 You are listening to the 8% Nation podcast created to help you become a top producer in the insurance industry Enjoy the show Welcome to the 8% Nation podcast this podcast is Dedicated to helping insurance agents be a part of the 8% I'm here with Cody Askins the man the myth the legend the founder of the 8% Nation insurance wealth conference Cody why in the heck Did you do this conference called the 8% Nation? Tell me a little bit about your journey. We just have such an amazing looking team And I thought you know what we need to show them off right Dylan No, it was it's something that's always been a passion of mine literally to throw events to throw a conference I have a dated dream most people know this I had a dream as a kid to be a public speaker I watched my grandfather as a Baptist pastor for decades, and I was like I always wanted to be a speaker and Yeah, I got to speak at the insurance newsnet conference And I've got to do a lot of breakouts at different conferences, and we've been traveling to the live training tour But I thought you know what it would probably give me a little credibility If we had a conference it would also be a great way to bring our our industry together and to really learn Right and to really learn from each other It'd be a great way to get a lot of power players in the same room I'm begging for like relationships and networks You know it's also something I've said a ton as you can see April you know 92% of interest agents fail That's why we keep with this 8% theme. It's it's a it's a bad number I'm committed to really you know trying to do my best to really help. Let's unpack that a little bit Let's just assume that those that are listening to this podcast Don't follow our YouTube channel with you know thousands of subscribers in 1200 videos and don't really know you yet This is a new medium. There's gonna be new people introduced to your brand Why don't you unpack the 8% number specifically for those that don't know what you're talking about? Yeah, so about 92% of interest agents fell in the first three years We have we put out content constantly to help them. I Was a new agent not too long ago I started as an intern calling on the phone book before I knew you're not really supposed to be doing that You know and so yeah, so I've I feel like I get and understand New struggling insurance agents most people in our business are not the dude making seven figures rolling in it And traveling the world yep most of the people in our industry Are struggling some even have part-time jobs, you know, they're they're really struggling to make ends meet They're really struggling to get out there and actually make sales They don't know how to get in front of people their companies tell them not to buy leads You know and there's all these different ways to succeed All the different products all different carriers commission levels independent or captive. Holy freaking. I don't know what to do Yep, right. There's a lot and so I want to be the guy that they can go to to really learn some knowledge and really help them I was very fortunate to earn 117,361 and 13 cents in my first eight months It was a full-time agent in this industry And I thought if I can do that Working for one company selling one product I can probably help some other people too right on well. Why don't you? kind of explain to me and the and everybody that's listening If you made 117,008 months being that producer that's quite a baton that you and Momentum that you had moving that you chose to set down and choose to train agents instead I'd like for you to kind of walk us through why you chose to Move you're still a producer. You still have an agency, right? You still do Yeah, we have a call center in house that writes. I mean I've always I still go out with agents I've went out with two new agents this year. Yep, and closed them both. I'm a hundred percent for the year So Why'd you choose to Train and put a lot of your effort into training other people produce as opposed to producing yourself. Just walk me through that I always had a greater passion for helping new agents. I remember when I was a New agent doing well my first few years The company I was with Our local office would get calls about you know, what's that what's that kid doing or Or I've got a team in minnesota You know, can he help some of my new agents or what is he doing that I can tell my new agents to do or I would have people from Mississippi wanting me to you know talk to them and to explain what I'm doing or I would have a agency manager saying Hey, can you come up here? Can you drive four hours to like doorknock with my new agents because you're doing a lot of doorknocking And that's like part of your prospecting strategy And so I would go do that And then they would be like I've never sold anything from doorknocking And then we would write two two life insurance policies in like a matter of like three or four hours from cold doorknocking And I would see this like mental shift for them and this motivation and this challenge and like internally They're like excited And I got more out of that And helping them Make money Then I did me going and making three grand. That's awesome I just did and it was just all and I always recognized it But I thought no everybody's you know, that's making a ton of money Typically does a different way. They do either recruit or they sell so just focus on selling But always like all the time I even started a local mentorship program in Springfield, Missouri Like I was