 Hello and welcome to episode 429 of the Bruce Wagner Show. I'm so glad you can join us. Today we're going to be talking about what this show is all about. We're in the process of transitioning from format, I'll call it format A to format B. So let me define those. Format A is simply sort of a reality show about a guy who is trying to, wanting to start a web TV chat show, this guy right here, me. And what is involved in starting your own web TV show, which I'm hoping will be of great benefit to people because I know a lot of people are interested in doing this. You know, podcasting, well before that, blogging was all the rage and then podcasting became very popular. And now, a lot of people are getting into wanting to do their own little web TV show. Audio is really easy because it's kind of like, you know, you use the right software, like free software like Audacity and it works just like almost like an old fashioned cassette recorder. You just, you know, press record and start talking. You just have a little desktop microphone which you can get on the clearance rack for $2, you know, plug it into your PC, press record and boom, you have a podcast pretty much. I mean, there's a little bit more to it. You have to upload it to the right place. But there are so many services now. If you just go to Google and put in podcast, there's a million tutorials of super, super easy ways to do that. In fact, one of these days we'll talk about that. We'll do a how-to on how to do an audio podcast. It's very simple. But anyway, this is about people who want to do a web TV chat show like this one. Okay? My name is Bruce Wagner, obviously, and I previously on episodes of this show, we've talked about the steps that I've taken so far to create this show. So Format A, like I was saying, is a guy, just a guy, me, who wants to start a web TV chat show and kind of a reality show, obviously very casual, just telling you the steps I've gone through. I'm not the expert who's going to teach you how to create your own web TV show, although that may happen along the way. But you are going to teach me how to create an interesting web TV chat show. And in the process we're both going to learn, it's going to be a very synergistic process. If you're not on Twitter, get on Twitter. Go to twitter.com, slash Bruce Wagner, and click follow. Follow me on Twitter and we'll connect that way. You can send me at replies directly on Twitter. Again, it's Bruce Wagner, all one word. Twitter.com, slash Bruce Wagner. You can also go to BruceWagner.com and hit contact there and contact me through that. Or obviously just email me, Bruce at BruceWagner.com. Very easy to remember. But give me your feedback. Tell me what you think. Give me your thoughts because your thoughts and ideas and information will be the fuel that fuels this whole process. So that's Format A is basically this just a very casual reality show. Me telling you the steps I've taken to create a web TV chat show. And what's working, what's not, what's things, maybe difficulties, obstacles I've run into. You will be able to help me by correcting me, giving me ideas or suggestions or things to try if we haven't already. And meanwhile I'll tell you the problems I've run into and give you ideas and feedback too about look out for this or whatever and so on. So we'll get into that more. And then Format B is the actual show. So the end result of this process of going through this process of getting a web TV show going will end up in a quality web TV show. That's the whole idea. So, pardon me, that's what I mean by we're going to go through kind of a casual transition from Format A to Format B. Format A being how to create a web TV show. Format B is the actual format of the show. So let's talk about that a little bit. The thing that I want to do with this show that's I think pretty unique. I don't think anybody has actually done all five of these things together. Many people have done one or two or three, but I don't know of anybody so far who's actually done all five. So it's pretty aggressive undertaking that I'm taking on. The five really interesting things about it are this. Number one is that it's broadcast live. We use Ustream, UstreamTV.com to broadcast the show live every day, six days a week, Monday through Saturday at noon eastern time. That's noon New York time. You can also go to BruceWagner.com and you can click the link to see what time that is in your city. So it's like 9 a.m. on the west coast and 12 noon eastern time every day, Monday through Saturday. So we're broadcasting it live, which means that not only you can watch it live, which isn't fun, but also the chat room is interactive. So while we're actually taping the show, you can give us feedback live right there. I'm sitting here looking at the chat room so I can see what you're saying, what you're typing. And myself, guest co-hosts, panelists, and guests, even celebrity guest interviews that we're doing, you'll be able to ask questions in real time live right there through that chat room, and we will read every message that comes in through the chat room. So that's really cool. Just like a live studio audience, but obviously