 One way to open that doorway to seeing that is to know that You are here for some reason and this could apply to a firm as well to a company as well like why is this company here? Just to see the even the company or the organization as a Being that is on earth for the same reason that every other being is on earth. Yeah, which is what? Yeah, is it to survive and reproduce and maximize and grow? Nope, that's not how nature works Nature in nature every being contributes something to the ecosystem Every species in the long run it makes that ecosystem more alive than before It's not like they're competing and stealing resources and and dominating the others and taking over Over time ecosystems Ten toward more and more complexity More and more biodiversity. They become more alive more and more biomass even So this metaphorically Tells us why we're here too as as human beings. We're here to bring more life and beauty to the world and that's why if your Enterprise is not bringing life and beauty into the world It won't be fulfilling and maybe you can fulfill that need To bring life and beauty to the world outside of your job outside of your profession in your hobbies and applications But ultimately what was a really satisfying life is for all aspects of Your life all the ways that that you put your energy and attention into the world to contribute To life and beauty on earth So we can ask this not only of ourselves But of our organizations why is the organization really here? Even if initially it was my bright idea to make lots of money There's something else also and and when we are Aware even to touch that knowledge that there is something else that there is a purpose Not just a reason but a purpose To existence To our our existence toward organizations existence then we start looking for that purpose Because to to see it you have to look for it and to look for it. You have to know that it's there so that that Stirring of there's got to be more than this is a sacred doorway