 Hey welcome back to the channel so in this quick video I want to share a campaign that I just recently wrapped up and on the last day of this campaign we did over 30k in revenue so it was about $7500 or so in cash collected and we also had as you see on the screen here 11 subscriptions which is people who signed up at $249 a month and it's a 10 month payment plan so you can do the math there it's over 30k in revenue not cash collected but revenue generated in just one day and I'm going to share the three keys that allowed me to do that now if you're new to this channel my name is Sean and on this channel I talk about how to make money from writing online and so if you want more content around that and you don't want to miss any of my future videos make sure you hit the like and subscribe button and also tick that bell icon so you don't miss any of my future videos and so what I'm going to show you here is at a high level what I did and especially on the last day of the campaign how we pulled in over 30k in revenue so the offer in this campaign is a program that I have it's a hybrid between a course in coaching and it's called the email side us so program and this program's about helping people get paid an extra 1k to 5k per month or more writing simple emails for other businesses and so I teach them how to write emails how to get clients how to get paid to write for clients and how to grow their their email businesses and so this is a course and coaching hybrid type of program and I had an email campaign a 14 it was actually a 13-day email campaign that was driving people from my list to this page and getting them to buy this offer and this is a four figure offer and so what I was doing was I was sending an email campaign for 13 days and for the most part it was one email a day but as the deadline approached we were sending more than one email a day and the last day you can see we sent a lot more than one email a day and so what I want to do is just share what made this campaign work how did it generate over five figures in revenue in a single day and how was this one of the most successful campaigns that I've done for my own offers in recent times and so it comes down to these three keys the first key is I had a 10 to 14 day campaign this specific one was 13 days long that shared a desired outcome which is this here and pre-sells my plan to achieve that and so I this is an email campaign but I also took those emails like I usually do and repost it to my Facebook group and my youtube channel and it was 13 days long for this specific campaign but the campaign shares a desired outcome in this case it's getting paid an extra 1k to 5k per month or more writing simple emails for other businesses and it pre-sales my plan on how to achieve it so in each of the emails in the campaign I was sharing a bit about how I was going to help them actually achieve that outcome that result so that's the first key is having a campaign that's long enough where you're able to share a desired outcome and also pre-sell that your plan to help people achieve that outcome now of course you need an audience as well to sell to you if you're doing this for a client you need to tap into their audience you need someone to sell to you for this to work second thing is a deadline nothing moves people like a time deadline okay if you don't have a deadline people just don't act so that's why the last day of my campaign for every campaign is always the biggest day because people wait until the last minute to make a decision and so the two best days in any campaign that I'm running with a deadline is the first day when I open the cart when I let people start to buy and the last day where there's a deadline where it's the last day to buy and the last day far outweighs any day even the first day so a deadline extremely powerful find a way to add a deadline in everything that you do my deadline I wasn't adding a discount I wasn't adding anything special it was just we start the next class tomorrow if you don't want to miss any of the classes and you want to get started on this now tomorrow or today is the deadline and so that's what my deadline was here there's a bit of urgency and there wasn't any discount or bonuses or anything although that's what you can use if you don't know where to start as you can add a special bonus you can add a special product maybe throw that in and maybe you have limited seats if it's a live event or you can do what I did and just say hey the next class is starting on this time on this day and so deadlines are very powerful that's a big part of what makes this work the third key to this is a hard promotion and a hard push on the last day so people are scared to death to get unfollows and get unsubscribes and get people annoyed at them and you can see here I don't send this to my entire list I just send this to people who are active on my list and so you can see here I sent one two three four five emails I actually sent the sixth email to existing customers to try to cross or upsell them into the email side hustle program but you can see I go hard on the last day and it's because I know that people are sitting on the fence until the last second and they need that extra push so I'm not so concerned about unsubscribes I'm not concerned about unfollows I'm not concerned about a small percentage of people getting annoyed you can see here there was 18 people or so that unsubscribed in a single day and that's fine with me right that means that they weren't going to become customers anyway they weren't really resonating with my message that's totally fine with me and so I'm more focused on getting people to become a customer because I know I have a product that can help them change their life and so because I know I have a really good product I'm not afraid to push it hard on that last day I'm not afraid to tell people about it if you have a good product that's worth telling people about because it helps to change lives you should not be shy or bashful about sharing that and so on the last day here I'm going really hard and just sending a bunch of emails and telling people hey it's expiring soon the time to get in for this current class is approaching and you can see here I have five different emails sent out and this is also posted to my social channels in my facebook group and my youtube channel now does this work yes I had 17 people or so that signed up in a single day for this program which is way more than any other day in this 13 day campaign and it's because of these three keys here right I spent 13 days pre-selling my plan and how I'm going to help people achieve a desired outcome I had a deadline a reason to act by a certain time and I had a hard promotion a hard push on that last day as you just saw but if you want to run a campaign similar to this and you want to see exactly how I did it number one join my facebook group so you can see all the posts and all the emails you can go to email rainmaker.com and you can join for free and you're going to see the entire 13 day campaign the second thing is make sure that when you're running a campaign you have a deadline you have a reason for people to act now and you have some built-in urgency that could be the start of a new class it could be a special bonus a special price or price increase add some kind of reason for people to act because nothing moves people like a time deadline and the last thing is once you have a deadline on the last day do not be afraid to push hard now obviously you want to still write good emails and good content but don't be afraid to push people to sign up if you have a good product so those are the three keys that I use to run a multiple five-figure campaign I have to go count the the total numbers after this but on the last day we did over 30k in revenue not cash collected but revenue generated and it was because of these three keys here so if you want to run a similar campaign not saying you're going to do the same amount of numbers but these are the main three keys that you want to focus on if you're going to create a similar campaign to this now again make sure you join my facebook group so you can see these campaigns live in action and learn something from it go to email rainmaker.com that's going to take you to my free group and you'll also be put onto my email list from there and that's going to be it for this video I hope this was helpful give it a like if it was and I'll see you in the next one