 Hello, everyone. Welcome. As you guys are coming in, please feel free to use the chat and introduce yourself, your name, your organization, and where you're joining us from. And we'll get started in just a second as everyone's just getting situated in. Oh, great. As you guys are joining in, as I mentioned, please feel free to use the chat to introduce yourself. I'm going to go ahead and get started. My name is Lisa and I am the Senior Community Engagement Manager here at Mighty Cause. I am so excited to talk with you guys about peer-to-peer fundraising today. We have a lot to discuss, so I'm just going to go ahead and jump in. So for today's webinar, we're going to be talking about what exactly is peer-to-peer fundraising. Some of you have done peer-to-peer fundraising before and for others, it may be a completely brand new topic. So we'll be talking about what exactly it means and also what it means on Mighty Cause in particular. We'll also talk about how to recruit participants and build and manage your peer-to-peer campaign. And then we'll also go through just some examples of different peer-to-peer campaigns that we've seen on the platform. All right, so before I jump in to the webinar, I should also note that there is a chat box, but there's also a Q&A box. If for any questions that you have, please feel free to add them in the Q&A box. It's easier just for me to see if any question pops up. We'll have a section for questions at the end, but I may check in and see if there are any questions there throughout the webinar. The slides will be provided after the webinar as well as the recording. All right, so before we jump into peer-to-peer fundraising, I just wanted to also highlight our GivingTuesday event. Every year, Mighty Cause hosts a GivingTuesday event on our platform. It's a 27-hour fundraising event, so it starts midnight of GivingTuesday, and it ends Pacific Standard Time on GivingTuesday and so through AM on the 29th. You can feel free to register on GivingTuesday.mightycause.com. It is completely free to register. There are no fees or anything to register. Registration ends at the end of this month, so I encourage you if you haven't registered yet to register. If you are joining us and are participating in one of the awesome fundraising events that utilize Mighty Cause, such as Georgia Gives, for example, on Mighty Cause, you want to make sure that you're registered for the correct event that you're participating in. For our GivingTuesday event on Mighty Cause, our early giving starts November 14th, and then, of course, it all culminates to the 28th, which is GivingTuesday. So a couple of things about Mighty Cause. If you are interested in joining our GivingTuesday event, we have a lot of awesome tools that you can utilize for your GivingTuesday campaign. Some of them peer-to-peer related that we'll talk through. We also have templates, graphics, tips, trainings, webinars, and other stuff that you can utilize to help build your campaign on For GivingTuesday. As well, we'll also have prizes. We'll be announcing prizes a little bit later in the month, but there will be prizes for participating organizations. Alright, so now that we've talked about Mighty Cause, let's jump into what exactly is peer-to-peer fundraising. As I mentioned, for some of you, peer-to-peer fundraising is a brand new topic, and others are familiar with it. Either you've participated in a peer-to-peer fundraising campaign, or you've managed one before. The idea of peer-to-peer fundraising is that it's a strategy tool, a fundraising strategy tool, and a technique where you leverage the existing support network that you have, which we'll talk about. And that includes your board members, your volunteers, your staff, major donors, etc. So you're utilizing your existing support network, and they're helping you bring in new supporters by them asking their network of people to donate to your organization. So it is a way to reach new donors that you've never been able to really reach before because of that connection that you're bridging through peer-to-peer fundraising. So just a small graphic that kind of helps break down peer-to-peer fundraising. The idea behind it is that you have your organization, you have your participants, people that are fundraising actively for your nonprofit. They are sending out their own page, their fundraising efforts to their friends and family, and that is that connection that you're creating and resulting in donations, new donors, and also new people finding out about your organization, what it does, your impact and your mission. So a common question that we get is, well, why would someone be interested in participating in peer-to-peer? That's a great idea of having people fundraise actively for your nonprofit, but why would someone actively want to go out of their way and fundraise? So one, it deepens your relationship with your donors or your supporters. It's a different relationship and a different ask that you are asking. So instead of a called action of donate, the ask is non-monetary. It's help us fundraise, you know, share your story of why this mission and cause is important to you, to your family and friends. There are a group of people short around your organization that have a reason why they want to support your nonprofit, whether it's because a personal story or because your cause is close to them. And so those are all different reasons why someone would be interested in helping fundraise for your organization and sharing that mission to their friends and family and coworkers. So a couple of different examples of peer-to-peer campaigns just so that we can kind of get the ball rolling and we'll talk about a couple of other