always adding these new elements to that ended up Having me focused on helping somebody else. Yep. I just got like my energy comes from that when we get Comments from somebody in literally, you know, we got a dude named simon in in the uk that watches our stuff religiously And he'll be up in the middle of the night watching our live shows and stuff And I just get like almost break down in tears and just get so motivated by stuff like that I just Well, we've been doing some and just to give you guys an update on on me. I'm I'm cody's VP of marketing that I help him with his marketing of his other brands We also have partnered with Secure Age of Marketing, which is a marketing agency specifically built to serve the insurance industry specifically and he won't say it But the dude is a marketing freak. I I know a few things right? We'll get into my story later That's not what the point of this podcast is like Giannis Anticompo. Is the Greek freak of the NBA? Right marketing freak. Is that where you're going? You're the marketing freak of insurance. I'm as tall as him Actually, no, he's a seven footer. I'm only six nine close enough. That's all right Um, but one of the things, you know, I've been traveling with this guy for Eight weeks now we've went to how many cities in the last eight weeks? 15 15 15 cities, you know, we're talking new orleans little rock Dallas houston charlotte Memphis, I mean really north Asheville Tampa Austin san Antonio houston Yeah, so we spent a lot of time on the road. You didn't know each other before that. He was my client So I knew him, you know before that as well, but really got to know him Over the last eight weeks and you know, one of the things that I've been going these live trainings We we mind providing a little bit of context of what that live training is Why you did it? You know, what was the purpose of that whole deal real quick the main it and actually the purpose is shifted But the main purpose originally it seems like that's always how it works. The main purpose originally was Okay, let's go out Provide a lot of value help train some insurance agents and oh by the way We've got a conference coming up in a few months. Hopefully you'll attend. Yeah, right. I'm not I'm not ashamed to say that and We got there and then I learned that two thirds of the room had no clue We were yeah, and so it was almost a But they wanted they they saw a ton of value the energy was ridiculous for two hours They're leaving like dude. I want more. This is unbelievable. Yeah, there's a hundred there for sure. Yeah, and so It ended up serving multiple purposes. Yeah, we were helping bird provide a lot of value for Actually free Oh, and we were getting a lot of attention and more people were learning about us because of that Well, one of the things that stuck out with me at these trainings was we had multiple people come up to us in multiple cities and say I Almost quit the insurance business like I was out at the door When I didn't meant this yeah, and I watched your videos dude if you were you know 18 playing college ball and could do what you did being a producer like I'm back in and I'm motivated now I probably heard that in every city we went to which is why we do this Right, that's the goal of what we're doing, you know what I'm saying? So, you know, it's it's one thing to produce 1200 videos on youtube and have this sort of content machine that pumps out It's another thing to go to these cities of the people where they're watching us and have them say I've been watching your videos for a year and you've helped me a ton, you know, and so that's just been an interesting sort of Metamorphosis that I've watched where I didn't you know, it's it's one thing to get behind a camera But to to meet these people that are 19, you know, it changed their lives and it's super fun I didn't think we would be Benefiting the amount of people we are yep I was committed to the cause whatever what however long it took and I thought it was going to take a decade Three and a half years later We have the largest youtube channel for training insurance agents, which is what plug it It's kodiaskins. Just google or youtube kodiaskins on youtube. We're approaching 10 000 subscribers. It's growing 600 subscribers a month. It's flying off the shelves. It's it's crazy people are You know, if you're someone that's struggling and you're looking to learn along the way And be better at the craft of selling insurance That's a pretty good channel for it. Is there a youtube channel that's producing more content in the insurance training industry? No, is there a channel that's larger than than what you've done? No, okay So if you know, you're hearing this podcast for the first time. This is a new medium Um, you got to go over to youtube and check out the channel and just kind of get involved some of the content You could get lost in his content, right? But um, so okay, so the 8 nation conference We just did the live trainings do this big old tour. We got a couple more coming up in terms of the trainings but Why don't you, you know, if you could say What Is let's just say three things three main things or try and focus this sort of Conversation on what would you encourage an agent to make sure to do to be a part of the 8% Right. What are those three things or what are three things that they could do? Yeah, I mean the the main thing I learned as a new agent was okay I've got to get in front of people to make sales kind of funny how that works But most agents don't know what to