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Victoria B. Mars Full Keynote Speech -- 2014 Great Place to Work Conference

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Published on Apr 3, 2014

Mars' Chairman of the Board Victoria B. Mars address the Great Place to Work® Conference in New Orleans, Louisiana, on Thursday April 3rd 2014.

In her keynote speech, "Mutuality: a Principle That Fosters a Shared Benefit," Victoria discussed the positive impact that being a family-owned business guided by The Five Principles has on business performance and the workplace environment.

Victoria shared her own beliefs on how all Associates have a better chance of thriving when they feel respected, needed and appreciated. She also provided insight into how Mars engages with Associates through a culture of mutual respect empowering them to take responsibility for making a difference in both their own working environment and communities in which they live.
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The Story of Mars began in 1911 when Frank C. Mars made the first Mars candies in his Tacoma, Washington kitchen. In the 1920s, Forrest E. Mars, Sr. joined his father in business and together they launched the MILKY WAY® bar. In 1932, Forrest, Sr. moved to the United Kingdom with a dream of building a business based on the objective of creating a "mutuality of benefits for all stakeholders" -- this objective serves as the foundation of Mars, Incorporated today.

Based in McLean, Virginia, Mars has net sales of more than $33 billion, six business segments including Petcare, Chocolate, Wrigley, Food, Drinks, Symbioscience, and more than 75,000 Associates worldwide that are putting its Principles into action to make a difference for people and the planet through its performance.

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