examples a little later. But most commonly, when a lot of people think about peer-to-peer fundraising, they think about a charity walk or run where someone is running or walking for a thaw, a walk-a-thaw and marathon. And then they have their own fundraising page and they're asking their social network to support their, you know, pledge to run or walk and receiving donations that way. Birthday fundraisers are also a peer-to-peer campaign that sometimes people don't assume as peer-to-peer, but it is because it is someone in your network that has a birthday. They have a personal, you know, want to give back a further birthday by asking their friends and family to, you know, support a cause that's dear to them. And again, that's still applying that peer-to-peer idea, which is having someone in your network fundraise on behalf of your organization. Campaign add-ons. So if your nonprofit is running a fundraising campaign and you also want to ask for peer-to-peer, that's also, I think, a common way that a lot of nonprofits also utilize peer-to-peer fundraising is they may have an overarching campaign and invite board members or volunteers to fundraise for the organization associated with their campaign. Again, we'll show kind of some examples of that a little later on. So giving events are also a large form of peer-to-peer fundraising campaigns where nonprofits will kind of have a specific day where they're recruiting supporters to raise funds like Giving Tuesday as an example. And a board challenge. So this is something that we also see really commonly for actually giving events like Giving Tuesday where board members will come together and commit to fundraise for their nonprofit. All right, so as we kind of go through peer-to-peer fundraising, there's a couple of terminology that I wanted to go through to help define when we talk about team and event. What does that mean on the platform? Because those terms are in itself, they're a bit broad, but when we on Mighty Cause talk about team event and some other terms, what does that mean? So when we talk about a team on Mighty Cause, what we're talking about is a group fundraising page where participants fundraise individually towards a collective goal. So it's a group page where everyone has their own individual page within their group page. And we'll get into that a little bit later. An event fundraising page is when you combine teams and individuals together where you may have people that are in groups, such as, you know, maybe it's a grade or a class within a school. And then you have the overall event that comprises all of those teams and individuals. When you hear the term campaign, that can refer to basically any fundraising page that is not your organization profile page on Mighty Cause. So that can be a fundraiser or team or event page. We refer to all of those as a campaign page because you could run a fundraising campaign on any one of those pages. A fundraiser is an individual fundraising page. It's also going to refer to a specific person that's hosting or creating the fundraising page. So for example, a board member that has created, you know, a birthday fundraising page for your organization. A team member or an event member would be a participant in either a team or event. And a supporter is anyone in your community that supports your organization. So donor, fundraiser, volunteer, et cetera, it's your support network. Okay, now that we've talked about what exactly is peer to peer fundraising, we're going to dive a little bit into recruiting participants and how do you get people to actually participate and create a fundraiser for your organization. So before we jump into exactly the ask towards your support network, I always make sure to kind of reinforce that you want to think about what's your overall goal for your campaign. So if you've decided on doing a peer to peer fundraising campaign, what is your overall mission out of it? Is it a certain dollar is raised? Is it to have participants or your support network more engaged? Is it a unique donor amount? So think about what are your high level goals and also your short term goals for Giving Tuesday because when you have an idea of what your goals are, it makes it easier to then clarify and make that ask towards participants. Because if our goal is we want to raise $10,000 or we want, we want to raise $10,000 so that we can, you know, purchase 200 backpacks for students in need. And that's a really clear and defined goal that you can go to perspective participants and say, Hey, here's our goal. We need, you know, 13 people to raise $100 for us to raise that goal and I'm just making these numbers up. But having that overall goal can help clarify to participants exactly what you're asking and why you're needing help. So when we think about what are potential participants for a peer to peer campaign, there isn't, I should say first, there isn't a specific set standard, it doesn't have to be a certain type of person. So just commonly what you're going to see for participants is it's going to be your board members, like we talked about a little bit, a board challenge is a really common peer to peer fundraising campaign volunteers, or I should say your, you know, people in your support network that are closely tied your staff. So people at your nonprofit program alumni if you do have an alumni program and I see that that's duplicated, but also any, you know, major donors or donors that, you know, are heavily involved in your organization that again as I mentioned it's a different thing that you're asking. So when an individual is asked to participate in a peer to peer fundraising campaign the first thing they're going to ask is what do I have to do. And