do to get in front of people So if I had to give like three things I had to pick three at this moment seems to shift all the time I'm always come up with new stuff. I guess but at this point for me if I if I'm speaking to a new agent struggling it's You need A consistent flow of people to talk to okay, no matter what that is All right, you need actually let me back up first. You need to target in a goal Everything I do you got to have a target in a goal. What is your objective What's the why and then behind that my I wrote it down my first like I wrote down I want to make a hundred k my first year I signed it Dated it put it up in my cubicle and looked at every single day right was that goal It was it was uh, hey, I want to earn a hundred thousand dollars this year Okay And I want to win the top company trip incentive trip for the company I was with and and I wrote that down I signed it my dad signed it. We dated it. I put it in my cubicle And if you don't say that like putting something out there and making it public and writing it down and signing it and committing to it Doesn't if you say that doesn't work It's always worked for me So okay, that's step number one commit right? What's the target step two? You gotta people to talk to yep All right, and then step three you got you got to hit a you got to figure out what is what is your way of Really diving in and learning and so that's what we created success society, too You know is it's a it's a way to like learn stuff all along the way Because this industry is all about okay. I want to make $200,000. Okay, great four grand a week. What do you do to make four grand a week? You know and then you kind of break down your numbers and back into it Yep Once you commit um, and you know, okay I got to sit down with 12 people a week to make four grand if that's the case then We need to then you probably need to set, you know 24 appointments Sit with sit with 16 make 12 sales whatever the case is Figure out your numbers and then As you're learning be focused on being really consistent every single week You uh, you touched on uh briefly one of those points was just investing in yourself, right? Yeah investing in resources Um, you know there's different scales. I mean we have a client that spends a hundred thousand dollars a year just on one coach You know, I know you spend quite a bit. Yeah, why don't you talk a little bit about I spend 30k I believe that in this insurance industry the potential is limitless good grief And I believe that a pillar of success is really investing in yourself and getting around people that Have a different mindset than maybe what that can challenge you Why don't you talk a little bit about you know Maybe what you do to it to invest in yourself what you would maybe recommend someone does to invest in their self as well Just kind of talk a little bit about that Yeah, that's something that it's kind it's it's something that I ignored I'm a naturally super competitive confident Sometimes in the past even cocky individual. Yeah, I just am okay And for me I'm the guy that feels like I can put my team on my back and just figure it out. Yep But there's better ways to figure it out. Yep. And so The last 12 to 18 months you say well, you know your your brands have skyrocketed your channel is four or five X You know all true But it's because I put my ego aside, you know I left my arrogant self at the door and said hey I want more I want to grow I want to learn and the first place I noticed it was when we went to 10x grow I went 10x growth con too with with lauren sat front row with 9 000 people in vegas card owns conference And and that was the first time that I realized not only how much events can change people's lives because it changed my yep just did But also there's people out there that have been successful They know how to help you be successful Oh, and by the way, you should probably plug in and learn from them so that you can speed up the success and really sprint to success. Yep instead of Just wanting to fell eight million times along the way. Yep And you still will but maybe we can only fell four million times out of eight, you know, exactly So, you know what, you know, you mentioned You know, how much did you spend for that that those tickets at 10x 15 grand? And I bet that check wasn't easy to cut 15 Thousand and I've never spent that much anything other than like a house or a car before ever dude. It was so hard Uh, you know, we threw it on a business credit card Walk me through the mental wrestling match you had and most likely wrestling match you had with your wife You know, was it like would you have to talk her into it? Was it Man, was she all on board? He told me about that. That's gotta be a story You can see I'm like storming and getting uncomfortable in my seat because I've like not talked about this stuff If you especially if you're watching on camera Uh Gosh, she's been super supportive But we both were like Holy crap. It's 15 thousand dollars That's a lot of zeros and especially if you include, you know the the sense, right? But I knew and that's the that's what happens is at some point you just know by me doing this It's gonna pay off long term. Yeah, you can see it the last So long it's been all about Long-term investments. I did a video not too long ago about do you think short term or long term? Everything we've been doing we've been investing millions and actually millions into Helping people more and more long term Yep, that's what we create 8% nation most people