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Finish Seatbelt Safety Ad

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Uploaded on May 9, 2007

Finnish teens have an attitude when it comes to wearing seatbelts. So the Ministry Of Transport in Finland and Publicis Helsinki hired German directing duo Alex & Steffen (repped out of SPY films in Toronto) to motion capture some dummies (and a squirrel) and reverse the usual crash test roles in hopes of making all those wayward, wreckless youth buckle up.

http://feed.stashmedia.tv/feed/2007/5...

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