 What's up? I just want to give you a quick heads up when I'm talking in this clip My voice is distorted So I want to make sure you're able to adjust the volume for your ears or whatever make sure they don't hurt But the conversation is too good for you not to hear it So we went ahead and made the clip anyway This is from episode four of no labels necessary the future episodes are just fine audio wise check this out The information is too good to miss Couple of interesting things going on in the marketplace, but there's this clip That uh I'll just play it. I'll just play it Trinidad James on drink champs. Oh, no, I got him tick tock muted. Hold up. Let me run it back Down here You know, I got charged 40,000 in wardrobe for their wardrobe referring to GZ tip And if you go back to 2013 you go look at the algorithm they remixed look and see what ti wore Look and see what GZ wore GZ having a dickie suit. Yeah, and ti had a hustle game. He's over it For this me out of my own 40 bands, you know, I'm saying I'm a stylist So Yo, he said that burn his soul breath Yo, that's the game And that was a growing pain he had to go through as a new because I'll go everything was yeah But I know that especially hurt like you say he's a stylist I used to go to a shop at a store He used to work at okay or whatever and um and I didn't know he was a stylist But you know, he's always dressed like you know like that like that basically So I know he's really looking at it like brah But we sell your clothing brand, I know exactly how much it costs not much You know, that's the breakdown for those who don't get it, right, you know charging the label Yeah, especially to when you look at like man, you ain't paying for it Of course, I'm not the hit your label for it. I actually have a story that goes with it part like I was This is a little back when I was like in turning for this publicist and I remember at the time We had this client there just got a juicy J feature And so I just remember the guy was like yeah, I wanted for the video. I'm talking to my mentor It's like I don't know shit. So I'm like, bro. How much do you know juicy J charge for like this feature? He's a well, it's only 15k for the feature. I'm like damn. It's not bad. That's to me I felt like it was kind of like low for a juicy J However We wanted for the video so it's like another like 10 to 15k for his video appearance Which I'm like, okay fair. It's like an appearance for you like and he requires at least a $10,000 wardrobe budget And that's not first look I never heard that before I was like man So artists can make other artists pay for the clothes they wear in the video and then my mentor's like, yeah They got enough leverage in a big enough. He's like because it's like One I have an image I have to maintain So I'm not about to you know have my image be my image be turned because you ain't got the budget to make sure Yeah, it was make sure I look nice and I look a certain way and then to which Kind of broke their four for off me with ours. Do you think a lot rappers especially like man Doesn't he already have like nice ass clothes and you know probably like Pull up in and I'm thinking like man, they probably don't want to fuck up their clothes I'm not about to be all this video shoot with you in the desert or some shit in my you know my $2,000 shirt that I pay for you don't pay for this shirt That's gonna get messed up in the video. Make this a part of your production budget And leave that that and I've seen different iterations of that I have ours that do I know ours now that do it even at smaller levels like I get it I was the artist I remember his name. He's like this He was like a Country artist like if if you found a country artist with it. Yes, bro. Yes, I think I I Remember When I lived Over like in the vinyns area. I saw billboard. It was Juicy J and a country artist Yeah, like a black or the country on a black supreme leather jacket. It was hot at the time God that guy that guy in that video that was I ain't seen juicy in a minute Country artist the whole thing looked off, but so I know exactly what you're talking about If you've gotten any value from our content so far I want you to stop and think about how much value is that worth in money? I'm talking about the same content channel that's been checked out by people like Lil Nas X 24k golden ugly guy Lil B, we don't want to charge you anything for this information All we need is a simple donation in the form of hitting that subscribe button. So please click it It's funny such two things right like you said One you got the labels. I mean like a lot of artists are kind of looking at like, yeah Well, I'm charging a label. I'm not really charging you even though. They know it is charging you at the end of the day Justify it as if that's what they're doing because I mean I've seen artists almost like knowingly Do that to each other where they're kind of like cool about it. Yeah, I Even think I remember future had a situation like this. I don't know something like somebody didn't charge somebody Madness time talking about how she got future Her what got future for her album and