VisualTravelBookings Breakthrough Launched by Barbados Tourism Encyclopedia





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Published on Aug 20, 2013

Barbados Tourism Encyclopedia launches breakthrough visual bookings service..See it at http://Barbados.org/visualbookings/

It is a visual, interactive direct travel planning and booking system that is intuitive, interactive, highly responsive and visual...

Kathy lynn Ward CEO of AXES says "We are excited by this new travel marketing technology for hotels and tourism.

In this video we look at why this so special:

now we know that guests search for different features and attributes of hotels.
.. and in this case its very easy and quick to pick features and see visual results.

Here as as they select facilities, they are immediately presented with a visual summary of their choices. Each hotel provides a photo and a brand tag line that best describes their experience. The systems displays this along with related information.

Guests can click on a quote button to get more info, see all rooms and check rates..and get detailed information.

They can request a reservation or book now.

These are direct bookings with no commission and no agent involved,
and with completely flexible terms and booking options.

In addition to visual branding travellers can also review directory listings and get advice!

They can also make comments and offer suggestions and reviews.

And at any time order the list by location, size, name, and rates

And notice how quickly it changes between options.

This makes it very easy for users to instantly see alternatives
helping them make instinctive decisions based on visual cues and detailed information at a click of a button.

Now lets Compare this to the tradition OTA bookings process.

One Must usually enter dates and times and number of travellers.
Its a static display. Guest have to select one at a time, have to inspect and decipher the text, which in many cases does not show details of their needs. Like what size is it, where is it located, does it have disability access .. this information is hard to find.. ???

And there is always a trade off: Like, Its not on the beach but look fabulous, has great rates. most of the features I like and I instinctively i know i want it!

Well you cant really make that decision when u are looking at things iteratively as apposed to interactively.. and visually.

With the new interactive visual travel bookings travellers have rich and relevant information at their finger tips. They see their preferences and alternatives instantly.Its pretty direct and immediate, and that what shoppers are looking for.


Visit the Barbados.org website for the most complete information on Barbados holidays and travel information. Vacations in the special Island are everything you can expect for romance, families, couples and singles. The website offers the latest news, calendars, maps search, holiday themes, packages and specials. Its also the BarbadosBookings.com reservation center allowing users to shop for travel option, add to wish list, create custom package and book online or contact the tourism owners directly.


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