 And here we have a smart dress right here with the lights, and hello, so who are you? Hi, my name is Dr. Jesse Jor, I'm an assistant professor in the College of Textiles at North Carolina State University. So at the North Carolina State University you have students working on this? Yeah, so we have students that are designers of textiles, and then we also have textile engineers. And we have a very multidisciplinary culture there where we integrate a lot of those people together to make new concepts and wearables. So what we wanted to do here was demonstrate how you could use, how you could visualize biometrics. And really this was designed for educational purposes, where a student, when they see this, they say, why are those lights blinking? And those lights and blinking on the dress are actually due to the cartbeat of the person that's wearing it. Obviously not the mannequin in this case, but when this is actually worn by a person, electrodes that go up against the body like this, they are tracking the electrocardiogram, and then that gets pushed out into the lights on the dress. And so that enables a conversation between me and then students that come in and learn about the technology that we make. And this one is a working prototype? Yeah, so this is an actual working prototype? Well, yes, this is a working prototype of how we design our garments for our three electrode electrocardiogram suits. And we are currently testing this out within a center that we have at NC State called ASSIST, which stands for Advanced Self-Powered Systems of Integrated Sensors and Technologies. So this is a potentially huge future, right? Smart textiles, e-textiles, this is what it is. I would like to think so. It's actually everybody wears textiles and so it's a common platform for everyone. But there's challenges with manufacturing, especially at high scales, and that's some of the research that we do at NC State. So how do you make some concepts like this into something that can be mass produced? What you have to do is you have to look at techniques that are currently used within the textiles industry. So what we're using right here is the same type of material that you would end up having in a logo. It's a polyurethane material with our electronics embedded into the polyurethane, and you can actually heat laminate that onto a textile. And that's actually what happens when you're in a textile shirt manufacturing facility. The last step in the process before it goes into a bag and then goes to the store is that you actually heat laminate that logo onto or tag onto a shirt. So it's kind of like printing a logo? Exactly right. It's just like printing a logo. So it doesn't need to be so complicated, so expensive? It really doesn't. In fact, we try to design our systems to be less than a dollar add-on to an existing garment. And people will spend $200 on shirts sometimes, you know? They will, but there's not that many people. There's more people in the world that don't spend $200 than will spend $200 on a shirt. $19, $20, let's say $29, $49 is normal. I think the real price point is about $100 U.S. dollars to make it really marketable for mass populations. But if it costs only $1 to add, then it should be in everything. Well, there's also the services that go along with that. So for example, you have the data management. You have the electronic boards that go along with the garments and whatnot. And so is this conference good for you to get connections with all the industry in this? There's a huge number of suppliers that are here for a lot of the components that we put into our garments. And there's also really good examples of how the industry is evolving very quickly. If you look at this place about two years ago, it was a quarter of the size of what it is right now. It's really exciting to see the growth. Were you here two years ago? I've been here every year for the past, let's say, four or five years. So I did take access to it. It's a very nice conference. So let's get this into mass production, right? Let's get this into hundreds of millions of devices. I gotta tell my investors. Tell your investors can do that, right? So how do you get those investors? That's the next trick. Maybe they come by a booth and they see this and they think it's cool and they say, let's go. Well, it develops a relationship. You have to prove out the efficacy of what you're developing. You have to identify the right market for exactly where this could be, where this could enter in. So there's a lot of factors that you have to consider before you actually go talk to investors. So you don't tell like an idiot.