so the first thing is to make sure that the process is as easy as possible. One of the things that you can do on the platform, which we'll talk about a little later is create a fundraiser template. You can fill in the blank with a lot of the details on a fundraising page such as the description, the image, the like goal amount, you know, something that may take someone an extra extra time to think through. You can fill all of that out for the individual so that all they have to do is really click on a button and, you know, publish their page and then they have it done. So, as I talked about also in terms of making the ask is creating what is the goal like what are the expectations of this individual, and that's going to be different for every event for some, you may have a high goal because maybe it is a board challenge or maybe it's a smaller goal where you're looking just for, you know, $100 for a participant to raise. That's really for you to decide but it's helpful to kind of clear set those expectations up to participants. And also as I mentioned, although there is a template that you can provide that they can easily use. It is also an opportunity for them to tell their own story so although you can fill in the blank for a lot of that information, you can also leave them in the space to kind of share that story for them. So something that also is, I think, a helpful motivator in terms of having people participate and not only having people to participate but once they've kind of signed on keeping them in the space, the next step is to provide incentives to get people excited and motivated for your event. Prizes are a great way to kind of encourage participation. And, you know, on this webinar we have all a huge array of different nonprofits, some big some medium so some may not have the funds to provide, you know, a large prize and so think what is at your disposal, maybe that is any free merch that you can provide so a t-shirt, pens, stickers, any nonprofit merch that you have, or maybe it's, you know, a lunch out or dinner out with your executive director or, you know, the top three winners get a pizza party at your office. Or maybe there are donated prizes that you can receive at your local business, you know, at your local Starbucks, if, you know, donated gift cards, coffee, etc. These little incentives are a great kind of motivator for your participants to not only feel excited for the event, but to, you know, continuously participate in it as well. So creating and setting up a peer-to-peer fundraising campaign can feel overwhelming because there might be some, you know, balls that you have to juggle. So involve your board if possible in the event and if you don't have, you know, an active board, whoever is on your team or whoever that you can kind of use as a support, as a support system. So in terms of your board, you know, see if there are any yearly commitments that your board is required to have, review their progress to see if that's, you know, a way that they can help participate in a peer-to-peer campaign. And also share your plans and assign specific roles. So maybe for a board member, it's try to find a match or providing a match for your peer-to-peer campaign. Maybe it's fundraising in itself. Or maybe it's handling the details of a physical location if you are looking to have a physical location. There's a lot that you can do with peer-to-peer fundraising. And so use your network at your disposal to help kind of delegate tasks. All right. Now that we've talked a little bit about recruiting participants and making that ask, we're going to talk about building a peer-to-peer campaign. So when we talk about building a peer-to-peer campaign on mightycause.com or mightycause, you know, in general, the easiest way of building a peer-to-peer campaign is by going to your organization page and clicking fundraise. And then you will be provided a pop-up that says create a fundraiser, and you would just select other solutions. And then this will take you to a page where you can decide if you want to create an event, a team or a fundraiser. So the different types of peer-to-peer pages. We talked a little bit about this, but as an example. So a fundraiser page like you see here, it's just an individual fundraising page. So it is specific to, it only has one donate button, and it represents kind of one entity. So it could technically be maybe a family. As an example, a family doesn't need, you know, each person in the family doesn't need their own fundraising page. They just need one page that represents themselves. And that also could be a company as well, right? A company they may not need a lot of different fundraising page. They just need one page that represents themselves. So that is what a fundraiser page looks like and does. A team is going to add up those individual fundraising pages and be a group setting for those individuals to work together and raise money together. So it's a central page for all of those individuals to come together to raise money. So as you see in this example here, there's a leaderboard, and you see that there are individuals in that leaderboard, and that all kind of culminates to this team page. And then an event page would allow you to have multiples of those teams and individuals on the page. So you could have, as I showed you, a lot of those different group pages all in one team that all go towards a collective funding goal. So as an example here, just to kind of show you again the hierarchy and how it all works, we have on the left hand side a readathon. And so the readathon is composed of different teams that represent grades within the school. And then within the school, you have, I'm sorry, within each