I remember DJ academic made the point that like it's Megan future She probably was like, yeah, we're just gonna tack the label because it's car sharing money Which but yeah, I don't mess with their leg when they look at it that way On the other end while you said maintain an image. I don't know if you remember But thought about this remember we had a situation a song that we blew up Oh music video is about to go crazy about to draw the music video and then that music video is gonna take everything to a whole another level however First of all it took a while for the music video to get recorded When the music video was recorded time to come out the artist says I don't like how it's just I don't like the way I look we need to reshoot this thing Because the politics of it and see this is why I try to explain to people for everybody just think oh man These people had a lot of money. It was so it's so easy to blow a song Oh, I'm when you experience all the back-end nuances that slow some shit down It's like it's so much like all right songs already popping So it's not even keeping it from popping on level one, but it would that one had about four more notches to go Yeah, right for real, but Music video doesn't come out. All right Now they want to reshoot because she ain't well the person didn't like how they were dressed, right? And so then basically music video never comes out like managers kind of go Actually the manager in the record label of the one of the artists go ahead ahead and things just kind of sour So it's kind of like well We just got let it rock as it is the music video and the rest of the artist support never comes and that was kind of We are two years later. I'm wondering what could have been What could have been what could have been? Oh, you were gonna have to a year on that level. Yeah That was the first round up Five months in business at that point. I've been crazy like entry point to the game I mean it was but it would have been such a crazy point to the tax tax because that was You know, it should be real with y'all, right? There's a lot of different campaigns and sometimes you work more sometimes you work less, right? You we got one aspect of it and sometimes you're working a whole campaign We were the only ones touching that thing. Yeah, period going crazy. Nobody Especially when I went into label labels the major labels. Oh man, that's Music marketers out there, man. When you dealing with some people at labels Just know that they're gonna take some credit for some of the things that's going on Yeah, cuz their job depends on they're trying to get the promotion. I get it. I can't even be mad at it That's why you gotta you gotta record the calls and get government names And get them invoices you tell me I didn't work with Curtis People don't even know his name is Curtis. How do I know that? How do I know why do I have his high school email? I got his yeah, and in his social You know, just protect yourself protect yourself out here Just know that you put in the work you put in but you know, that's part of the game on a label side They got to get the promotion and they gotta whenever hit rock Happens not only is money being made for that artist It's a lot of promotions and shifting that's going on in the industry on the back of that artist just to you know be real Which all music marketers and people who are you know a professional swing got to that side of things and artists the beauty On your side is when things open up that window. Everybody is rallying around you because they try to They try to cock Yeah cat as much as they can I leave it at that and everybody a paper what you need because it was last point with this Oh, that's why I got with this is that It also explains how artists burn through a budget so fast sometimes you know No, you're kind of break down musical things you black man, there's no way studio time costs that much There's no way whatever whatever costs him much. It's like man He could have got charged 40,000 dollars for Wardrobe video Yeah, I wanted he said it like he didn't know in real time either. It's like you found out after the video Yeah, so probably label him with the bill. Oh, you always 200 K's my life 200 K what? What hey, that's that. Oh, yeah, we handle it. No, what is y'all handle? Like tip say he good GD said they good, but why are they good? Let me see the itemizations before they travel we raise their good time because we might not be at we might not be To do this for real. I also fell into he said I gave them free verses like at that time But a ti and GD verse is probably way more important. Hey, at least around that you know Facts facts and I can respect the freemium model You get the version free and then we charge your other way, right? It's just like these apps out here I love it. I love it. Get it how you live. Get it how you live artists Just know that it ain't no money's coming out for different ways Appreciate you watching fun fact every time you soak up one of these gyms You get a little bit smarter from these clips So if you want to be a gym seeker collect all the gyms keep watching. I'll see you in the next clip