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Part II of Exaggeration: 4 Comic Devices for Over-reactive Behaviors

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Published on Sep 7, 2013

This Part II of IV series on "Top 15 Viral Video Engagers: #1 Exaggeration" is provided to students of Dr. Jim Barry as examples of how "over-reactive behaviors" can boost social video attention and engagement. Our thanks to Priceline, Bud Light, Dick's Sporting Goods, Sprite and George Clooney Martini for recasting these commercials as YouTube videos.

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