but if we make you go, I'm scared dude. I'm beyond it's a fear I don't the game is dirty. No game. It's filthy It don't really have no really morals and loyalty and respect the way it should then it's like if you sign somebody It's almost hard for them to go get signed somewhere else because they don't sign They don't sign to you on the lower level so now the people heard like we ain't even miss we don't mess with you cuz you sir So it kind of miss it up for like the smile So that's why a lot of people I've been hearing a lot of people say that when they get an artist or get somebody They don't sign them right away. They just say like well I'm gonna help you like a management like a man But before they get signed to the big one they'll say okay, it's time to sign But let's talk about that for a second though Why why would you not want to work with somebody that's working with somebody who pretty much put them up on the level where you could even visualize them You put them up on that level without you they don't get seen You see We can't let you just run around here and and yeah, we gotta have some paperwork man But you gotta make sure they hit me you for sure exactly you know somebody hit me Yeah, you get some help with somebody's been that's the part man I think a lot of people don't really know business like and and they be young and you get these people and they try To figure out ways to come up and leverage off for you. It's like it's like they're still it I'm being real and I just that's real I'm like, why would I take and put get all my resources? You gotta like the label like you be on them like it was like they be on them like yeah Yeah, but I give you this money you already that advancement. You owe that back. Yeah. Yeah You gotta put that work in to pay it off. If you don't then they didn't shelf you That's why I think a lot a lot of artists be it's a lot of artists sign the labels that we don't know And they can't and they can't move cuz they made me do this cuz I ain't made no hits We probably never heard them but they sign You watch a lot of other people videos, right? I used to watch a lot of people video all the time I don't really watch as many videos as I used to but I used to all the time for so because I'm trying to see so if You're looking at the videos that you used to watch What video comes to the top of your mind as like that is the most creative like that like I love that video And that can be any any video any video Probably Probably like one of the weekend video you go in like just the art and you just see your art Like sometimes it don't even be about the camera moving a lot It might be just what they placed in the scene and how they aided it like did you research to see who actually did the video I Probably did but I can't remember right now. Okay, because when I'm thinking about Being in a certain profession like what you do and I'm looking at other people I'm looking at like okay. This person is a beast of what he do. Let me check out his work No, you know what I mean and and see how creative he's getting in and I know Where I need to improve with you know what I mean, but you still put your own spin on it But then you have like others that you're looking up to You asking like do is it somebody I look up to yeah, oh I Mean right now. I kind of just I'm kind of just I kind of look at everybody video kind of see just to stay with He'll be like coming up when I was watching videos like cats like as a production Okay key motion then of course like before them boom time. Oh, I knew he's gonna say that Yeah before them boom can't miss boom town. Yeah, he shot down in Houston. He was going through them, too Yes, sir. Yes, sir. I gotta ask you a question, man. I'm three artists Of all time, I'm gonna say any genre any job. I'm gonna say I'm gonna say Boosie man But it might maybe not just for like that's good. I'll like for the world I probably say Rick Ross Rick Ross, I think you know, I think that nigga right now in the slump I think I think he could come up. But right now mentally, I don't I don't see him performing like he used to but he got it Yeah, yeah, he already done it. He was very wrong because he niggas get rich and they get comfortable. Yeah, he's super calm Yeah, I mean he got out on wings. He's chilling man. Yeah, he ain't driving on music. These niggas are done They'd like niggas. That's what he's supposed to be supposed to invest in money other places than what I like the investment But you got a fan base out here. Let's go that man say Rick Ross And I'm gonna say a Gucci for so Gucci Gucci I would I probably would have flipped that I probably put Gucci first Ain't no or it really like I what I'm gonna say boost it first, but just I like Boosie Boosie closer to me like they're Louise Yeah, yeah, yeah, so you like you like rocking with him. Yeah for so that's what's up I like Boosie man when I met him. He was a full of energy Yeah, I'm gonna be the best. I said, okay Get it. Are you gonna back in a day? I met him right there by Jewel Jewel house clothing Yeah, if you're dealing with clothing, you did them with me Yeah, yeah, like when he first came home and he was doing Jewel house with my boy D-Map I'm your girl. Yeah, I'm really rocking in with these people by business. So, you know, yeah Me and my wife top three is Boosie Boosie Who has did you