grade, within each team, you have the individual students page that they would share with their friends and family. So this is just an example of kind of the hierarchy of event team and fundraiser. You don't have to use each one of these, right? You could use just one of them. Don't have to use all three, but it's helpful to understand kind of how it's all broken down in our platform so that depending on what you want, you can decide how you want to utilize the pages that we have available. I'm going to take a pause here and kind of look at the different questions that we have. What if you already have a count through Mighty Cause? Do you need to register or just log into your account? So depending on, if you're on mightycause.com, depending on your subscription or your account, you may be able to create peer-to-peer fundraising pages. But if you're registered for Giving Tuesday, you will be able to. All right, so just some other questions. Will it be possible to have a copy of the presentation? Yes, you'll be able to have a copy of the presentation that will be provided and that will also be added to the webinar section of our Giving Tuesday toolkit. How do you create a peer-to-peer instead of a fundraiser? Yeah, so we'll talk a little bit about each different one and then the actual creation process of it. We talked a little bit about it, but it's going to be depending on what exactly you need. So just a couple, just a breakdown of team and event versus fundraising pages. So for team and events, what you're going to have is the ability for people to actually join your event. So I'm just going to go back for a second. So as you see on the left-hand side, you see this join this event button on the left-hand side. That's where individuals can go and join the event as in, you know, join and be a participant. There's leaderboards so that if you want that competition aspect and you want people to see how others are performing or raising money, you can, it will have that leaderboard portion. You will also have the fundraiser templates specific to that team or event and also ability to kind of manage all your participants related to that. A fundraiser is really just a standalone page and is perfect for a crowdfunding campaign like a birthday fundraiser. So it's really not pulling together that like team-oriented kind of group-oriented system like a team or event would. So managing your campaign. So when you're utilizing the platform in terms of peer-to-peer fundraising, when you create your team or event on the platform through the process that I showed you of like clicking fundraise and selecting the type of page that you want, you're going to have a dashboard on your left-hand side and that's going to be how you can manage and edit your page on the platform. So I talked about a little bit earlier about fundraiser templates and how that's a really great way to make it easy for participants to get involved to easily fundraise for your organization. So on each team and event fundraising page that you create, you can add a template. So this kind of takes the fear out of fundraising for a lot of individuals. Like I said, for example, just adding a description can be something that can hold off on someone creating a fundraising page. So filling in that information allows participants the ease of just getting quickly on and starting to share with friends and family. You can customize your template. You don't have to fill out every single aspect. So you can pick and choose if you do want to add a goal or if you do want to add a set image that's totally up to you to determine, you know, what you want to set up for each one. And then when an individual goes and creates their fundraiser through your team or event, as you saw with the join this event button or join this team button, that template's going to be auto added in. So as I just mentioned the join this event button or join this team button is going to be right on the front of your page. So this is where you will want to direct people to start fundraising or start participating in your campaign. This will really be the start of it and when people go through by clicking the join this event or join this team, they're going to be automatically synced with your team or event and that template that you've added will automatically be synced with the page that they're creating. Their new page once it's published will be added to the leaderboard and those funds that are made on their individual page will all accrue to your overall leaderboard to your overall goal. So for some peer to peer campaigns, you may not want it to be a public event so you may not want to have a join this event button, you know, right on your page. Maybe for example, it is a board challenge and you don't want to have anyone else creating a page on that team or event that you've created. Something that you can do in your settings is update your membership permissions, making the event invite only allows removes that join this button from your page. So only individuals that you're inviting will be able to create a page to invite individuals to your fundraising page. There is a section on your dashboard dashboard called participants where you can invite an unlimited amount of individuals via email to start fundraising for your organization. Once you put in their email information, an invite email will be sent to them with a link to create a fundraising page for your organization. Additionally, on your fundraising page or on your peer to peer fundraising page, there will be leaderboard on your team or event that lists out the different participants in your peer to peer campaign. You can manage your leaderboard and decide how you want individuals