 Good afternoon everyone. Thank you for joining us. We are here to talk about Georgia gives on Giving Tuesday and the primary focus of today's webinar training is last minute tips. Today is October 27th. Giving Tuesday will be here before we know it. We are just over a month away. So for many organizations that have lots of responsibilities, lots going on, you may not have had as much time as you'd like to yet to really dig in and start planning your Giving Tuesday campaign. And so the point of today's webinar is to really drill down and focus on what are the primary things that your organization needs to do between now and November 30 to really make the most of this giving day. So the six easy steps that we're going to talk through today are also our agenda for today's webinar. First is registration to participate in the giving day. Second will focus on getting your profile ready on the website, key steps that you'll want to take to get that up and running. Especially for somebody starting somewhat later in the process, taking advantage of existing resources that are available in the toolkit will be a great way to help make sure you don't waste your own time reinventing the wheel, be creating your own images, etc. Focus on the things you need to do to start scheduling your content. Get a plan for what happens on the actual giving day itself. And then what does your follow up plan look like. Lastly, we will have a bonus section today where we talk all about the prizes that are going to be available for this year's Georgia Gibbs campaign. There are lots of exciting prizes available to participating organizations and so we'll walk through what those are who's eligible for what prizes so that you have the information that you need to hopefully build some of that into your strategy for the giving day. So very first step to talk about is registration for the giving day. Hopefully, many of you that are joining today's webinar have already completed this process. But if you have not completed this process, this is the most important first step to take today. So if you go to Georgia Gibbs.org, big register now button right at the top of the page, clicking on that will bring you to a short form that you're filling out. The form gives the team at Georgia Center for nonprofits the information they need to be able to make sure that they're classifying organizations correctly for prizes. So only organizations that fill out that registration form this year are eligible for prizes so even if you've registered and participated in past years, you must complete the form this year to be eligible for prizes. For any of you that are not sure if maybe somebody else on your team has registered. If you can't remember if you've done it or not. If you go to your organization's dashboard on the Georgia Gibbs website so you log into Georgia Gibbs. Click hover on your user menu in the upper right hand corner of the screen, you'll see your user menu and it will have a place where you can click on your organization's name and get taken to your organization's dashboard. The first screen that you're taken to the overview screen is your welcome to the platform. You will have an indication on the top of that page that says your organization is registered for Georgia Gibbs on Giving Tuesday, or register now. If you see something that says register now you are not registered. So great place to double check that you are registered you can always of course contact customer support, but first and quickest option for you would be checked in your own dashboard. And if you're not registered. Again, that's going to be the first step I recommend everybody take today registration closes October 31. So with there are only a few days left to get your registration form in. This is a very quick and easy form won't take you more than a couple of minutes. So make sure you take the time to do that. Step two is getting your profile ready. So this process may look a tiny bit different if you are a returning organization and you participated in Georgia Gibbs in the past, versus if you are a brand new organization to Georgia Gibbs. But either way, whether you've used the platform before or not. There are some essential steps that all organizations should take the five key things that mighty cause and who is the platform that supports Georgia Gibbs and partnership with GCN recommend that all nonprofits have completed on their profile page before participating in a giving day. Have a logo upload a background image. Fill out content on your thank you page. This is the page that donors see after they make a donation to your organization on the screen. Your story section on your profile page and setting up direct deposit so that you can receive your funds quickly and easily after the campaign is over so those the five key items. Those will live on a to do list in your profile in your account and you'll be encouraged to work through them. If you participated in past years, you may have all of those complete. That doesn't mean you don't need to do anything to get your profile ready. It means that your job this year is more to review and refresh content, rather than start from scratch. So, you may have a description in your profile page that you wrote last year two years ago, maybe even three years ago. This is really important before this year's campaign really kicks off that you review that copy and make sure it's still current. Does it still, is it still relevant for your organization. And, or is there anything you can do to add information about your 2021 campaign in particular, you may have your logo probably hasn't changed. So you don't may not need to change anything there. So if you want to add a new background image or refresh the new refresh the imagery within your story so that donors coming to visit your page. Have a fresh new experience this year. So those are the five essential items you'll find those on your to do list. Some additional steps that you can take. Suggested donation levels for your organization so when a donor clicks to donate to your organization. They will be presented with suggested donation amounts you can control what those dollar amounts are, and do they have a description to really a nice way to