 I think even as an Ecamm live streamer, I had this whole idea of what I wanted to do on Amazon Live. And then when I went to Amazon Live and I saw what other people were doing, like, oh, you're not doing enough. And then I realized, wait, no, no, no, no, they're actually making, you know, seven figures. So they're doing something right. Yeah. I think at the end of the day on Amazon, what people are looking for is just someone to help them make that sort of final decision. And so having something too flashy can work against you because then it looks more like a produced commercial type thing. Whereas they sort of down to earth, just somebody with a phone camera saying, hey, I've got this product and it works great for me. And you might like it because of this. That's the information people need.