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The Promise and Potential of Retail Markets: Deliver the Promise

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Uploaded on Apr 22, 2011

Mayo Shattuck's keynote address to KEMA executives on April 7, 2011 emphasized the importance of integrity and delivering on promises to customers. He reviewed five key elements to the growth of competitive markets: maintaining an entrepreneurial spirit, effective integration, operational excellence, strong advocacy for competitive markets, and risk management expertise.

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