 Hey To the channel now today I have a really cool turnaround story from a coach that I started working with in January of 2023 and what I shared today I think it's gonna be really helpful for you no matter what stage of business that you're in If you don't have as many clients as what I described here on this video, that's okay It's gonna be better to correct some of the problems before you get to a hundred or more clients But essentially what we did is we spotted Right around a hundred thousand dollars of lost income per year for this specific trainer that we're working with And I'm gonna show you how we spotted it and I'm gonna show you how we fixed the problem this video right here Honestly could be worth over a hundred K to your business. So it's best to take out a pen get a little notepad out and See if what we talk about relates to your business because if it does we need to make some quick changes Otherwise, you're gonna be Someone who's losing a lot of money that you shouldn't be losing. All right, so we're gonna get straight into this Now, let me break down the situation here. So the situation It was at the end of day like pretty common for a lot of the coaches that I deal with So this coach had a hundred clients in his database and when I put those in quotes that means like Yes, he had clients not everyone was committed Some of those people would never come every single month Some would be there every week All of his clients that were coming every week were coming one time per week on average. All right The business has been pretty much stale the last two years like the problems that he was experiencing in January He'd been experiencing that for the last two years. So this situation was actually a lot more costly than a hundred K It was about 200 K But his business hasn't really changed. He hasn't really made any changes up until the time being him start working together In the past like the summers were huge for his business. Obviously like Summers are pretty big for a lot of coaches Because kids have more time parents have more time they can commit to more things But his fall and the rest of the year was very up and down. It was like a roller coaster. It was really stressful Never really had a good base of income coming in per month And that kind of leaves the next thing like all of his clients could pay on Venmo cash app cash check paypal and stripe I mean there was like a million different ways people could pay there wasn't one organized way of getting money So with that like any time a coach gets to me with something like that I already know they're losing money and they're typically losing at minimum like on our is probably 2k per month easily No matter how big or small the business is I mean the bigger it is the more money isn't you're losing every month But that was a big problem for him because like I asked him hey How much money do you make last month and it took him like half an hour to get back to me a Coach that's organized when I asked that question they can just go click and show me in two seconds Here's how much money I made last month. All right, so that was a big problem that he was dealing with Especially working with like a lot of people a hundred people trying to get payments from ten different places very tricky to track Like I said his clients were all paying for session He wasn't running a membership style business. So anytime his clients would show up They would pay sometimes his clients would say they're gonna be there and not show up and then he just lost 40 bucks All right, and that was like a big problem that he was dealing with Most coaches that I talked to deal with that problem. All right, so the average client if they showed up every week They'd be paying a hundred sixty bucks because you take $40 per session times four sessions per month 160 bucks that's if they showed up to every session One of the things that I noticed when I talked with him initially was he didn't track Who was coming in to all of us sessions? So it was very random. Some people would come once a week Some people would never come at all But I looked at basically just his finances and I'll talk about that here on the next page of what that looked like The other thing was like the clients would schedule the sessions through an online booking app to reserve the session So I put that in asterisk because some people would do that. Some people would just show up All right, so it was a huge problem with communication between the clients and him and people that didn't like go through the the booking system a big problem was like someone could just join the program really and come and train whenever and He wouldn't know that they're gonna be there All right, and that's a problem when you try to organize a session is you want to know who's gonna be there And then the other problem is like the parents that thought that that was the only way to book If they stopped booking there, then they would stop coming All right So that was kind of a really messy situation because like some people were doing it some weren't and it was just to book the session They were not paying for the session. All right. It was just to schedule it But again, there'd be times where there'd be too many kids at one class There'd be times where like there'd be one person there and that person didn't even sign up online So it was like a really big nightmare that we had to just get rid of all right Next there was no contract in place between the clients and the coach 95% of coaches that are in this industry don't have a contract a Waiver is not a contract a contract is a contract that basically states your expectations Parents expectations player expectations all of the rules with your payments I mean, there's a lot that goes into it. If you want more details on that Send me a text at the number that I have there and I can tell you more about how you can utilize what we have. All right Next was he was a solo purely solo business. So He was dealing with the text between the clients. He was dealing with the payments He was dealing with the website. He was