continue sort of the story that you're telling for your donors create tangible impact between the $50 gift that they are considering making and what your overall campaign is trying to achieve. Also, especially important if you have participated in past years, make sure you reset your metrics for the 2021 campaign and we will talk in just a moment about how to do all of these items in case this is relatively new for you. So first is customizing your profile. So your profile page again this is the URL. This is the page that you're going to share with your donors. So, this is the one that you're going to want to customize the look and feel of. You can find it right from your dashboard to top level item on your dashboard labeled organization profile. This is where you add photos, perhaps videos update the copy to tell the story this is the primary place that donors will land to learn about your organization and choose whether they want to continue down the process and make their gift. There's lots of additional items that you can complete on your profile page as you'll see here there are media galleries you can connect your Instagram account to connect an Instagram gallery you can add an optional goal bar. There's lots of things that you can do but the really primary items that you're going to want to make sure that you complete are making sure the logo looks good background image and the description are the three key items that you need to complete on your profile. So, I just mentioned a moment to go the goal. And we also talked about metrics. So, you have the ability to control on your page. What metrics, are you showing. What is the timeframe of which you are calculating those metrics over. And do you have a goal bar available on your page. So some nonprofits may choose that they don't have a specific goal. You don't want to call out a specific goal and track towards. But if you do have a goal. This is a really great way to add additional dynamic information to your page. So let's say your goal is to raise $10,000. This Georgia gives campaign. You can edit your goal, add this section to show on your page and then as you receive donations from early giving all the way through Georgia gives day itself. That progress bar will be counting forward donors visitors to your page will see that visible proof of the progress that you're making. You also have the ability, like I said to choose what metrics you want to display so by default, you'll be showing the amount raised and the number of unique donors given through your page, you can choose just to show one of those. If you if there's one metric that's particularly important for your organization, or you can choose to show both. And the key thing here is to make sure that you update the start date of these metrics. So you'll see this little screenshot we have here on the far left or right side of the screen, excuse me, the bottom radio button says start calculation on a specific date. This is telling the platform when you want to start calculating your metrics from. So for this year, you're going to want to update your metrics to count from 111 2021. First, this is the date that early giving begins for Georgia gives. So, if you haven't already penciled in that date on your calendar make sure to do so ASAP that is an important date and it's coming up very quickly. Early giving begins soon so any donations you receive from early giving through Georgia gives day all count as a part of this year's campaign. Another important step again especially if you are a past participating organization to make sure this year's page is up to date. Another thing that all organizations are recommended to do is to preview and update your checkout flow. I talked a little bit about the suggested donation amounts that you have the ability to add this example here, there are four suggested donation levels 500 100 or 50 100 500 and 1000, but there are no descriptions associated with them. So the best use of this feature is to say $50 equals food for a family of four for a week $100 equals 10 vaccines to animals in need. Whatever it might be every organization is going to have a slight variation on what that description looks like but again it's a it's a good opportunity continue that storytelling so that when donors are on your donation page they're reinforced about the impact of your work. They're also perhaps encouraged to give at a slightly higher level so take a look at what levels you've had available in the past. Maybe you can choose to slightly increase the you know floor key donation levels you're offering. Maybe last year you offered a $20 level as the lowest one in this year, you choose 25 or 30 might be the lowest that you recommend. Of course donors can always choose to enter a custom amount whatever they'd like so if a donor wants to give $5 they are absolutely welcome to do that, but you can still use these suggestions to encourage the key levels you'd like donors to get to. You also have the ability to customize other things in the checkout process. You can choose whether you want donors to be able to leave a dedication to your organization. You can choose whether you'd like designations to be available perhaps you have a few key programs and you really want to let your donors. Select the designation while they're going through the process. Those are optional things. You don't have to add those but if they're important to your organization you can do so. You also have the ability to add a custom question. So if there's a specific thing that you want to ask of your donors when they're making a donation, you can add that to the form. The key thing to keep in mind when it comes to previewing the experience is have you added more steps that are really necessary or helpful. You want to make sure that you're collecting information that you need that you will use to really steward your donors, not collecting extra unnecessary information that won't be critical and might have the ability to slow your donors down. All of this can be found under the checkout tab of your dashboard in that very first box labeled donation form is where you can update any of the items on the donation form itself. Next is going to be the thank you page. The thank you