to be ranked. So for example, let's say you do want a leaderboard but you don't want to make a competitive you kind of just want to show people where how much they've raised. So you can set your leaderboard to be in alphabetical order. So it's not as competitive where people are seeing who's first and who's last, you're really just kind of sharing the progress that people are making, and making it a more, you know, a less competitive experience. If you do want a competitive you can have your leaderboard ranked by donors or donations. I'm sorry, dollars raised on on the left hand side as well on your dashboard for your team and event pages. So you'll see two different sections listed that is called campaigns and participants. I wanted to highlight this section because this can sometimes be confusing for people that are creating an event or team on the platform, because they're a bit similar but a bit different So campaigns refers to any fundraising page or team fundraising page that has been created a part of your team or event. So as you see in the screenshot here that will list that campaign name and when it was published and how much was raised. The participants section will be listed by the actual participant of the page and not the campaign. And this is where also you can invite individuals to join your event or team. So the difference is campaigns is really more relaying the exact like campaign name and the type of campaigns you have where participants is more about who the actual organizer who's actually creating that page and being able to contact them. With on a fundraising page, you have the ability to set a goal bar, a donor timeline, social sharing options. So whether you're part of like a team or event or your standalone, you are able to help update or change again based off that template. What you would like, you know what you want your participants to have on their specific fundraising pages. I'm going to just take a quick pause and look through questions. Okay, can this work more in favor for one group against the other. I'm not sure exactly the question there. So if you could just clarify that and I can help answer. How do I, how can I leverage Instagram, Facebook and what's up to recruit participants and donors is there an automated way. So yeah, in terms of social media, I think that is a great avenue, but I do think for peer to peer fundraising, the best way is going the personal route and directly reaching out to individuals because again it kind of depends on what your peer to peer campaign is right so if you have a walkathon that's a little bit different than if you have a board challenge. So it does depend on what exactly your peer to peer campaign is. However, I think if you're planning on something smaller not necessarily a walkathon or a marathon. But if you're first you're doing so doing personal outreach, I think is the best way because it may take, you know, you may have to explain exactly what is what are the expectations for someone to participate what do they have to do. You're also, especially if this is your first year, you may need to reach out to the people that are most connected to your nonprofit that are, you know, most likely want to kind of share your mission and your impact to their friends and family. In terms of being able to recruit people in an automated way using our participants tool I think is a really easy and helpful way all you have to do is just plug in their email and then a link to create a fundraiser will be sent to them. Again, that is not. There's still maybe some questions or asks that you may have to do further, but that's an easy way to for you to have an auto email that's sent out. How can you acquire peer to peer participants outside of your organizations network. So we'll talk a little bit about at the end with some examples of different peer to peer fundraising ideas. And I think that the best way to acquire peer to peer participants outside of your organization organizations network is going to be based off kind of the overall campaign that you're doing. Like I said, a walkathon versus board challenge or something that is, you know, a general like, you know, if you create a general team page, right. A walkathon you're going to attract more people because that has that community aspect of it, as opposed to just, you know, something that doesn't really have anything more specific and it's really just a peer to peer campaign that you've created. So to register for Giving Tuesday by got a message that we've already submitted registration request. Does this mean we're registered. Yes, if you've gotten that to mean someone at your organizations already registered. Our raffle prizes allowed to promote fundraising. So, on mighty cause.com. That's a good question because I think it's important to distinguish so on mighty cause.com for context. All donations that are processed through mighty cause.com are processed through a donor advice fund mighty cost charitable foundation. So when donations are processed through a donor advice fund, you are not allowed to promise goods in exchange for a donation. So in terms of asking for a donation, you cannot promise prizes for donors. However, for participants that are not making a donation but if you're trying to encourage them to reach out to more friends and family to network to even participate. Because you're not soliciting a gift in exchange in exchange for goods and prizes. I hope that makes sense on. Regarding dollars range how much should we expect from each fundraiser is there an average dollar amount that we can expect from each participant. So I think that's also a really great question and that's really going to depend on each of your