dealing with all of the sessions that he was running So no one was helping him do anything. It was just purely him Which that is not a problem. It is a problem if you're disorganized. So if you're organized, I Know some coaches right now that are dealing with a hundred and fifty plus clients by themselves it's absolutely doable, especially if you run things in group training and You do a lot of the stuff we talk about on the next page. All right, and the last one this one was Like if I could tell it really irritated him And when I heard him say it, I was like, wow, okay, like we got to switch this but basically what was happening was he had to pay her hour for rent and He basically just had to like per month. He'd have to give the facility that he was using X amount of dollars and From there, he'd have X amount of hours to operate his sessions and the problem was he had too much availability and Because there's too much availability. There weren't enough clients to fill in and maximize those spots And what I did like this took us like a day to figure out But what I do is I figured out, okay, well all the sessions that you're running how many of these sessions have like two or less kids and We figured that out and then we we also looked at well How many of these sessions is nobody showing up to because every time he's booking the gym and no one's showing up He's losing money right and every time you're booking the gym and you're breaking even well, it's like Why would we do that? Let's just not do that at all So what we found was we found about $1,500 some months were more than that but $1,500 on average Per month that he was losing just paying the facility With unused sessions or the or the sessions weren't full and that right there Show you on this next page That results in 18k per year All right. Now for some people $18,000 like I Know some coaches that make like three or 400k per year if they're wasting 18k on Something like that. Like it's not gonna Like it's gonna affect them, but they're not gonna really care that much as opposed to someone's making way less All right, so this coach wasn't making that much And so when we identified that I was like, hey, like let's put $18,000 back in your pocket So this way like instead of this being a loss like you're not having to Pay way more than what you need so what we did and I'll tell you on the next page exactly what we did But that was just like just from the wasted money on rent. It's 18k All right, and what we did is we figured out to 40% of his clients were not showing up month over month so 40% of a hundred was 40 people and we realized well if they were committed they would be paying a hundred sixty dollars Per month which is six thousand four hundred dollars per month of loss income Which is seventy six thousand eight hundred dollars per year of income that he's not getting that he could get All right, that's if he had them committed and I always tell us to coaches and I say this to you if you're watching this video If you have someone that's a client that means they should be paying That does not mean that they can come in come out whenever they want drift and just be drifters We want them to be committed and if they're not committed They're not a client. All right. I want that to be really clear with you for watching. No one is a client unless they are actively paying you monthly or Annually stuff like that where they they have a real commitment. All right, so we calculated total business loss per month 6400 because that's the 40% that's that weren't doing anything. They weren't on memberships And then the 1500 per month because of the wasted rent money. So that's seventy nine seventy nine hundred dollars per month Now honestly that number is kind of low like it it could have been a lot higher and some months they were higher But I kind of averaged it out over the course of the year So total business loss per year is ninety four thousand eight hundred dollars So that's that's like taking a hundred thousand dollars and just lighting it on fire. I would never do that I hope you would never do that and it's crazy because a lot of coaches are Suffering with this problem like they're in the same boat like they are spending way too much on the business They're not maximizing their groups And they're a little disorganized with the details. All right in the last two years That's caused over to I mean about 200k because his business has been the same last years All right. So when we started working together in January we had to go in and Rewire how this coach thinks all right not we didn't work on how can they can be a better coach? That's not what I'm talking about. We're talking about how they want to run the business the ideal way Not in a way where they're scrambling. They're taking money over here. They're trying to do this with it and so what we did was first we changed the coach with mindset and He had a new approach with current clients and flaky clients so what we did is we introduced the membership model and I'll show you here on the screen. Let's see here Let me go back So in our coaching program we show coaches in this Modra right here. We have a script We have a very simple way of transitioning any current client into the membership model So this way you have a seamless process and so when you make that change You're confident and when you make that change, it's done You don't have like half clients over here doing membership half clients doing the old thing It is all done to where like once you do it is done You never need to do it again because new clients that come in the future They only know the new way that you're doing it here. All right, and so what we did here is we went from the per session To where clients had either pre-commit to three months upfront or commit to a three month contract month to month Contract not just hey, let's pay whenever we want. All right, so we went from random $40 payments To either $160 per customer per month or $400 upfront for quarterly payments So we gave parents a discount if they paid $400 upfront for three months, but we put