 Hey curlfriends, I'm Bianca Renee and you're watching Bianca Renee today and today we're going shopping. I'm so excited because I haven't gone shopping in over a year. Like I've done a lot of online shopping obviously but because of quarantine and COVID, your girl ain't left the house. So it's literally been over one year since I have stepped foot into a mall, a Sephora, an Ulta like this is a big deal. So I'm going to be risking my life today for you guys for this vlog and we're going to look for a black owned brand. As you guys know, I'm celebrating Black History Month by highlighting black brands all month long especially on Instagram at Ms. Bianca Renee so if you don't follow me, you're missing out on some really dope brands but I'm going to go to Ulta today and see which black owned brand I find and then I might do like a part two and go to Sephora, maybe part three go to Target, we'll see how this day goes. So I'm giving you a minimal beat today, don't have any eyeshadow lashes, not going to waste any lipstick, not to put a mask on so we're not going to do and my hair is up in these two little space buns because it is wash day for sure, couldn't stretch it anymore and I might be buying some hair products I didn't want to waste a wash day when I have new products to try. So I got my mask, I'm ready to hit the road. Look at that right when you step in the door you see pattern beauty. I've been ordering all of my things online so it's really fun to see the products in person especially with this new line, oh and look how big the jumbos are, yes. So I found the actual pattern section, I would buy this right now but spoiler alert I am going to be collabing with Patterns soon so they're going to send me this and their other Scout products, I'm excited but yes look at this representation, love it. And now what I actually came here for, melanin hair care, I have not tried these yet I'm going to pick these up today so I'm going to get the African black soap reviving shampoo, should I get the leave-in conditioner, how do I use leave-ins like that and then she has one styler, I'll get that one and then a multi-purpose oil blend, I think I'm going to get everything but the oils because I'm not really an oil person so I'm going to get those three, I believe Creole Essence is also a black owned brand, they've got some oils as well, they have shampoo, conditioner, pomade, scalp care, let's see if like scalp care is really big deal lately. So these before and after picks look real intriguing so I'm going to get this, give it a try, do it a true test, I'm maybe one of my friends and show you guys the results, I mean I know if you've tried this and then we have design essentials, I already have a bunch of this at home, I think I had this entire collection so don't need that, I need to get a basket, so let me go ahead and get this one and this one and let's get the styler and I kind of want to try this out too, shopping, oh no big deal just my friend Leticia on the poster, awesome she also has a real black owned brand, the Tress Huts, this is the other, isn't she beautiful, so technically Carol's daughter and the main choice are no longer black owned but TGIN is, but they have a styling gel, oh bomb, I might try that one, Shea Moisture is also no longer black owned but it is black founded, I'm not really like mad at it for selling your company but just FYI, these TGIN also look really cool with rose water, ooo tempting a hair mask, I'm just gonna be spending too much money today, I really want to smell this, but I can't with my mask on, so here's the thing, do I need any more hair products? Absolutely not, but I kind of want to try them anyways, ooo we're just gonna quickly walk past this section right here, coming for you, one day, ooo Shaila's collab with Morphe, Morphe is not a black owned brand but I do like supporting a black influencer, her makeup videos are bomb, I do want to try this foundation but it looks like they don't have my colors so I guess it's good that they're selling out but um yep, no shades for me, maybe next time. Yes Juvia's Place, I'm so excited that they are in Ulta, I'm actually wearing this foundation today but ooo they have translucent powder, I don't have any of their setting powders yet, love that, I have all these foundations at home as well, I have most of these palettes, they're super pigmented and all their products are also super affordable, their entire nude lip collection is fire, hence why it's like sold out, their lip liners are also bomb, Briogeo, also black owned, I haven't tried this top shelf yet but they are gonna send me some so stay tuned for that, but all their do not despair repair stuff is amazing, curl charisma is also really good, Beauty Bakery, I've been wanting to try this for so long, look how cute everything is, everything is like baked dessert type of theme, they have foundation, they also have setting powder, ooo, oh look at these little cake pop pieces, I just love it, the flower, translucent powder, setting powder, get it, setting spray, it looks like like Pam, okay I think I'm gonna get a foundation and a concealer and maybe a lip, wait a minute blending eggs, beauty blenders in an egg carton, oh it's the packaging for me, and right when you walk in Alicia Keys has her own skincare line called Keys Soul Care, let's check out the pricing, looks like everything is like 20, 30 bucks, okay kind of normal high-ish end pricing, so she has the Soul Transformation