 let us check out what all is happening in this first issue of course. when we stand for this we make a commitment that we will reach the end so here we are we went ahead we check what is happening what are the critical aspects of the stick they use what is stick supporting them for and also all the type of duties they get and we also check that there are not one user generally for every product there are multiple levels of users who is the user of a product there is something called the primary user the primary user is somebody who will actually got the problem and is using the product so who are the secondary users? the officers the commissioners storekeepers in the police depot the people who order the policistics all these people are secondary users of this victim why we need to know the polic Mend-me just getting job to make a seat you a supposed to be on a bandными duty and solved to be standing and you supposed to get some rest अद you can't sit anywhere because you said you will lose your view so you just can't sit. In this contradictory situation it's more and more important for us to find out what happens behind the secondary users. How do they order for these products? So how do you design a product which is cost effective? So everything is coming from our discussions on the context. Then you look at these stores depot of the police. How do they order for these? It's through the tendering process. So you need to work on the specifications of materials very closely. You have to also work on the quality control very closely. So it looks like a simple problem but you need to go much more deeper when you go into the context study where all these aspects come into picture. Then who is your territory user? The territory user is all the manufacturers who are supplying these sticks to the police. It's very critical for us to understand through the stick what all happens behind the ordering process of the accessory for the policemen. And what type of timelines are there? What type of budgets are there? Everything becomes very critical. So we need to have to take care of all aspects of the supply chain, all aspects of the manufacturing, all aspects of the procurement, all aspects of the issue. You know how many policemen are there in Mumbai? Any guess? 50,000? Next guess? 2.5 lakh policemen. Then you look at the scale and most probably around 50,000 to 60,000 go on Bandobas duty. So now we need to make all our insights right. We now have multiple users. We also understand the socio-economic issues, the type of money they can spend, what they can do. And we also are looking at the issues of cultural aspects, how they can sit, how they cannot sit, the police rules, what they are allowed to do, what they are not allowed to do. So we have a very clear understanding of what's happening and we come up with these insights. This is the police stick which is in the market. The police stick is made up of transparent polycarbonate. The polycarbonate is used in the police stick because it goes strength and toughness. Then very interestingly, Sadanand Dati, the additional commissioner who was in touch with us, is a cricket enthusiast. And he knew that cricket empires use some props. You know cricket empires will stand for long hours and they will be very tired. So they use this prop. Then we went ahead and checked what are the other tools available. Then we looked at hiking chairs, then we looked at portable sports seats where you can carry them along. And we comprehended all the insights. So you comprehend the problem, you comprehend the context in all aspects which come into play.