over the internet. So it's very cool. Even a talk show like Oprah, she has a live audience, but not every single person is sitting there typing in their questions during the show. So it's very powerful. So that's number one. Number two is obviously on demand via a full length one hour segments on YouTube. YouTube obviously super popular. Everyone knows how to use YouTube. Probably as many people know how to use YouTube as email. And we have a special account that is a director's account which allows us to do a full one hour, up to one hour segments on YouTube, which is very cool. So obviously the vast majority of people will be watching it on demand, which means whenever they want they can just go there and press play. So that's cool. You go to BruceWagner.com, click Watch Our Show Now, and boom, you're watching it on the YouTube channel. Then the third thing is as an iTunes podcast in two forms actually, a video podcast where you see obviously live video. I mean not live video, but video on demand. You watch it whenever you want. But you subscribe as a podcast so every time we broadcast a new show, you'll automatically download it to your MP3 or MP4, whatever video podcast player you have, your device, or even your computer. You can just watch it on your computer. But audio, I mean a video version and also an audio only version. So if you just have an audio iPod or MP3 player, you'll be able to get an MP3 so that you can actually just listen to the show as an MP3 audio only. You won't get the video of course, but you'll be able to enjoy the show on your computer when you're working out or whatever, whenever it is that you normally listen to podcasts or audio. So as a podcast, audio and video versions is number three. Number four is very unique. Only a few people are doing it that I know of, but more and more. And that is what we call live guest co-hosts or panelists and even celebrity guests via Skype. And what we're doing, as you can see this big screen behind me, is actually just a computer. But we're using a special switch. This switch is among four different computers. So we can have guests via Skype have one PC dedicated to Skype only, or actually four PCs dedicated to Skype only, so that we can have four complete different Skype computers running and a switch that switches the person who's speaking up on the big screen. So we can hear all four talking at the same time. Hopefully they're not talking at the same time. But whoever's speaking, I can press a button and put them up here on the big screen. So Leo LaPorte calls this Skypeasaurus. But whatever. The idea is that we've tested this. It works brilliantly. You can see them like bigger than me, this face of this person, who could be sitting in Pataya, Thailand or Los Angeles or Manchester, England or whatever, Sydney, Australia. It doesn't matter where they are. They could be anywhere on the globe. Plus, of course, you notice there's a seat right here. So if somebody happens to be living in New York City or passing through New York City, who doesn't sooner or later, everybody passes through New York City, they can actually come here to our studio live and sit here and chat with me face to face. So we have lots of options. We can have at least one person right here in the studio with me and up to four people on Skype right here from anywhere in the planet. If you've got a laptop with a webcam, boom, that's all you need. So an internet connection, of course. So again, number one, broadcasting live on Ustream. Number two, on demand, full length on YouTube. Number three, as a video and or audio only podcast on iTunes. And number five, live guests via Skype. I'm sorry, that's number four, live guests via Skype from anywhere in the world up to four, we can switch. And then the fifth thing that makes it unique is probably the most profound, and that is a very ambitious schedule of doing this show daily six days a week at 12 noon, up to an hour, 40 minutes to an hour maximum every single day, Monday through Saturday at 12 noon Eastern time, New York time. A six day a week schedule is very intense. So, and there are a lot of issues that go along with that, even technical issues, because in order, I mean, to do it daily means that everything you do has to be done daily. And if it can't be done super fast, it's just not going to get done and you're going to get behind, which is always a challenge when you're on a strict schedule like that, especially when you have basically, like I say, a staff of one and a budget of zero. We're doing this on a shoestring, and we went, well, because that's what we have. That's the resources we have. And it's probably the resources that many of you have. You really don't have much money and you don't have a staff. A lot of, obviously, a lot of great TV talk shows are on regular TV, but they have armies of production people. I'm sure Oprah's Harpo has, you know, tens if not dozens of production teams of people. So each show is produced by a different co-producer or whatever, assistant producer, and a team of people under them. They literally have armies of people who produce these things, and it all falls under Oprah's name, but, you