Cream, the regular one, and one that's fragrance free, she has a mask, I think I'm gonna go with the regular moisturizer and then also the mask, goodness gracious what I do for you guys, and we did it basically 250 dollars later, oh man it's for a good cause you know black owned brands, black history month, do it for the people, good gracious you guys how did that happen, how does that happen, um there you go about 250 bucks real quick, I hope I like these brands and these new products, excited to try them, I didn't get pattern or Briozio or Juvia's Place only because I own most of them already and I'm on their PR list so I could probably just ask and they'll send it to me, ain't no shame in my game, I gotta save some coins somewhere, so if I can get it for free I mean why not, you do it, so I got the Beauty Bakery Flower, their setting powder and the Color Plantain Caramel, they don't have a black owned brand setting powder, I also got the Beauty Bakery Concealer which is called Full Coverage Concealer in Jamster Dam, then I got one more Beauty Bakery thing, the foundation, Instabake Aqua Glass in the color 325 Neutral, because of COVID I wasn't able to actually do like a swatch test so I'm kind of just guessing that this is the right color, I kind of do that anyways when I shop online so it's not a big deal, always gonna return if it's not the right color, for Alicia Keys I got her Harmony Mask and her moisturizer, Skin Transformation Cream excuse me, it's not just a moisturizer, then I got the TGIN Curl Bomb Moisturizing Styling Gel, very excited for this, you guys know I'm a gel girl, and then Melanin Hair Care because I had to support Natural, a fellow black content creator, wanna like the OGs on YouTube, so much respect for her and I think my favorite video from her is her Flaxie Gel, Game Changer, if you have type 4 hair you should definitely be following her, Melanin Twist Elongating Styling Cream, I don't do twist outs, it's just not my jam, I don't really like to do them, I don't like the ending results on my hair type, but I want to see if this works as a wash and go, and then I got Melanin African Black Soap Reviving Shampoo, is this leaking? I got a sticky bottle, let me sanitize my hands real quick, and the Melanin Multi Use Softening Leave-In Conditioner, I'm also not really a leave-in girl, so I don't really know how I'm going to like the Melanin Hair Care just because these aren't really products that I go for, I wish she had, I'm sure she will have some stylers in the near future, but I just want to give them a try, if you've already tried any of these let me know which ones I should be excited for, so I was gonna go to Sephora, but I really don't need to be spending any more money, I was sad that they didn't have Uma Beauty in stores, so I couldn't get that one. If I go to Sephora they're gonna have Fenty, which I already have a lot of Fenty. Brands have made it really easy to find black-owned products, so if you just go to like the Ulta website for example, go to search, type in black-owned, celebrating our black-owned brands, and you could swipe, and it shows you all they didn't have urban hydration either, I wanted that one. They have all the different brands that they carry, some of them are only online, I've learned, not in stores, but it makes it real easy to shop, so respect to Ulta for doing that. Let's go to Sephora, went to Sephora, typed in black-owned in the search, and it says, it says our black-owned beauty guide, so then they have their black-owned brands as well, they got a lot of Fenty, Pat McGrath, $38 for a lipstick, I think I'm gonna stick with my juvious please if I do say so myself. Bread, Alyssa posted about this, they like really simple cute packaging, tempting! You guys seen these, their little hair mass and these little packets? Okay so bread is not available in stores where I live, so that's a fail. Oh there is Fenty's skin, haven't tried her skin stuff, I don't know if I've heard really good things. Goldie is a skincare line, K&C, Shawnee Darden, good to know, I don't know if it's gonna like pull, oh my goodness, this is an $88 retinol cream. I think I spent enough for today, or I can go to Target and do like a Target haul. I'm gonna end this here, I hope you guys enjoyed my little shopping experience, I do like the Ulta, kind of broke everything down, I like that they have the black brands right up in the front, at least for this month. Won't be mad if it stays there all year round though. I will do a part two shopping for black owned brands at Target, I'm gonna do that now but make it a part two video, but then I'm also gonna show you videos on all the products that I bought and also leave your suggestions below. If I missed any brands or ones that you know I would like that are black owned, leave me a comment down below so I could check them out. Even though I am highlighting these for Black History Month, I'm not gonna stop promoting black brands on like the last day of February, it's gonna be obviously a lifetime thing but I'm just giving black brands just a little extra sprinkle this month. If you enjoyed shopping with me, make sure to give me a thumbs up and subscribe, I post new videos every week, you also can follow me on Instagram, TikTok, and Twitter at Ms. Bianca Renee. Oh by the way, Curly Gang Gang Gang, this is also a black owned brand, Curly Prince, I will tag them on Instagram. I'll see you guys in my next video, thanks for watching Bianca Renee today.