know we spent 500 600 grand on 8% nation last year That's a lot more than 15k and I don't think there's any other conference insurance conference in this country. That's That's doing that, right? I mean, I don't haven't heard of that not that's not a carrier or imo affiliated recruiting focused deal Yeah Most are like I mean there's some that are focused on like just Software technology, you know, ours is kind of an all-encompassing fun modern hip young Way to bring people together and to really help you sprint to success So let's talk, you know one of the reasons we're doing this podcast is you know to promote the conference that's coming up Why don't you talk a little bit about? You know cast us a vision. I mean, you know, where can they go to check it out first off also? You know, what's your heart behind it? Like what what's the stuff that we can talk about now that isn't on the website and is in the flyers Yeah aprecination.com we've we're At this point as we're recording this because it's not live we've Got less than 40 seats left for vip Less than 30 seats left for premiere general midmission is past sold out. It's kind of hotels practically full It's we're getting down to like the last minutes Wait, let's let's talk about I'll add seats and create opportunity for people like I don't want to hold anybody back I'll let you hang out in my suite. You know what I mean? I don't care You bought you rented the whole hotel, correct? Yeah, we we rented a brand new five star hotel in downtown Dallas. They just built it last year Okay, we committed to renting out And and taking every room Every restaurant every ballroom every room that's amazing every suite in the entire place Let's sink. Let's let that sink in downtown Dallas Um, I'm sure you have downtown Dallas the statler Wasn't wasn't a cheap you could have picked you could have picked a I thought it was gonna be less than it was. It always ends up being more than you think Yeah, yeah, but I mean quite a sacrifice to But you know meet everybody, you know meet as many people as we can right? We did it niece on stadium first true true true with cardone and ray lewis and a bunch of amazing speakers You can't go backwards Why right why take steps back? um, the reason why we're doing this is It's like I talked about how the conference changed my life I talked about how I love helping struggling insurance agents. This is the best way I know how Yep To spend spend two days with me and landon and our entire team and learn from everyone Like you'll pick up stuff watching dylan walking around with a video camera That you wouldn't know you wouldn't get to know unless you freaking hang out with us, you know like that stuff The the behind the scenes stuff getting to know speakers walking up to the dude making 11 million a year yeah at a vip partying and to pick his brain like yeah Where else can you do stuff like that you can't man? Well, you know one of the things that I'm I think most excited about with a percent nation And just the brand overall of what what you're doing is There's a new generation of insurance agent that's coming up You know and when we're all taught and you know, there's all these like training structures and everything built up for and it's kind of like old and crusty honestly You know, it's not like fresh and new and that's one of the things that I love about what we're doing. We rented You know the statler the most you know elegant hotel downtown dallas and also There's going to be a lot of younger insurance agents there I mean a lot of the speakers are younger not not not that not that we can't glean wisdom from the older Individuals and learn from them. Yeah, but there's a new generation that looks to youtube to train and you know wants to understand how to leverage social media to You know develop a lead mark ill lead flow, etc And that's one of the things I'm having fun with is that there's All these younger guys and gals they're wanting to like spike through hair perfectly and they're like, how do I do that? Are you going to need that? Are you going to touch on that? Right? Dilla don't are you going to speak on that? You know, he's going to put together a keynote on how to spike your hair Um, no, I mean, it's just that's what I love about this insurance industry as well Is that there's a new generation coming up eric de john, you know some of these guys that you know phoenix 22 25 28 29 year old guys that are just crushing it. Yeah, you know what I mean? And it's like so fun to watch, you know and help support them and be a part of what you know their success a little bit That's another thing we've been doing right now 9,000 and 15,000 square foot mega mansions to hang out for a retreat That wasn't a joke Like that's kind of cool. Yeah, that's fun. Those are They're immensely powerful. That's that's that's that's events. Yeah I am a sold on how events can help you grow. Yep. We've If I have to think about it real quick, we've probably 8 to 12 x our companies and it's probably greater than that once you throw in how Freaky fast security marketing is growing In the last 18 months. Yep Because I started going to events and wanting to learn If that can if that can happen for me and us Don't you think it can happen for others too, dude? And once you get around like there's just this I've always been I've always been looking for people that I can Look side to side and sprint with it's so hard to find is really difficult those individuals that you can really sprint with and The big part of 