page as I mentioned earlier. This is something that as soon as a donor completes their donation to your organization for Georgia give stay. They will see an on screen message that you have the ability to customize so it is your immediate first opportunity for that post gift stewardship. So we see a lot of organizations on the platform that don't take advantage of adding a custom message here on the thank you page. But it's very easy to do, and it's a really good immediate step for stewardship so we definitely encourage all organizations to fill this out. Again, you can find this under the checkout tab of your dashboard under the section. Thank you page. You'll have an inline editor just like you do on the page so you can add formatting you can up. You can add links, you can add photos videos, whatever is helpful to tell, tell a unique. Thank you story. You can include a message from your executive director you can include a message from people that are served by your programming, whatever makes sense for the work that you do, but definitely take a few moments to fill something out here. You can also preview the thank you page as well so as soon as you built out what you want there's a button on this page where you can preview and see exactly what that thank you experience will look like for donors on screen. And the final step of customizing the checkout flow is the receipt. Most of the receipt is standardized and will be pulled from transaction information. And universal across the platform because it is an immediate receipt that goes out to donors as soon as they complete their gift, but you have the ability to insert a custom message that goes into that receipt. So again, just like the thank you page is an opportunity for immediate post gift stewardship with a donor. This is another place for that. You don't have to take the step of sending tax receipts to your donors because that's handled by the platform. We of course encourage you to send other thank you messages to your donors, but adding a couple lines of text here to draw the receipt back again to that same story that you've been telling to your donors about why they should give or why they are giving or the impact that your organization is going to have. It's again just sort of continuing that experience for the donor closing the loop for them that the thing that you told them their gift would impact when they got to your story page was reinforced in the checkout flow when they suggested a certain donation level, and then they're seeing it again in the receipt and that thank you page, making sure that they feel really good and confident about the gift that they have made and impact that it will be able to have. Lots of opportunities for customization and formatting here as well. And you can send yourself a copy you can also see preview right on screen so important steps again for every nonprofit to take whether you've participated in the past or not. If you've participated in the past this might be out of date, definitely don't want to have an old date or an old message in here and if you're new, or you've participated before but maybe haven't taken these steps, these are really critical things to make sure that you have really preview tested out understood that donation experience start to finish for your donors so that you can feel confident going into this campaign. That's some of the key items again as it relates to your profile page and getting getting your page on the platform ready. So, most of the other things that we're going to talk about today or what happens off platform. How are you building out your fundraising campaign how are you scheduling your emails. How are you making your outreach happen to make the most of this campaign. So, as I mentioned earlier, especially if you are getting started late but really for any organization. So take advantage of all the great resources that the Georgia gives team has prepared for you. They put a lot of time and energy into preparing resources that will make this campaign easier for participating nonprofits. So take advantage of them. You can access all of these resources right from the Georgia gives website, you'll see the menu item for nonprofits. If you hover over that you'll see all the items within FAQs. So answering any of the key questions you might have nonprofit toolkit. This toolkit has lots of resources templates tips how to is planning guides, you name it, lots of stuff on there. Of course this is another place you can find registration if you didn't from that big button at the top of the page. You can also find information on how to contact both the Georgia gives team as well as the mighty cause help team if you need help, and how to access other support resources. If you don't know yet mighty cause has a full library of how to help articles, walking through pretty much every facet of the platform from how to add a matching grant to how to make your page look awesome. So take advantage of those built in support resources and then, of course, contact us if you have further questions. Two other things to call out in terms of really exciting resources that are available are graphics. This year the Georgia gives team in particular has gone above and beyond preparing a whole host of really amazing resource re graphic resources that you can easily customize for your nonprofit so we've got screenshot at a couple in the slide here, but there are really so many options there really fun logos, fun progress bars, thermometers, all kinds of different things that you can use to make your social look really awesome headers for your email so that you don't have to spend a ton of time building your own graphics, you can take advantage of the work that they have done, all of it in canva. So there also is a short walkthrough for how to use canva how to access these resources and pop in your logo for example pop in your name pop in your goal amount whatever it might be, but definitely take advantage of the graphics that they have put together. And then finally trainings and webinar recordings so there have been a series of webinars and trainings that have already happened this year for this campaign. All of those earlier webinars the recordings are available. And