organizations separately and also each of your participants that are going to participate. So I keep referring back to board challenge just because that's a very easy example but for example for some nonprofits their board has a requirement for how much money that they're responsible for donating or bringing in to their nonprofit. So if it's $10,000 their goal for each participant for board challenge, maybe different, based off, you know, another challenge. I think in terms of the average, like dollar amount, or the average goal set I think that's where the first step of kind of setting up what is your overall arching goal for your event. So if it's $10,000, and you have an idea of how many people on average maybe that you think would be able to participate. You can then kind of get an average dollar amount. Now, maybe that will change what your overall goal is maybe that will say well I don't think that we'll be able to have people raise $5,000. So you can adjust from there but I think first deciding on what is your overall goal and also looking at what is the average dollar amounts that you have received in general over the year to help kind of predict of what is a realistic goal for participants. And as well you know for some peer to peer campaigns, they allow the goal to be open to the individual so it really just depends on your participants and knowing them well enough if a goal is a great motivator for them, or if it's better to leave it open ended for your first year maybe set a smaller goal and have you know maybe hopefully them achieve more than your goal that you're setting. Will you be walking through the process of setting up a team fundraising program. I don't think we'll have time at the end, but I will provide resources as to where to go to walk through that process but it's really easy once you figure out when to where once you know where to go. If many of an organization's volunteers are not social media users is that is this a bad way to do it seems like for it to work this and those involved must use social media. So not necessarily. I think, again, the benefit of a peer to peer fundraising campaign is not necessarily that you're going to have people, you know, social media influencers that are sharing your, your page on their social. That is a really great aspect of peer to peer fundraising which is getting your name out there, sharing it on social or you know, through community email communication, etc, getting people knowing about your organization. But at the same time, right, the goal of it or the benefit of it is that they're sharing it with your social network in terms of their friends and family. They're coworkers right so even if they're not sharing on social media, it still can be really useful tool because if I share my peer to peer campaign to my coworkers and say, hey, I'm raising money for homework trails in this example I adopted my dog from this organization. They're really awesome they do really great work and you know, rescuing animals and in this area. If you guys can make a donation to my page that would be great right that is so powerful. Because that is again sharing that mission in that in your organization to new people that you wouldn't have been able to reach before and that's not through social media that's just through word of mouth that's just through their personal connections. Okay, when an individual does peer to peer fundraising for organization will the disbursement setting that that have set and our organization page automatically could yes. With all of these different types of pages that we've talked through your disbursements are going to be disperse all the same it's all going to be accumulated together and will be dispersed to your organization. In lieu of monetary goals can goals be set for other metrics or schools such as growing Facebook social media likes newsletter subscriptions attending for event, etc. Yes, so in terms of the actual fundraising page where we have a set thermometer and there is going to be right a goal of monetary goal, but I think internally as a nonprofit I think having those different types of goals is, I think a really awesome to have right if you have a goal, then you can set up a strategy to work towards that goal. So if your goal is getting newsletter subscribers and you're going to go do that through newsletter or through peer to peer campaign. Adding, you know, that information to your emails afterwards, or including that, you know, in your template, you know, for more information in the description like, you know, sign up for a newsletter here. So having those goals I think is really is really great. How do we find if we already registered for giving Tuesday, you can do so on your organization page. If you go to giving Tuesday.com, and you go to through your to your organization page you should be able to see if you're registered if not you can contact our support team. I want to get to the other questions but I'm just going to continue on because we don't have a lot of time so just want to make sure that we can get through it. So, in terms of creating a fundraiser outside of a team or an event. It is a really simple process if you're just looking if an individual like a board member is looking to create a fundraiser and you're not creating and a team or an event. They can simply just go to your organization page click fundraise get started and build a fundraiser on your org page you do also have a separate template that you can create. One thing to know about the template on your work page is that that is completely separate to the template on a team or event. So, a template on your work page is just related to individual fundraisers that are created for your work