8% not just the conference, but the brand overall And success society and all these types of things that we're doing Is just getting a group of people where we can have some accountability sprint together have some fun This insurance industry sometimes, you know, you you mentioned in your live training You know, how many of you guys at the career fair whenever you're in 10 years old raise your hands that I want to do insurance You know what I mean very few people did that career day. They dressed as an insurance agent How do you what yeah, what do you even do? Yeah, it wasn't really but at the same time though Like it's business and we're entrepreneurs and we're using insurance as a product to grow our business And we got to find guys that are businessmen and gals That are businesswomen and just sprint together and have a lot of fun, you know And so that's one of the things, you know, you've done retreats. You've done trainings. You got 8% nation success society won't you touch just a little bit on Success society what that is how to get involved. What does that look like just while we're talking about it's a it's a There's a weekly accountability call. There's monthly coaching with co-host. There's quarterly marketing sessions It's my way of creating a Power player network where we can hold you accountable and help you grow without recruiting you. Yeah, I don't want to recruit anybody No Every week. I think that's key. Why don't you hold here? Why don't you recruit? I used to I want to help you in a different way Everybody recruits More power to them fantastic I want to be the dude that is like eric or felix or these others that I can still help you reach your goal of 170k in the last eight months of the year without actually needing to recruit you And and earn an override, you know, and I and I don't and I do it because I also want to be the guy that at the end of the day This is tough to do but I like getting along with everybody And in our industry, you can't get along with everybody if you recruit true I've got you've seen we've traveled and met some power players that are spending 120 grand a month on marketing and we're managing and helping them and We wouldn't have had those opportunities if I was just trying to recruit everybody. Yeah, you know, and so for me it's At the end of the day, if I want to help every insurance agent in the world I can't do that While recruiting because your manager would tell you not to come hang out with me Yeah When in reality they should be comfortable to know that I'm going to help you It's going to benefit him and I with that I'm going to do without recruiting That's incredible And it makes a lot of sense because it kind of goes Against the brand, you know, tell me a little bit about You have a what I call a b-hack a big harry audacious goal, right? Like so what is the biggest goal you have b-hack? Big harry audacious goal, you know, so for 8% just your, you know, cody askings What's your b-hack? What's your big harry audacious goal, man? I hate seeing agents fail and and I write it down Twice a day But what's that big time? What's that big goal that you're striving for help help every insurance agent in the world in the world and which sounds so unrealistic But right now it seems so realistic Because we have a conference we have six to a hundred people in attendance. We have We're doing close to 10 million bucks collectively, you know with our companies and we're Putting out so much content and our subscriber base has grown by 600 a month It should be 2,000 a month 10,000 a month like i'm not satisfied with it I got a somebody that wants me to travel to africa to train some agents in africa I remember that guy. I think it's more possible than i'm realized and starting to like catch on that like The more we do the more possible that is like i want to be the guy that flies to toronto and paris and egypt To train people I don't care if i have to have a translator like i want to be there I want to own a plane that does that and it will happen like you heard of your first Right now we're recording this where i don't care if i say the date we ain't releasing it yet It's june. It's july 3rd. It's july 3rd of 2019. Yep It's gonna happen. You will have a point I'll have a point in the next 12 months 12 months. There you go. There's your goal so Your big harry audacious goal is to help every insurance agent in the world But let's dial that back just a little bit and then talk about like your five-year plan of a percent nation walk me through You know, we're gonna get you a secure mark security marketing polo button. Oh, man. What am I doing with this green golf shirt? um What's your five-year plan of secure of a percent nation the conference that brand, you know in five years What are we striving towards to help every insurance agent in the world? What does that look like to you? Mine is uh, what's funny is when I get when we get almost a thousand people in a room It doesn't it doesn't feel like enough to me. I'm like, but then I talk to like people that are Hanging out with celebrities and and major coaches and players and you know, big people in our industry And they're like amazed when I say we're gonna have 700 in attendance this year Yeah, I just released the idea of the conference 12 months ago. Yeah, you know, and we're on the number two I Guess it's incredible because it's so tough to people in a room supposedly But long-term I want it to have consistent growth I want to get bigger and better and more attractive