 For those of you who don't know what micheladas are, they're not Bloody Marys. A lot of people think micheladas are just a Bloody Mary and I think that if you're out there, if you're bartender, please don't put a Bloody Mary mix in a bottle and call that a michelada because that's doing a disservice all the time. That's just such a disservice to the Mexican culture. It just pushes people away. There's so many people that are like, I don't like it, it's just too too mean to me or I'm not about it and that's not what a michelada should be. A michelada should amplify your beer. It should make it better. It should make you want to have more. It should never be a meal in a cup.