Top 5 - Reasons free-to-play is the future





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Uploaded on Jan 10, 2012

Paying every month to play your favorite online games? That's a thing of the past! 2011 has proven to be the year in which online free-to-play games took the lead. Buying virtual clothes or more game money is getting more and more popular over the old fashioned membership fee. These are the five main reasons and examples free 2 play games will remain popular in 2012.

Paid games become F2P games
Two months after All Points Bulletin was released in the end of last year, the online shooter was closed. With the free release of APB Reloaded this summer, gamers can once again play catch and chase as they are part of the police force and the criminal gangs.

Players are willing to spend money
Battlestar Gallactica Online was released this summer. The game is free to play, but gamers can invest their money to their likening. In one week two thousand gamers bought a thousand euro space ship. To them, Battlestar Gallactica is everything BUT free to play.

Income grows after conversion to F2P
A virtual world full of super heroes is in potential great fun. DC Universe Online couldn't impress in sales. Since November the game is free and gamers invested seven times as much money as they did before.

Gamers are givers
This year Valve decided to make the shooter Team Fortress 2 available for free. The game studio earns money by selling virtual clothes. Only for the support of the Red Cross after the tsunami in Japan gamers bought virtual hats and clothes worth 430 thousand dollar.

More and more people are jumping in
Every month more than 300 million people play one or more games for free on social networks like Facebook. Companies like Electronic Arts and Zynga make profit because a small percentage invests money in those games to earn super powers, buy special furniture or harvest their crops faster than their friends.

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