because when things get bigger better more attractive Without having to pitch everybody and recruit everybody. Yeah more people are attracted to it More people attend then you're able to help more people Then they're able to go back and make more cells and more money and impact their family and and before you know it Their family owns a you know freaking lake house and has a boat and they're not you know struggling. They're succeeding. Yep, and it's For instance, we have team members over the last couple months. We've had we've had multiple team members roll up and New to them or new Nice vehicles. Yeah I get more excited about that than my wife by me, you know, jaguar convertible. I just do you know what I mean Uh Duke are rolling up in a new car yesterday. Like that's freaking cool. And he got one and he got yeah Yeah, it just like it just like makes me smile um Same thing with helping agents I I guess that's why we do what we do man. I just enjoy being energetic Yeah, providing some value and and actually seeing like people so many a lot of people say that stuff Yeah, I get excited by seeing other people grow and succeed Like you said something our meeting um This morning. Yeah that you may want to repeat that we were talking to our team and Gosh, I got excited. Well, it's ridiculous how much I Really believe That we are going to grow a hundred million dollar a year company brand between between the brands that we have going on right now We will do a hundred million dollars a year and mark my words. It may take 15 years I may be 50 i'm 35 now We may be 50 by the time we get there, but we will build a brand and you can't do that Without amazing people that are wanting to sprint and run and sacrifice along the way and 35s old around here I know she's on the grandpa. Literally the average age of this office is what 23 uncle landon So, yeah, it's it's just been how are you doing? 26 we're getting we're getting there and and I think we have a team that wants to go there too You know, oh hundred percent that they see the vision, you know, uh They see the The growth over the last couple years. They want to be a part of it. Like I want every person in our company Financially free and making tons of money one day, you know, I just do Uh, my wife wants even more. Yep, you know, that's possible. So I've never seen somebody Every meeting she gets so jacked up and excited. She's almost in tears. Yeah, you know what I mean? It's like You can tell that's what drives her also. You know, it's super fun to watch It's crazy. So okay. So I wanted to ask you one more question. Then we'll we'll kind of wrap it up So last year was your first a percent nation Uh, you know conference you held at a nissan stadium grand cardone was there. You had awesome speakers Walked me through. We went big, baby. Oh dude and and and I think I know that the respect that you got from taking the risk that you did was Unquantifiable, you know, I'm saying that that kind of thing, right? There's there's a something to talk about there But go ahead. Yeah. Walk me through what you well if you want to talk about it now This is a casual deal. Is that you want to go there now? I think I do only because I'm better now and the silence is great for podcast like it is for radio I have done a sports radio show for a few years in springfield. So I understand that So there's something about doing something that you do not think you can pull off There's something about that. There's something about Committing and and and running part of nissan stadium to throw an insurance conference where you've got Hall of Fame linebackers and dudes making hundreds of millions speaking. Yeah, great cardone. Yeah Tim story, you know, he's a coach and a movie star and a movie director in hollywood Like, you know, like it was all kind of a lot of industry guys. There's something about I am a different human being and think differently 12 months later because of that That was the biggest If I had to like pinpoint one thing That has changed the way I operate and live and and and like take on a day It's it's that yeah, it's that it's the releasing of that I remember I'm sitting in a pool memorial day last year And I mean my dad are talking and we're like talking about these other conferences And you know, and he's like you want to do one that has nothing to do with recruiting It doesn't do with a carrier nothing to do with an imo But just tries to get everyone together in a fun exciting way. There it is and I'm like gosh He's like you could pull that off. Well, he believed me more than I did Because I'm like, could I really I didn't even believe I could like even when I'm releasing it I'm like in the back of my head like, yeah, you're you're not sitting gonna happen But now That one thing is So that's what I want to challenge people right now Do something stupid big that you don't think you could do because we only live once. Yeah, it's amazing What you can pull off And I want you to look back in a decade and realize that that was the pivotal moment for you that changed everything You know, it's it's exciting to watch this thing You know, I'm I'm just now on the team for the last like eight or nine weeks, but we're working together You know prior to that and just to watch your your brands grow and your your You're just your following grow with you, you know, we're getting what how many subscribers a day are we getting? I mean every month we're we're getting at least 20 Subscribers a day and that's because we're you know, if we