 Welcome back to JSA TV, the newsroom for tech, telecom and data center professionals. I'm Buffy Herakides, and we are coming to you live from Las Vegas for Channel Partners 2023. And joining me today is Michael Jaffe. Buffy, how are you? Very well, thank you. He is the VP of Channel for Involta. Michael, welcome to JSA TV. Thank you so much. Thank you for having me. Great event. Absolutely, and we are breaking news for Involta right here in Las Vegas for Channel Partners because you were just appointed the VP of Channel for Involta, one of the biggest names in the data center and MSP community. So congratulations. Thank you very much. I appreciate it. First off, congratulations on your new role and congratulations to the entire Involta team for appointing you. And I hear you have a lot of experience and I would really love to explain to viewers a little bit more about your experience and what you have plans for your role. Sure. Thank you very much. So yeah, it's great. This is my second day on the job, so to speak, and a great event here at the CP Expo, speaking with you as well. So, you know, I'm not, you know, as far as the industry goes, I've been around the industry for quite some time. I've had roles at Microsoft, at Cisco, I've been at Lumen, all sort of channel and partner focus. But more importantly, how do we take the product sets that the companies have and how do you make them more sort of channel friendly and partner friendly? So that's really been my experience and my focus. You know, Involta as a company is super exciting. You know, with the investment from Carlisle, it's really going to help grow the entire portfolio, really expand the market presence of Involta and really continue to drive it. I'm tasked, obviously, with, you know, building out the channel programs for Involta. So I'm looking to really, you know, dive in, understand what's missing today, where we need to go, and then create the programs. They're really going to excite the market and really get more partners involved in our process and take it to the next level. Well, you're off to a really strong start because Involta is one of the biggest names in the channel. Year after year, they win several awards from CRN and MSP501. So I feel that, you know, you're going to be a great addition to the team for sure. And Involta is definitely a name well known in the channel. And Involta is considered a managed service provider winner of the MSP501 year after year, but they are so much more than an MSP. So why don't you give viewers a little bit more details about Involta's services and their unique value proposition and what they do? No, thank you. Yes, I mean, as far as Involta goes, it's definitely more than just infrastructure. You know, Involta has a unique combination of physical assets, has a unique combination of networking assets, and it really makes it available for their customers to really help build out really hybrid IT solutions. So, you know, we're here every day with the customers making sure that we understand where they want to go, where the puck is headed, and then we help them kind of build and craft the right IT solutions to really help them through the digital transformation journey and just overall their sort of hybrid IT lens, right? Everything is now focused on hybrid IT. It's not just public cloud, it's not just private cloud. It's really a combination of everything. So we bring that to bear. We have an amazing team. You know, we're very much focused on the customer experience. Some providers are focused more on the transactions. We really focus on the relationship. So the better we know the customers, the better we know our partners. You know, the more unique solutions that we can develop in the marketplace and really entice and really excite the market. Yeah. And you definitely, like you said, you have a great team. You really do have a great team. And they are definitely dedicated to going beyond the transaction and giving more of that personal touch and unique customer experience for sure. And as, you know, as a new member of the team and here at CP Expo, what do you expect to gain from this event? Yeah, no, this event's been great. So really it provides me a chance to really listen to, you know, industry speakers really better understand where the channel is headed, what the needs are, so that we can be reactive and really figure out what's the next thing we need to build out to get help the channel and to really build it, continue to build our brand. So sessions have been amazing. The meetings have been amazing. Yeah. And it's really, really enlightening to see how much focus these companies are really putting into the channel and then we're going to match it, you know, step by step. Great. Yeah, that's exciting. Is there anything else that you wanted to add today? And, you know, for those of you that are not aware of what Envolta does, please go to Envolta.com. A lot of information is there already at your disposal. We have lots of information about the various solutions that are out there. And feel free to reach out if there's any other questions. And that's Envolta.com. And they're also on LinkedIn, on Twitter, on Facebook. So thank you so much, Michael. And congratulations on your new appointment with Envolta. And thank you viewers for tuning in to another fabulous episode of JSA TV Live from Channel Partners 2023. Happy networking.