it's not tied to any team or event. Alright, and lastly, for managing your campaign, there is a donations report that you'll have access to so you can see specifically on your team or event. All the donations that have made specifically to that team or event you also have a donations report in your organization page that you'll be able to also keep track of, but this is a great way to kind of concisely see all of those donations. Additionally, if you want to add any offline gifts that are associated to a team or event or an individual participating in a team or event. So, you can see all the donations that the organization gives through your page through your team and event page and that will count towards any participants that you want to select. Alright, so some peer to peer examples that I wanted to go through that I think can help answer some of the questions that we have. So, the board challenge we talked a lot about this is a team fundraising page. So, as you see, this is just a board challenge with seven participants. So we don't have, you know, it's not a ton it's all of the board members, each of the board members are listed on the leaderboard it's by dollars raised. So, on the individual on the leaderboard that leaderboard would that the it would go to each specific a board member and their page. And I am just pulling that up right now. And as you see here with the join this team that allows for any new board member to join if they want to, but then the donate button is right there. And if you were to click donate. You can also decide if you want to donate to a specific board member, or if you want to. I'm just pulling this up right here. This is loading. One second, just gotta lock in here and I will be able to share that example. One second and as I do that I'll just answer one more question. I'd like someone to create a campaign do they need to create a mighty cause account. Great question. Yes, they're going to be prompted to create an account because you have to have an account in order to create a page right so like if you were to for example, you know, at your page and you wanted to come back and edit it again, you're going to have to have an account so you can log in and log out. So, all right, so I have the page here. Oops, I have, I have the older page so I apologize. But it will link back and I'll show another example. All right, so if we're talking about getting creative in terms of the type of campaign that you want to have. And again, kind of we're talking about how do we get participants this is a really, I love this campaign because I think it's a way that how do you get people involved, and it's having a fun peer to peer campaign. So this is Wild Pans by the Ark of Palm Beach County. So every year they have this peer to peer campaign where people create their own fundraising pages, and they kind of share their own crazy pans that they wear. And as you see in this example here, someone has like their own page where people can donate and support them. And then at the end of this event, they have a fashion show where they showcase all of the crazy events. So they've done this every year they've even done it virtually when COVID happened. But I think it's a really great example of like, when you're talking about well how do I get people involved right. It's a really great way of getting people involved that wouldn't normally get involved and this can start off with just your board members or with just your volunteers or staff members. And it's also a great way for friends and family to be motivated to like support you and your page and, and, you know, your fundraising that you're doing for the organization. So that helps answer questions in terms of recruiting individuals. All right, so here's another example. This is geared more towards schools, but I think one of the reasons why I wanted to highlight this again this is a team fundraising page. The Clark Sharks Readathon. So every student has their own fundraising page. One of the kind of incentives that they have is the student who reads the most minutes and the student who raises the most money gets a pizza party for their entire classroom. So I think that's like a really great example of how do you motivate people to raise money and, you know, participate in a peer to peer event. And I've just pulled up this page here. And just to share kind of what that looks like. So as you see, we have the team page here. If there's a new student, they can click join this team and start fundraising. And then you have the individual student page with their goal friends and family donating and then the set kind of description that they have. So this is a really great example of kind of the like peer to peer fundraising at like the, the simplest terms on. Okay. And then the last example I have is the 35th annual AIDS Walk Tucson. And the reason why I have this example is because this is an event fundraising page. And this is also an example of something that on event fundraising you can do which is connect with event break. And then you have something that an event fundraising page on the platform you have enabled, or you can enable which is if you do have a walkathon, for example, like this, where you want people to register their spot for the walkathon, you can enable your event page to event right so that they first have to go register for the walkathon they have to, you know, either pay a fee or just register, whatever. And then they're going to be prompted back to mighty cause to start their fundraising page and create their fundraising page. So this is another example of a different type of peer to peer campaign, but away if you do have like a registration aspect that you need to