wouldn't do all the things that we're doing You wouldn't do all the things you're doing if you truly weren't passionate about it I mean, would you really be producing you wouldn't be consistent and keep it up? Yeah, yeah So walk me through what you learned because everyone can help say they want to help people Exactly they won't put out as much and stay consistent about it and do as much as we are I want to help I want to help you succeed be a part of my team my down line so I can make an overwrite on you I want to help you succeed, but I want to like, you know tug at the You know that that's not that people are being ingenious disingenuous. It's just We want to help you succeed. Um, and we don't want to recruit you, right? Um, so walk me through what you learned from last year to this year So you you had your first eight percent, you know walk me through what what's different about this eight percent How's it better? How's it grown? What are some, you know pivotal things that people can expect this year that they maybe not Didn't get last year or just walk me through. Is there anything like that? We haven't really discussed this yet This is kind of impromptu. Yeah, there's several We had a lot of We had a lot of vendors had a lot of recruiting, you know a lot of recruiters We've got we're gonna have like a dozen vendors this year. Cool. None of which will be recruiting Um, I'm trying to make it it was this grand spectacle, which was awesome, but I'm like, okay How can we slowly grow it while still? Keeping it intimate and exclusive. So we have a We're gonna pack out a a ballroom. It's the statler We're gonna provide other intimate experiences where we're doing live speaker q&a like people are craving knowledge They're craving access. They're craving hanging out with someone and learning from them I'm doing private suites in my hotel room, you know, private hangouts. Yeah, we're doing a vip party off-site. We're doing You know, we're doing a uh Private suites where I go hang out with some teams. We're doing a private private lounge where we get there They get lunch. We didn't have lunch last year. We didn't have nice comfy seats The temperature wasn't great. Nobody got water and coffee and food like the the the elements people crave Like the small things that you forget. Yeah, we are not the experience. We are not ignoring this year And we've got even special stuff That we can't talk about yet because people don't know about them. Yeah, you know, so we learned a ton You want to learn a lot go through an event? Yeah, no doubt, dude Well, hey, so I'm gonna put you on the spot I want you to answer this question as quick as possible So I don't want you to think about it if I had to nail you down and say what are you most excited about For this year's a percent. What would you say now go? What are you most excited about? There's a million things, but what are you most excited about? I'm most excited about I'm doing live training from stage And I'm letting people in on some stuff on a whiteboard Andy listen to this dude. Make sure you have a whiteboard I'm letting people in on some stuff behind the scenes that we've done that we're doing To crave all that attention and to grow and to scale an operation Or things I did as a new agent that I maybe haven't released on video before I'm gonna be on stage more. Yep. I'm gonna be speaking. I'm gonna be interviewing We realized from other events that interviews are really Empowerful and I are gonna be on stage a lot. Yeah, you know, I'm packing a lot of marketing and legion stuff that most people don't know But crave but crave that kind of stuff you will pick up 10x the knowledge this year than you did last year I can guarantee it and last year people left saying this is unbelievable. Yep. I've never been to a better conference I learned more than ever learned. Yep Just wait for 2019 Team. Yep. Gosh If I had to say what I'm most excited about I genuinely am most excited about the networking component. I can't wait. Most people forget that. I can't wait to be at the statler Every room is booked with eight percent nationers Is that a term? Yeah, you're gonna walk out of your room and and meet someone that's maybe making A grand a week or maybe making 100 grand but imagine that experience We just booked a whole hotel. We're all part of this big tribe. We're all marching towards the same goal We're all lock and arms. We're all have the similar struggles. Yep We all have similar goals. We all have similar challenges. We all have similar situations and we can lock arms Learn from each other have fun. I'll bet you if if you don't come to this thing expecting Networking to be one of the most valuable portions of this deal The content from stage is great. The marketing stuff's great. The vendor stuff's great. The speakers are great We're hearing from amazing speakers. It's gonna be a lot of fun But I really believe the VIP parties the networking, you know aspects We may leave like I'm gonna see 15 of my clients that I haven't seen in a while That are my friends. Yeah, and we all get to like Have dinner and hang out and like talk about hey, phoenix remember when eight months ago You went to phoenix with us and we mapped out how you're gonna make what was 170 grand for the next eight months Okay, so where are you adding your goals? Well, I happen to actually know where he's at in his goals because we're friends And he texts me. Yeah, and he happened to be what top three producers and his in his Top three of his Downline or whatever