know, she oversees everything, I'm sure, but, you know, obviously she has an army of people working on it. And it's not just Oprah. I mean, every show is like that, I'm sure, like The View and Ellen and so on. So obviously you probably don't have that, and I don't either. So we have to deal with what we have. So on a daily schedule, it's, everything has to be really, really efficient. The good thing is, the wonderful thing is that we have the internet and we have technology. And what used to cost $10 million, you know, a year or two ago, you could get for $10,000. You know, today you could probably get for $1,000. It's getting cheaper and cheaper and cheaper, like every single day. So it's fantastic that we have these opportunities. All right, so, let's get down to today. Here's where we stand with the show. Yesterday we had Daniel Diaz on, as a guest co-host, I'm calling panelist. He's actually here in New York, so he's sat here right here next to me in New York, which worked really well. We're doing, we decided we're going to take the six major topic categories and divide them up so that one is on each day, which will help us with scheduling panelists for discussions so that people will be comfortable discussing the categories that they're really interested in or knowledgeable about or so forth. So, again, Mondays will be about money, personal finance, bargain shopping, anything to do about money, personal finance. I think Susan Norman, Robert Kiyosaki, that kind of thing. And also bargain shopping with Dr. Frugal, Ed, my partner. And Tuesdays will be body, which means health, fitness, nutrition, health-related issues, whether it's epidemics like obesity and diabetes and so on, anything, swine flu, whatever. Wednesdays is love, which happens to be today. But again, we're transitioning from Format A to Format B. We don't have a panelist set up for today yet scheduled, so we're talking Format A today. But love is about dating relationships, sex, anything to do with that. Boyfriend cheating issues, finding Mr. Right, all those sorts of things. Thursday is personal technology. My take on personal technology is personal technology made easy. So the very, very best of the very newest, latest, greatest technology, but it has to be as easy to use as an elevator or it's useless. It has to be efficient and effective and easy for the average person to use, not just more buttons for the sake of more buttons. Okay. And then Friday is celebrity. So that would be the day that we would try to do celebrity interviews, discussing celebrities and things as well, but it's not going to be celebrity gossip, more like actual interviews of celebrities. And then Saturday is spirit, which is about all spirituality, not religion per se, but just anything that involves global enlightenment. Like, for example, the green movement, protecting the environment, anything that has global implications, global issues, anything that expresses spirituality or the oneness of all of us, which I think the whole world is kind of ready for this type of topic. It used to be kind of a taboo because religion and politics were, you know, absolute no-nos. You bring those up at a party and look out, you know. But now, spirituality, I think the world is kind of ready for some of these issues that we realize that we really are one big village called Earth and we really are very much connected, if not absolutely one, whatever it is your beliefs are. All right, so that's Saturday. So those are the six major topic categories, one for each day of the week. And then we're also going to be doing, Ed, my partner, is going to be doing a Spanish language show. His first language is Spanish, so he's going to be doing sort of a Spanish language edition or Spanish language version of this show, you might say. He'll take, I mean, it'll be his own unique show, but he'll take a lot of the ideas and things that we talk about during the week on this show and do his own in Spanish language. And it'll be different, it'll be called El Show de Edward Gel. In Spanish they'll say El Show de Edward Gel. They pronounce G-E-L, his last name is Hel, but in English we pronounce it Gel. Anyway, and that'll be at EdwardGel.com and this one is at BruceWagner.com. All right, so that's where we stand. Now, let's see. Some other thing, okay, let's talk about the technical issues that we've encountered so far. What we're using is, I've simply set up, as you can see, I took our flat screen TV, plugged it into a computer, and it's a monitor. All the new TVs really are just big computer monitors, in fact. They have all different sorts of video inputs. And this one, you set the input to, they call it RGB, and you plug in the VGA cable and boom, it's just a great big PC monitor. You can buy a splitter, I think it's called Giga something, at RadioShack's sales of VGA splitter, so that you can actually leave your computer monitor plugged in and have two VGA outputs, one for the monitor and one for the big monitor. In other words, like in a sense, just two monitors showing the same thing. Okay, that's how we get that. All right, then the next step is, well, of course we have a camera. You can buy a