Customer Experience Measurement: Understanding the Customer Experience to Drive Bus

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Published on Dec 8, 2016

This webinar dedicated to how enterprises can capture ‘voice of the customer’ feedback instantly and obtain a deeper understanding of customers’ wants and needs. You’ll discover how one of the largest US-based retail organizations is able to increase in-store customer satisfaction, loyalty and advocacy via a dedicated CEM reporting system and data developed by Toluna to meet and exceed customer expectations.

Presented by:
Mark Kolligian, Former Vice President Customer Experience, CVS Health
Michelle Uehlinger, Vice President, Customer Experience Measurement at Toluna
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