 I went to the farmer's market looking to source some produce. I have dreamt about a new restaurant specializing in local board choices. I have saved for years for this opportunity. I have to make this work. I only get one shot. But there is so much I need to know before I start buying expensive equipment and renting a place. Let me try a Google search. Oh, here's a National Geographic article that looks really good. Oops, you need a subscription. Maybe I can get that in my public library. Here's another one from the HuffPost. I like the HuffPost. Oh, this article looks really useful. There are links to several other studies linked here. The Pew Research Center is really well respected. I want to try Google Scholar too. Here's my search. Does organic food taste better? There are several good things here. I can read the abstracts and decide which ones to come back to. Another important question I have to get answered is who can help me make a business plan? I think I can Google that. Interesting, there's a thing called the Small Business Development Center. I wonder if there's one close to where I live. Here's my zip. Oh, there's one right on campus. I think I should also check my public library. Maybe they have a business source that would be useful. Let's see. Here's the public library website. Let me look at their e-resources. They have business source premiere. I have to log in before I do my search. I learned to search well at Ohio University. So here's my search. Organic or Locobor and Restaurant and Satisfaction or Value or Quality. Oh, there are some good articles here. I will definitely read some of these. This one looks spot on, the influence of perceived food quality and price fairness. Wow, this is good information. The other thing I learned is that my public library will often get me the full text of those articles I found in Google Scholar. My research showed me that my dream was probably not sustainable. There just aren't enough people nearby who will pay enough of a premium to sustain the cozy, sit-down restaurant I imagined. On the other hand, the data proved that a weekend food truck could really work, and it did. I put my whole savings and my whole heart in this venture. After a year, I have almost cleared my capital cost and begun to make a profit. It's a good thing I did my research. It could have been a disaster.