simple $299 consumer camcorder, nothing fancy. In fact, we're not even using the camera for recording, we're only using it as a camera. So really literally, you can get a $200, $300 maximum, very decent camera. The reason I say a low price camera is because I'm not talking about a webcam now, I'm talking about a camcorder, like you would record video at a birthday party or something, and a tripod, just a cheap price, just whatever, just a basic tripod that works. The reason I say don't go any higher and on a camera, don't get HD and all that fancy stuff for this purpose is because it's not necessary. When you're going to encode it immediately into a tightly compressed file format and it's going to be streaming on the web and downloading to people's iPods and YouTube and all that. So it's going to end up very small screen and very highly compressed anyway. So, you know, to have a fancy camera with HD and all that, the internet's not ready for that yet. So your quality isn't, is probably not even going to be noticeable. The difference in quality is not even going to be noticeable. Alright, so get a low end camcorder, put it on a tripod, make sure it has a fire wire or what do they call it? 1399 or something, fire wire basically, ask for a fire wire out, put a fire wire cable on it, make sure your PC can accept fire wire input and then if you have a, you need a dedicated Windows computer that will run this free program from Adobe called Adobe Flash Media Encoder which is all available on Ustream. If you go to just Google Ustream, it's the letter U, S-T-R-E-A-M and the actual site is U-S-T-R-E-A-M-T-V.com Ustream TV, no, sorry, it's Ustream.TV, my mistake, U, the letter U, S-T-R-E-A-M, .TV, go there and when you set up, you know, the broadcast and all that, there's a button that says broadcast in higher resolution or something and that will take you to the how-to thing of where to download this free program from Adobe called Adobe Flash Media Encoder. I highly recommend that because the video quality will be so much better on the live broadcast on Ustream and also there's an option on the program to save the flash file to your hard drive at the same time you're broadcasting and that's what we're using because it's so unbelievably easy. The camcorder is not even recording, it's just in camera mode but it's not recording. It's streaming out the firewire into this Windows PC running Adobe Flash Media Encoder and then I've got that set to broadcast out to Ustream which we're broadcasting live and also saving an FLV flash file to the hard drive at the same time so it's brilliant, it's super, super easy there's just nothing else to do. Alright, then let's see, what else? We'll get back to I'm using a KVM switch they call it KVM stands for Keyboard Video Monitor I guess, no, Keyboard Video Mouse I suppose is what that means. KVM switch anyway, it's an I-O, it's called I-O Gear I-O Gear 4.4 port I-O Gear 4 port KVM switch, which I just ordered online by.com or something and it works really, really well it switches your keyboard, mouse, and audio and monitor from four different PCs onto one output. Now the purpose of this is very simple I have my best speaker system the best amplified PC speaker system you have and then you have your big TV which is just a big monitor and this is what they call the console so if you imagine now I have another separate USB keyboard and I may have up to four PCs, one, two, three or four PCs connected to this thing so we'll call them ABCD each of these PCs run Skype separately. Skype really is extremely CPU intensive people think that it's really about bandwidth which it is, but it's even more about the CPU you really don't want to run other programs on the same computer while you're running Skype for a video call by the way so each PC of these four PCs will be completely dedicated doing nothing but a Skype video call, that's it and only receiving video, not sending video just receiving the video and the audio from the person or guest, co-host, panelist, whatever so imagine that there's PC ABCD and we'll say there's four different people on each of those Skype calls Alex, Brenda, Charlie and David so on this keyboard console I can control we can actually hear all four of those people speaking, if they all spoke at the same time we'd hear them all but if I hear that Brenda's talking I hit B and boom, Brenda's up here bigger than life and then Charlie starts speaking Charlie's up here then David interjects, I hit D there's David, you see what I mean? so it's really brilliant, we can have four people up here one here, we can really have very interesting discussions on all these various topics, it's going to be a lot of fun alright so that's, I'm using a KVM switch, really cool if you have any suggestions or ideas or whatever feedback, be sure and send them to me Bruce at BruceWagner.com is my email address or on Twitter, just Bruce Wagner I'll be really happy to hear from you about that, let's see, what else okay, then let's talk about the video editing after we finish the show you end up with this FLV file that comes out of Adobe Flash Media Encoder and FLV is an extension but it's basically a