incorporate of how you can incorporate it. All right, so I'm going to leave the rest of the time for questions and I'll also go through our support tools and creating team and event. But let me go back to that. Is there any communication between mighty cause and CRM's exporting my list of participants from an event into our CRM. Yes. So there is you are able to download the list on your from your team or event fundraising page so you can just download that list and then import that into your CRM system. Do you do cash or check donations count as donations on mighty cause how do we track that on the platform. So, yes and no so on mighty cause, we have online gifts as we refer to it so gives me through the platform so gives me through the donation portal, but obviously if you have an online gift and a check or a cash donation, you can add that to the platform as what we call an offline gift. Now to clarify offline gifts for our giving to say event don't count towards leaderboards and prizes. If you're participating in another giving event, you want to check your rules for that giving event if they're counting offline gifts or not counting towards prizes. Some do some some don't so it depends on the rules, but regardless, you can enter offline gifts so that they can count towards a specific fundraising page. So if I was the administrator for this page, I could add an offline gift, let's say Jackson's, you know, and sends us a check. We can add an offline gift so that Jackson's total can reflect that check that's been sent. And that can all happen through the dashboard. In situations where donors don't have an email account, how do we go about getting them involved. So I think that's a great question. So I think in terms of an email account, I think one you want to consider if they don't have an email account how tech savvy are they are they like will they be able to have people donate to their fundraising page. And maybe they can but you that is something you want to consider if they don't even have an email account will they be able to receive gifts. But if they don't have an email account, you could create a page for them. Now, it would be under kind of your name. So, you know, they wouldn't be able to have access to like who donated or be able to you know, personalize or customize their own page, but you could create a page for them. One thing I will note for that or for anyone who is creating pages for participants is your leaderboard, and you can edit this, depending on again how you want set up, but your leaderboard will automatically show your organizers based off the user account name. So if you create the page for them on the leaderboard it will say your name. However, I'm not logged in but if I were to log in, I could change this so that it is not showing the name of the organizer but instead the name of the fundraiser. So for example, in this case, instead of you know, if this is Jackson's, maybe Jackson's mom, Brianna Wood, if I were to change this to show the fundraiser name, it wouldn't say Brianna Wood, it would say Jackson's Redathon fundraiser. And so that would show everyone's fundraiser name instead of the organizer name. So if that's something that you're planning on doing which is, it's not uncommon, it definitely happens. That's something that you want to consider changing on your leaderboard. So the ORC page can be up and going throughout the year. Am I understanding that correctly? Yeah. An ORC page is year round on Mighty Cause, so you can use that throughout the year. The Giving Tuesday platform is just related to the Giving Tuesday event, but Mighty Cause is available year round. For someone to donate, they will not need an account Mighty Cause, correct. You do not need an account to make a donation, not at all. If the donor wants to create an account, they can. It will have their donor history. They can manage recurring donations, et cetera, but they not require to make an account at all. Where can I get tips on setting up our page? I like it to be eye catching and add in text. So I think that's a great question to add or a great way to segue into our support forum. So our support forum has a dedicated area for team and event fundraising and it's divided up in based off team and event fundraising. If you are having questions about what's the difference between each one and want to know a little bit more, we have dedicated articles on that. And we also have dedicated articles that will guide you through exactly how to build a team or an event. So I definitely recommend checking out and reviewing these articles because it will definitely be helpful in terms of designing your page. We also have an article that kind of breaks down designing your page, choosing your logo recommendations, how to update your page, all that good stuff. And if you need any examples that you're specifically looking for, you can please feel free to reach out to us and we're more than happy to kind of help steer you in the right direction. But that is our support forum is a really great tool to utilize to get started and creating your page. Okay, do you recommend a lengthy description on the main profile page and then a brief or just description on the individual fundraisers. So I think it depends on exactly the aspects of your campaign I know I keep saying it depends but it really does. For example, if you're a walkathon, you're probably going to have a lot of details about, you know, what, like, where the event is happening. Can you participate? Where do you register all of that stuff? I think in terms of your event and team page, I think you want to keep it short and sweet and get to the point. So why are you raising money? What is the goal and the mission?