after today's presentation, this recording will be available there as well so definitely go check out the resources at the nonprofit section of the Georgia gives website and take advantage of as many things as you can to save yourself and your team time from creating this from scratch on your own. So the next logical step is starting to schedule content. So I already mentioned November 1 is coming up very quickly. Next Monday is November 1. That's when this campaign really kicks off with its early giving. So starting next Monday, it makes sense for you to have content happening, posting, emailing, etc, all the way through and after November 30. Now of course, you want to be thoughtful in how you do schedule that and when you do schedule it. You don't want to send an email every single day in the month of November, but now is a really good time to think through what is the timing of emails that you want to send from Monday early giving all the way through the end of the event. You want to send one email each week do want to send one at the beginning of early giving one halfway through the month one the day before giving Tuesday and then how many the day of taking time to think through that schedule will make sure that one, you have your content and schedule ahead of time but also you can look at the schedule in a big picture way to decide am I sending too many emails or am I not sending enough emails. I think that's probably one of the biggest questions that we hear from nonprofits participating in giving days, especially around giving Tuesday, when there are lots of nonprofits that are asking for money from their donors at the same time. They don't want to overwhelm their donors they don't want to get lost in the inbox so it's a really, it's a really important question to ask, and to understand about your communication schedule. How many are you sending isn't enough, is it too much. So taking the time now to plan out what that schedule looks like. Find opportunities of where you can segment so that you're not hitting your entire list every time you send an email perhaps. But what emails are you sending to those that have already given to you this year. What emails are you sending to those that gave to you last year during Georgia gives. What emails are you sending to your recurring donors or your board members or your super engaged volunteers. So that all of those segments again as you're planning out that schedule, and that will help to make sure that you are finding enough balance and really hitting the people that is important to hit with messages that are relevant for them. So, aside from email which is remains really one of the most important ways to be engaging donors. The next thing that you'll want to plan is your social media content. Again, what does it look like throughout the entire month of November. So, social media there's a little less concern about over posting. And you may not be able to schedule every single day of content but at the very least, now's a good time to schedule the first two weeks of early giving and start having a plan for what does your social calendar look like as you get towards the end of the month. What are the key things you want to be focusing on on giving Tuesday itself. There is a social media died in the toolkit shared from giving Tuesday.org has lots of great information strategy best practices. So if you're needing help, take a look there. If you have emails, anything you can schedule in advance is great to do. And there's lots of really great tools, Facebook publishing, tweet deck, etc to get those scheduled ahead of time. And when you do take the time to schedule ahead of time, especially as we get later into the month, your donors get more active and engaged and on giving Tuesday itself. If you have scheduled content available and already up. It allows time for whoever on your team is going to be taking the lead on social media to be reactive to focus on conversations that they can have engaging donors when donors are liking commenting sharing, etc. They can focus on that aspect of social engagement, or those things that are unique new information updates that you're having rather than feeling overwhelmed by the need to post all day on giving Tuesday because you want to be relevant the entire day. So one thing the last thing kind of I always like to mention when it comes to social media is every nonprofit does not need to be posting on every social media platform for the entire length of early giving and the day of the campaign. Think about what matters to you think about where your audience is and where your audience engages with you. And if Instagram is really the place that you have that engagement. You have permission to focus primarily on Instagram doesn't mean you may not want to throw a post on Facebook or Twitter every now and then. But you, you know nonprofits are strapped for time. So focus on the channels that are really going to have the highest return for you and the most impact for your organization. So, we've talked a lot about kind of early giving and the build up, but giving Tuesday is a 24 hour marathon of giving and fundraising, and that can be fun, as well as exhausting for everybody involved. So it's important to take some time to think ahead of time. What does that 24 hours look like what does that day of giving Tuesday look like. How are you building your team of people that will support you. And what are those team of people going to be doing on that day. So, key things to have on your team of people, social media, we talked about that just a moment ago, but who's going to be the person leading the charge on social during the day. Again, hopefully they've already got some basic content schedule and available. But aside from that, what do you want them to focus on during the day or they monitoring to, you know, engage, read, tweet, share, like comments, etc. What are their specific things you want them to be prepared to post updates on for example, maybe you have a matching grant and you want them, you know, to post when you are halfway there to your matching grant and when you have $1,000 left, or something like that. So, assigning a person that's going to take the lead on that, and then having