flash encoded file which means it's already compressed it's absolutely ready for broadcast on YouTube, for example so I can take that FLV file and I can just upload it directly to YouTube and what I've been doing is I've been setting it up to record and then starting the broadcast and then later, at some point, starting the show thinking that, well, what I'll do is I'll take the file in and then edit it, you know, edit a little bit tweak it, just cut off basically just cut off the beginning and the end and let me explain why my thinking throughout this whole process if you understand where I'm coming from because you might have better ideas than me and I would sure love to hear them whatever the best idea we come up with we'll obviously implement it and then we'll share it with the rest of the world it's all about giving, by the way, let me stop for a second I want to tell you one thing this is my mission statement my personal mission statement what this is all about my personal mission statement is that I want my mission is to help a few or tens or hundreds of thousands I'm talking about masses as many people as possible my mission is to help as many people as possible in the most profound ways possible so that's what this is all about that's the purpose of a show I figure broadcasting is an awesome way to reach masses of audience, masses of people and hopefully not just reach them not sell them anything but teach them, help them in whatever way possible but in the most profound and important ways and it's not me teaching you it's facilitating it so that's the whole idea behind having expert guests not just celebrities but also experts they may be authors or whatever experts on all these different topics that we interview and also panelists where we discuss really important topics and hopefully the audience will go away with something or more knowledge something that they can apply in their life that will actually benefit and help them so that's the purpose that's my mission statement just for the record so back to this back to the technology so the reason that I chose to do a format of a daily show a lot of people want to know why did you decide to do this every day that sounds difficult why don't you just do it once a year once a month, once a week, whatever and here's the way I look at it it might be just me it might be human psychology in general it might just be my own psychology, I don't know but the way I look at it is it's kind of like a fitness program when I start a fitness program I have to do it every day really it's like 90% of it is just showing up I think Mark Twain said something like that 90% of the success is just showing up but I think it's like 90% really if you make a commitment to be at the gym at a certain time and meet people there especially if you're meeting people there because you have a commitment that you're there it almost doesn't even matter what your workout looks like as long as you do something it's better than doing nothing so just showing up and doing what little you can even if you can barely do anything every day you do a little bit better than you did the day before and showing up every day so showing up every day and every day trying to do just a little bit better than you did the day before I think that is the secret that's how I view doing a show like this I'm not saying that doing a daily show is the answer for everybody but for me it is, I feel like I have a lot to say and I have a lot of topics to cover a lot of guests to interview and I want to do it daily I want to do at least an hour a day I know that one of the major obstacles that people have about doing any kind of a web show is getting in front of the camera because I'm going to look like an idiot people are going to be judging me I mean Ed was telling me that when he was at university and sitting down to do an oral exam you get all these butterflies and you get all tense I get nervous and I start to sweat and I don't know why I've already made a fool of myself I mean what do I have to be I think in my mind logically, analytically that I have nothing to be afraid of I've already kind of made a fool of myself I don't really care I'm kind of beyond that so intellectually I'm beyond that but it doesn't matter it's a very human thing it's like the number one fear they say that human beings have is more like public speaking than being on camera because I don't know if 6,000, 60,000, 6 million people could eventually watch this who knows so and those people we know people are judgmental, they're going to criticize they're going to criticize your hair they're going to criticize anything, everything and really putting yourself out there when you're speaking on camera and we all know that some people have absolutely no fear but most people do have fear and it's overcome and to me it's almost a spiritual thing to know that look if what I'm doing which kind of ties back to my mission statement if what I'm doing is good and it's an alignment with good or God or the universe or whatever you want to think of it if it's an alignment with what is good and what is right, I cannot fail I cannot fail and I'm not really worried