say? And Gucci, which is a great top three. I like it all I'm from the South baby, you know me I'm real biased when they come down to the South look at you know, I'm a I'm a I'm a flip out every time with you on That southern that southern hospitality man So whenever something new is going on man, you got to come back doing it because if you if you signed you You know to be the guys this that the guys that's really doing the work What where is it for them, you know the like you know shout out Jeff or Darren all the people have pine That's the real list. That's the list. We need to put together to in Dallas You know what I mean? But there's a lot of y'all out here just doing that work When a label sign people do they even look at the visuals to why they can say man We want to work with him too. I mean, I feel like the label I really kind of got they picks and chooses or who they want Yeah, like it's up to the artist like if I like your artist got a wig blow right here You got to say like it's my camera man. I'm bringing is a solid enough to do that. It's what you got a house Yeah, you got to watch it. You got to watch as you invest But you never know some people don't show the true cause till that happens man You know, that's why you also focus on yourself. Do your own thing and don't speak no from no I was looking at that. I was talking to have pain last night about the same thing You help get these people to the top and then they just walk away Yeah, it's not right. I don't like it. I don't like it because they won't even take a picture with you after that They won't even acknowledge you or say your name or nothing. Yeah, it ain't happen to me yet But I hope it don't happen Boy he days decent. I hope it don't happen to me But it's really like you just got to be careful man, but I'm trying to come away I think the way there's ways around that. I think you a heat HD becomes a Brand and he have all this that work. Yeah, I feel like I'm a brand now When I say a brand I'm talking about for its artist having like four or five artists that that that sign to heat HD Yeah, and I'm looking for some artists. What's up now? You see where I'm going with that I mean you for the talk man cuz I'm early on with this thing man real talk man And I'm loving it man. So I mean if you could tell And I think you already kind of answer that you can tell that that yeah that that that 15 year old Or that yeah that 15 year old when you when you first get that camera They stole it the one I stole about 16 16. If you could talk to him now What would you tell him? Keep going man. You might you might make a million dollars next year. Yeah. Yeah. Yeah Yeah, you like in this day in a life. I could tell them now. Yeah, like the 15 year old Yeah, yeah, you go and talk to do what I'm trying to do exactly but to yourself you talking about talking to me Yeah, I need HD at 27 28 talking to heat HD at 15. Don't go to the audience to Don't go go and get your camera and go to work. Do your own thing Wow, just go on and get it cuz you can do it. Yeah, cuz you didn't get nothing out of I ain't getting none I went straight to like read math, right? I'm like this ain't nothing to do I'm in dead. I'm in dead. I'm 17. See I got $20,000 in there. I don't know what it mean Then my mom real at the time. I ain't really know my mom was having to pay a thousand a month See for me to go there for them five months Then they told me like it's gonna take six years to get a social degree I ain't know what none of that meant six years. You don't take, you know, six years to get an Associate but what they did for me to go. I was only taking like two classes every night And like they ain't really Explained explain under that. I'm just thinking I'm gonna step in here often Be touching cameras And that ain't really when they keep me out I was tripping but I wouldn't even treat you like this is needed to happen I ain't gonna touch the camera for three more years anyway. Well, yeah. Yeah, I gotta go do my dream Man, thank you so much for coming on the show man. We love you and the success thing man We know that you're doing a great job keep grinding man If you ever have any artistry that you do get trying to develop or whoever you always welcome to this platform Man, and we just appreciate you for what you're doing man The way you're doing them visuals behind the scene man. We just felt like it needed to be some shine on that man No, I appreciate you. Thank you man for you coming up here spending time with me and the official lovely Incredible. Oh, yeah, I missed your maker. You know I'm saying yeah. Yeah, that's that's hot man And then he was on time That's that show that boy trying to get to that man I was on time if it would be about 15 minutes you probably be like, well, yeah No, no, no, I'll be here bro. Like I said, I bet definitely I have people scheduled to be here So I have to be here and I told her I'll be we got to get there We got to be our 30 40 minutes early or something because we got to set up. Yeah. Yeah, so that's the whole game I had tried to walk in. I said, I'll lock still on that Did you? Oh man. Well, thank you so much man. God bless you, bro No, I appreciate it. And anytime you need me, you know how to pick that phone up and hit me I got you. I'm an answer nigga. I'll let you boy. It's a unique hustle man boss talk one-on-one and we out