a general sense of what you want that to look like on the data. Somebody who will be taking the lead on donor questions. Of course, Mighty Cause has a customer support team that is here to help. We are available by phone and email. So if a donor has a question, they're welcome to contact us, but they may be more comfortable starting to reach out to your organization as a first line. They know your organization, they're donating to your organization. So make sure that you have somebody on your team that's ready to handle any questions that come in from donors. That would be somebody that hopefully has previewed that checkout flow that we talked about earlier. So if a donor has a question about how to make their gift or how do I answer this question or where do I do this. The person answering them is familiar enough with the platform. They can help them navigate, or that person is ready with the information about the Mighty Cause customer support team that they can send that donor directly to us for support. And then lastly, of course, somebody monitoring donations, monitoring your matching grant progress, etc. Pull everyone together ahead of time so that everyone knows what they're focused on. And as I mentioned already, it is a marathon day. So think of how you're going to build fun, how you're going to build in opportunities to keep the team feeling refreshed. When are you bringing in caffeine, when are you bringing in treats, pizza, etc. I know that not every organization may have a huge team of people on staff that they can count on. Some may. And that's amazing for those organizations and I hope they can take advantage of that. For those organizations that are smaller, you can still build out a team of support around you. Look at your volunteers, look at your board members, maybe look at past staff members or long time donors that are super committed to your work. And see how you can kind of build out a team with those people. And then what will you do to support that team on the day of the event. When it comes to the actual fundraising goals and aspects during the day of, you'll want to be celebrating those milestones, fundraising milestones. So I've talked a couple times about matching grants. How close are you to reaching your matching grant? Are you halfway there? $1,000 left? Have you met your match? Do you have a brand new matching grant that's being unlocked? Have you just met your goal or are you halfway to your goal? Those are the types of milestones that really make sense to celebrate and talk about during the day. We'll talk more about this in a moment, but there are lots of hours during the day where there are power hours going on. So it doesn't make sense to have dedicated emails going on during every power hour of the day because that would be crazy for you as well as for your donors. But look at the schedule of power hours that are happening during the day and pick a couple that your organization is really going to commit to, really going to vote towards. And then you can focus your energy around that time. So plan an email to drop right at the beginning of that hour, social media to happen right at the beginning of that hour. And then maybe you want to go above and beyond that to get a group of volunteers that are ready to make phone calls, send text messages, send emails to their people saying, hey, now is the hour. We have 50 minutes left. Let's get as many donations or as many donors as we can. And of course, use the hashtag there will be a social media feed on the Georgia gives dot org website. So great way to be a part of that conversation to get your posts, displaying on that homepage is to be using the hashtag. The final step of the six key steps is plan to follow up. And this is something that can easily get missed in campaign planning, especially if you are starting the process late you're feeling like you're very last minute. You're just focused on what does it take to get through the campaign through the end of it. The campaign doesn't or should not end at midnight on November 30. We talked a little bit about some of the thank you tools built into the platform, but we absolutely encourage you to go far beyond that with your thank you with your follow up with donors. So taking the time ahead of time to figure out what do you want that follow up plan to look like will make sure that that doesn't get dropped in the craziness of what that day is, or in the exhaustion that might come in the day after for you and your team. So perhaps you create a threshold anybody that gives over X amount gets a phone call from our board members. Anybody that is a brand new donor for the first time this year, they get a handwritten letter from our executive director, whatever it might be, taking the time to understand some of those criteria. Now you'll think and follow up with those specific groups, as well as what does your thank you plan look like overall. So beyond that immediate thank you. What are the other steps that you're going to take between December 1 and the end of the year and maybe even beyond the end of the year into December 22. How do you circle back, close the loop, and make sure that your donors really understand that they made an impact, and what you were able to do with their funds. So, of course, this kind of gets into year round stewardship. And we encourage you to have a year round plan for engaging these donors, but it starts with what does the follow up plan look like after giving Tuesday. There's a little bit about welcome, a new donors in particular that's a very important segment to keep in mind. So what does your follow up plan look like for that group of people do you have an email welcome series. Do they get a phone call, do, do they get something in the mail that shares more information about your organization. How can you really take that first time donor, bring them into the fold so they become. A regular recurring or retained donor for your organization. So again, really just more of the same taking the time ahead of time to plan out what do you need to do when it comes to thank you and follow ups, so that after the campaign is over when your mind is a little bit fried from giving Tuesday you're just following a schedule