about what anybody thinks about me or judges me or whatever I want to always improve I want to improve in being more effective in my mission but I'm not concerned about pleasing people other than that so anyway once you get past that then I think you can do it without fear so the idea behind doing 6 days a week as I said is the content the quality of the content and just showing up I figure today will be slightly better than yesterday's show and yesterday's show was slightly better than the day before and so on and so on and like anything else practice makes perfect if you do something every single day you will improve no matter what it is so that's my take on it if you wait until you think everything is perfect you've got an absolutely perfect show you're not really doing a talk show you're really doing like a movie if you're going to make a movie if you make absolutely everything perfect it might take a year and it might never even be made it's kind of like having a baby if everybody waited until absolutely everything was perfect to have a baby there would be no reproduction going on we wouldn't have any children in this world so I really think that although it seems clumsy and awkward accidents are a good thing and we wouldn't be here half of us and it wasn't for accidents in that regard so just showing up doing it don't be afraid of making a fool of yourself do it every single day and get better at it every day that's my philosophy I believe that's my strategy put it that way not for everybody but that's mine so now having decided that we decided that we're going to do it every single day 6 days a week then that's one of the 5 things that makes this really unique the live streaming the on-demand on YouTube the on-demand as a podcast on iTunes the Skype guests live from all over the world and in person and doing it daily 6 days a week are what really makes this unique the fact that we're doing all 6 of those in one show I don't know anybody else who's doing that maybe there is but I don't know about them if so let me know I'd be interested meanwhile having a daily schedule means that we'll be able to do everything really fast with a staff of 1, a budget of 0 that means really fast so my original idea was no editing we cannot afford editing because if we put the video into a video editor it takes a lot of time no matter how good you are which I'm not I'm not as a professional video editor by any means I know how to take her around with it and that's fine once again if you're doing one project for one special thing and you have plenty of time on your hands but to do it every 24 hours to edit it again my thought was no, no video editing so I was originally going to the way this flash media encoder works you press start it starts recording it to the disc and then there's like 1, 2, 3, 4, 5, 6 or 7 extra clicks you've got to do broadcasting live on Ustream so I thought once it's broadcasting live on Ustream then I'll do the intro hello and welcome to the Bruce Wagner show episode blah blah blah so that way all I have to do really no editing I just had to trim the beginning off and the end off that was my idea so that sounds easy enough but what I discovered is that even when I do that I end up with this FLV file and I get over into my other computer which I'm running Ubuntu Linux and I'm running for the video editor I'm running Kino but basically all video editors work very similarly but I brought it in and it started out as 150 megabyte FLV file which is great but then I load it into Kino and it ends up having to re-encode it and I don't even understand all of it but I think that what it's doing is I'm running the video internally and re-encoding it kind of like a photocopy of a photocopy my sense is that it's going to lose a little bit of quality which is probably not a big big deal since it is for broadcast over the internet I wasn't overly concerned about that but the first time you read it in for example this one file the raw file I let it run for an hour and 39 minutes which is a lot that I have to cut off the beginning and the end what happened is when I would bring it into Kino I would do its initial load reading it in and it was trying to create a file it was like 10 gigabytes from 261 megabyte FLV file it was creating a 10 gigabyte file for Kino to work with afterwards when I would export it into I would call it a dual pass flash encoded file it would bring it right back down again to whatever 200 megabytes between it was like 10 gigabytes now a problem I ran into there is very important that you might want to make a note of this I have a 1 terabyte my book external hard drive and that's where I put that file the problem is, that's where I put the FLV file and that's where the file was when I opened up Kino to bring it in and it kept crashing or not crashing, it was like stall and it would only import like 45 minutes or something of that file and I noticed that the file was 9 gigabytes and then I remembered, aha if you ever see anything, any file that's 9 gigabytes let this reflect your memory, or trigger your memory if your hard drive is formatted as a FAT32 file system if you don't know what I'm