them on 90 day subscription So every 90 days they get billed $400. So the parents that wanted a prepaid they get a little discount But every month or sorry every three months they get billed the 400. All right, so now he's making consistent money So we solved the financial piece where he was just getting paid one off to now There's more of a commitment. All right The next thing that we did is we created a monthly clinic for the 40% of flaky customers who weren't coming at all So I want you to pretend like you have a customer, but they're not showing up During the month now. We're getting them to do something. All right those clinics that he runs now are Producing income and a lot of the income that he's making from just that one clinic he's able to flip back and Use that on rent. So now his his margin like he's not really coming out of his pocket that much With his rent because he's using the the income from the clinic to cover his rent All right, so that is saving him a lot of money. All right Next is we closed down the unused gym time to have less classes But we started to fill the classes in groups rather than two or three clients showing up All right Now that's saving him at minimum $1500 per month because we got rid of the problem where he had too many sessions And he was having to spend too much money So we're saving $1500 per month and now we're maximizing those classes So we've cut his workload The last time we spoke I believe we cut his workload from like 30 sessions a week down to he's like right around eight sessions per week So he's working way less now saving way more on The rent and way more profitable than he was when he's running way more sessions So it's not about how many sessions can you run? It's about how can we trim it down and maximize those sessions? All right The next thing we did is we scrapped the scheduling system and we made everything contract based So we we didn't want some people to schedule some people just show up It's set up to when he closes a parent on the contract is stating the day and time that they're committing to So now he's not having to go back and forth say and asking them when they want to come or have them use this app To sign up to show up to the session And that honestly like that was a part-time job for him He's working four to six or seven hours per week just scheduling stuff. All right, so that went away now He has more free time. All right, then we switched to one centralized payment system. So Before we started working together he had again all those different apps Trying to get money all these different ways and so now he's not fooling around All right, he has one way to get paid if someone doesn't want to do that Then they don't get to work with him. That is his way of doing business now It's we have one way that we're gonna get paid if you don't pay that way We aren't gonna work with you a lot of coaches would never do that They're like they're just trying to get money. However, they can when you do that You end up losing money and I've tried to explain this on other videos But when you have too many different ways to get paid you lose money because you're not going to track all of that All right, and if you want to be a real business owner Hey, you have to be smart like you have to run it like a business also save some of that money for taxes So you're not just Scrounging getting money over here getting money over here got to have one centralized way you get paid not to all right And the last thing that we did after he started make the changes and once he had the membership in place We helped him start to run promotions once per month to upgrade current clients and a higher ticket options And options for lower committed customers to buy camps clinics and other one-off opportunities So this way every single month he has he has the opportunity to make More sales because he's marketing harder to the people that already know like and trust him He's not just waiting for people to take him up on stuff. He's now hunting. All right And that's that's what we want We want you to be a hunter in your area to where you have new promotions and new ideas new things that you're offering Not just offering the same thing over and over right because when you do that You stand out amongst the the competitors in your local area that just do the same thing all the time And now in 2023 you got to be different You got to show up different with your marketing and the promotions has absolutely changed the game for him And now that's bringing an extra 3k to 10k per month that did not exist before All right and 10k that was like the best promotion that he ran Normally he averaged between like three and five k of extra revenue that he was not getting before and that's per month. All right, and If you're watching this and you're like man, like I have some of these problems like reach out to me All right, and that's that's what we have here so if you want to join the fastest growing network of sports academies in the world and Get the help make the changes Have the contracts have the scripts in place switch over your current clients to to get more committed and Get to six or seven figures with their business like reach out to me My number is right here on the screen text me right there. I can set up a quick ten minute call I can learn more about you your business and See what you're doing and see see if we can actually help you or not All right, so we have that and we also have a copy and paste promotions that we send to you once per month So if you want to learn more about that go to the first link in the description Click on that link. There's a page there explains everything We already have a bunch of coaches that have signed up there And those are coaches that are gonna get done for you promotions that they literally just copy and paste and send to Their contacts once per month to drive those types of promotions that we talked about earlier All right, that's it for this video hit that subscribe button if you like this video reach out to me If you want to connect can't wait to see you next time