company it was. Yeah, certain division in one week and and it was incredible, you know So I can't wait to for that component as well. So most people ignore that. I think people get Just as much if not more out of that than even the keynotes and all the trainings Is the networking the relationships? Yeah, spending time people learning stuff I pick up stuff like that's why I crave going to trips and events and stuff like that because I pick up stuff man Like you're gonna pick up something in the hallway that you didn't know I mean imagine watching I mean you could pick up stuff from one of kodi's videos 18 months ago Imagine what it's gonna be like to sit there because he's gonna be at all the events You have access to him you'll be able to come up to him and say dude Whatever you want. I watched your video on how to make you know $4,000 a week and Like change my perspective like it increased my whatever that is and he's gonna be there coach birds gonna be there All these people are gonna be there. So anyways, is there anything else you want to kind of you know speak to this This video is going to be going out before a percent. So any challenges any You know anything you want to speak to the group to audience about Yeah, I want to challenge them that most people When they get a chance to do something big in life, and I'm sitting up because I'm getting excited They tend to Think about it They don't commit They say, you know what I've got something else going on. Maybe next year. Yeah, I got to check the flights. Yeah Maybe next year most people When a door opens in front of them They move backwards. Yep successful people move forwards And you're at a pivotal moment in your life and in your career and in your business that If you're not moving forward and learning and coming to stuff like this You may not regret it today But in six months You'll have wished you showed up. So let's just go ahead and rewind six months and say let's commit now Let's go. Yeah, let's do it and and let's realize that It's going to be one of the most valuable things you've ever done. Well, we're gonna be talking to like a You know, there's just little things that could literally change the trajectory of your future We're getting ready to hear from a medicare producer that does about 2.2 million dollars on digital income. Yep You know, if you're a medicare producer You're gonna probably want to listen to this guy And what if he says something that changes the trajectory of the way you do business That doesn't have a little impact one thing could have a could have a multimillion dollar one piece of advice Can have a multimillion dollar outcome And imagine picking up 24 of those little ideas I mean if you don't walk away with nuggets Of exec, I mean, we're then you didn't want to yeah, you're you like Put headphones in and didn't listen or speak to anyone. I was a uh, I was a you know Basketball player growing up surprise surprise. I'm six nine, right? And I had a coach that used to say something to me all the time that it's always stuck with me in business He used to say every time we do drills, he'd say you're you're going through the motions You're going through the motions. You're not working hard. You're just you're just going through the motions You're not you're not thinking about it. You're just you're just going through the motions. Don't do that. What are we doing? Right, what are we? You know, why are we Here if you're not going to work your butt off and you're not going to listen so my challenge would just be Don't get in the insurance game because you want to collect a check and it's your easiest way to a check And you're just going through the motions Commit go invest in yourself. Take risks build a business Insurances right now is just our product right build a business And if you can't you're going to be around businessmen entrepreneurs at this at this conference If you're not picking up something that's going to change your life Then like I said, you're going through the motions, man Don't go through the motions So anyways anything any other parting words as we you heard it here first from from from the six nine marketing freak himself Copyright it Dylan make a note. We're copywriting that don't go through the motions, man. I love it. I like it at the end of the day It's pivotal moments like this that successful people look back on and say I'm glad I did man. I'm glad I did All right. Well Anything else buddy? I'm good, man. Thanks for the interview. What was the dates? It's july 26 27th. You got a little bit of time, right? And you say well, it's too late Hypothetically if 10 million dollars was sitting in a chest in Dallas and you had to get there tomorrow Do you think you'd show up? I think I can get there. I think I would hitchhike. I think I'd find a way bro I think I would hitchhike All right, man. Well, uh, appreciate your time, dude. We're gonna be doing more of these Um, we're gonna put this on youtube. Um, we I would love to see comments of future podcast topics Anything you guys want us to copy uh down and and produce and prepare These are meant to be more longer form casual conversations Not as much produced more of a more of a just a casual get to know cody and his team We're gonna have interviews if there's individuals you want us to interview reach out Thanks for joining us on our first inaugural podcast, man That's right, bro to more to come more to come. Good thing your homes alone. Thanks for hooking it up We'll talk to you soon. Appreciate you guys