talking about just write it down because you can ask somebody about it if your hard drive is formatted as a FAT32 file system then that which is like the most universally readable format XP file format it's great for compatibility with many different every operating system can read it the problem is, it has a file size limit of 9 gigabytes it cannot hold a file bigger than 9 gigabytes so that's what was happening, it was trying to create a file and at 9 gigabytes, boom, it crapped out so that was the problem all I had to do was take the original FLV file and bring it down onto my local Ubuntu Linux local hard drive which is formatted in EXT3 or on newer versions of Windows it would be an NTFS partition or hard drive formatted in NTFS would also be capable of a file size larger than 9 gigabytes but anyway, running into all these issues I thought, is this really the best way to do this? to have a tiny little FLV file then expanded to a 10 gigabyte file just to trim off the beginning and the end and then re-encoded again so there are two issues one is the time that all that takes remembering that you're doing this on a daily basis I have to have it done every day right now I have this is the fourth show that I've taped that hasn't been uploaded yet I'm that far behind that's not good so, you know, it's you can't have a day-long project that you have to do every day, that's not going to work it has to be something that can be done very quickly and effectively and efficiently every single day by yourself, without a staff for at least for me and my circumstances so, unless you have a big budget and you can hire people, that's different so, what I thought of is like so simple and this, like I say, all this may change I mean, we may end up with a real studio and a lot of staff and who knows everything will change then but at this point I'm trying to make it super super simple on a shoestring which might be exactly where you're starting out if you're starting your own web TV show so that's why I'm hoping this will benefit you as well, we can learn together but here's the idea I came up with it's so stupidly simple really and that is, when I click start on the instead of trimming the beginning and the end hello, when I press start I'll just press start and say hello welcome to the show and that's it and then when I press stop boom, I'm done and that's the end so that flash file will be the file that I upload and that's that sounds really simple I don't have a stream to get it to be broadcasting live on Ustream but I can do that kind of discreetly even while we're on the show while I'm talking, when somebody else is talking I can click a button, I can click it, no problem again, again, again, boom the live audience is going to see like we can stream it live beforehand and then tell them, okay, right before noon okay, we're going to start the actual show we'll come back and it's going to look like you're just joining the show already in progress more than a minute or so and they'll have to understand the live audience I think will understand but meanwhile, the taped version will be perfect without any need for editing or re-encoding or anything, I think it'll be brilliant that's a really good solution, at least that's my idea for now but there's still a couple other things you have to do like I'll end up with the FLV version which is great that I can upload that directly immediately to YouTube instantly, like as quick as it can upload, it'll be on YouTube right away which is great then on the same Vista, Windows Vista machine, which is our only Windows computer by the way, we use Ubuntu Linux on every other computer but because Adobe Flash Media Encoder requires Ubuntu Linux and this computer is dedicated to nothing but that purpose we left Windows Vista on it but anyway, on the same machine where Adobe Flash Media Encoder created that FLV file which we upload to YouTube, we take that same FLV file and we use this free program you go to download.com and do a search for format factory I think it's all one word, format factory or just Google it, but it's a freeware program it's brilliant you take this format factory program you take that FLV file that we created called episode 428 or whatever it is and you just drag that onto the format factory and the format you want to select is all mobile devices and you convert the FLV file to this thing called it's called all to all mobile devices like all formats to all mobile devices and anyway, it creates an MP4 file but especially encoded MP4 file which can be viewed on any iPhone or any mobile device that plays videos so you use that specifically for your iTunes video podcast that will be the video version of the file for the iTunes video podcast then, right after that, you take the same file and you code it for all to MP3 under the audio thing, you do all to MP3 and you convert the video flash, what is it called FLV file to an MP3 audio of course you end up with audio only so basically what you're doing is just stripping the audio off of it and creating an MP3 file out of it which is brilliant for the iTunes audio only version of your podcast so on iTunes you'll have two podcasts one that's a video and one that's audio only and the reason for that is obviously a lot of people have iPods that don't play video and also some people might just prefer to listen to the audio only so if anybody does see me talking or us talking, whatever, they can just listen and the audio quality will sound fantastic so they can be listening with their earbuds on their morning commute or whatever, when they go biking or wherever, whenever, whatever is convenient they can be listening with a very small file size too, it's a really tiny file because audio only so you end up with three files the FLV file that came directly out of the flash media encoder and that one is the one that you go directly up to YouTube with you end up with the MP4 file which is the one that came out of Format Factory converting the FLV file into the all to all mobile devices button and that MP4 file is the iTunes video podcast and then you end up with the MP3 file which is the again Format Factory conversion of the FLV file to the all to audio MP3 file that's the one for the iTunes audio only podcast, did I confuse you? Anyway, with these three files you're done, you upload the FLV to YouTube, you upload the MP4 to archive.org you go to archive.org, create an account upload it free there and then you take the MP3 file and upload that to archive.org then you take the URL for the MP4 file put it into a blog post and take that RSS feed and that's the one that feeds your feed burner RSS feed which feeds your iTunes podcast I know it's getting a little bit technical here and so if you know what I'm talking about you know what I'm talking about if you don't we'll cover that on another technology day on Thursdays but at least you can be doing this on YouTube right away and you can research more about how to do it as an iTunes podcast about creating audio podcasts and video podcasts and the easiest way to do that for free you don't have to pay. There's a lot of services that charge you you know anywhere from a little bit to an exorbitant fee monthly to do these things but it's all out there and it's absolutely free there's no need to pay for these services and on Thursdays when we talk about technology that will be one of the how to's that we go into detail about how to create podcasts but anyway, so that's the idea the point is that it only takes about 10-15 minutes to do those two file conversions and I immediately have those three files to start uploading right away which is brilliant so that within an hour of finishing the taping of the show we can absolutely have it on you know live we can have it up and out and live so that's the story that's where I'm at right now so it's the the reason for starting at the beginning and not even having I mean basically it's a no editing policy as I told that if we say something we really screw up and we say something we shouldn't have said then we either have to make the decision to put it out there anyway or scrap the show and start over because we're on such a no editing basis to get it out in time that that's what's necessary because we can't afford that time daily to do the video editing and not to mention the re-encoding it again and all the file space issues and I mean it's just a big huge project it's just not worth it eventually in the future when we have more staff and more machines and we get fancier we can always add on these fancy production effects that can always be done later but for me right now doing it daily is the most important thing of all just do it as Nike would say alright so that's it for today tomorrow is what Thursday so tomorrow is technology personal technology day and we'll see if we have panelists then we'll have them here either here live or on Skype and we'll talk technology issues I've got tons of technology issues to talk about obviously and if not I'll give you an update of where we're at with all of this stuff so if you'd like to be a guest co-host which I call panelist to talk about any of these particular categories whether it's money things body health fitness nutrition technology money body love is personal relationships dating and all that technology celebrity or spirit spiritual issues and things like that get ahold of me Bruce Wagner on Twitter twitter.com slash Bruce Wagner or Bruce at BruceWagner.com or just simply go to BruceWagner.com and click on contact me or my twitter there and be in touch with me give me feedback tell me your thoughts what am I missing what are the shortcuts that are obvious that I'm missing or suggestions or ideas or concepts or ideas for guests or some celebrity that you'd love to see us interview or topics we should talk about or if you would like to be on camera with all you need is a laptop or PC with a webcam you can download skype at skype.com and you can be on here with us too join us and at the very least remember to go to BruceWagner.com and watch live if you can at 12 noon eastern time every day Monday through Saturday and then the Spanish language version is going to be on Fridays at 4 pm eastern time so spread the word about that to the Spanish speaking world alright thanks for joining me today and I'll see you soon take care