you've already put in the price, not having to think through, what do I need to do to say thank you and make sure I don't miss anybody that helped make this campaign a success. So, we're through the six tips that were the key things that we wanted to talk about the key things that all nonprofits should focus on as soon as possible to get their giving Tuesday campaign ready, but we wanted to close out with a bonus tip about prizes. So, in the last, I believe, two weeks or so, the Georgia gifts team announced and posted all the prize opportunities that will be available for this year's giving Tuesday event. And there are tons of prize opportunities available so we wanted to make sure we save some time today to walk them walk you through them. And see what they are and how you can win them who's eligible so that you can pick, like I said before, not every single prize for every single organization to pick the few that you think you really have a chance to go after. And then you can build that into your fundraising strategy. So, the first kind of major prize category are leaderboards. This is something that will be shown on the Georgia gives website, most likely on the homepage. These will be counting in real time. So, all donations from the start of early giving next Monday, all the way through the end of the day on November 30 will count towards your totals. So, all early giving is a boost to your leaderboard totals and then during the day on giving Tuesday you'll be able to track your progress and see where you are where you stand in the totals. So, new this year, there are two different categories of leaderboards available to all participating nonprofits. So the first is a leaderboard for that will award the top three organizations that raise the most dollars during the giving Tuesday campaign. So again, this is open to all participating nonprofits that have registered for giving Tuesday, Georgia gives on giving Tuesday. Top three organizations will win these prizes at the end of the 24 hours. And then, similar to what's been available in the past, there's also a leaderboard celebrating the organizations that have the most unique donors. So, the top seven organizations that have the most unique donors give to their campaign will receive the prizes listed here. So the exciting news is that this means that this year there are 10 organizations that are likely to win a leaderboard prize. Some based on those that have high dollar amounts raised some that have the most unique individuals that give to their campaign. So, sponsors are listed here GCN is sponsoring the dollars raised leaderboard and West Rock is sponsoring the most unique donors leaderboard along with a number of other prizes as well. So, first prize category to be aware of is those leaderboards. Again, they'll be available so that you can check your rank, you can check your place on the leaderboard all throughout the 24 hours of giving Tuesday. Beyond leaderboards. There are also power hours and these again are open to all registered organizations for this year's giving Tuesday event. So, sorry, just making sure everybody can still see my screen. Okay, great. So, power hours are really fun way that that the 24 hours the marathon of giving gets even more exciting. It's a long 24 hours, as we've talked about before. And so these power hours are a nice opportunity to add excitement to specific hours during the day. So, I'm not going to call out every specific hour here. But I want to call out the key categories of power hours that are available. And I'm going to direct you all to go to the Georgia gives website. Look at the prizes tab and understand the full schedule of prizes available so that again you can pick what hours are you going to choose. So, most unique donors power hour. The $1,000 prize will be awarded between seven and 759am to the organization that has the most unique donors that give to their organization during that window of time. It'll happen again from 10 to 11am again from two to 3pm etc and so on. So, that's why I was talking about earlier. It's helpful to pick one or two perhaps hours that you're really going to focus on, and you pull all of your fundraising energy your campaign communications to target that specific hour. So Westrock is sponsoring $1,000 power hours for these hours listed here, and then aprio is also sponsoring $500 power hours for the hours listed there, nine to 10, one to 2pm, five to 6pm, etc. And again, both of these are based on most unique donors. So I think I saw a question had come up in the chat. What is most unique donors. That means a unique donor is a unique individual. So if John Smith is a supporter of your organization, if he comes and makes a donation to your organization, three times in the same hour, or three times in the same day, he is only one unique donor. Now, what what is unique, interesting is these power hours, they only donors only have to unique be unique within that hour. So if somebody gives to you from the seven to the 8am hour, that same individual comes back and gives again from the 10 to 11am hour. They are unique for that hour time range. So hopefully that's helpful and understanding but the clearest way to think about it is one unique individual is a unique donor. So a husband and a wife can be both unique donors for your organization, depending on how they give. So, we talked about the first two categories of power hours there's one more category of power hours again open to all registered organizations. $500 power hours, still focusing on most unique donors sponsored by Marshall Jones. So that's eight to 9am 12 to 1pm, etc. Again the organization that hour that has the most unique donors will win that $500 price. New this year, there's an early giving challenge being added to the price schedule. And this is to help encourage organizations to really kickstart their campaign, start fundraising even earlier than they may have in the past years. So, again open to all registered organizations from the week of November 15 to November 21. There will be three random donations drawn from all donations given in that week, and those three donations will have a $500 boost added to their gift. So, all you have to do to be eligible for those prizes is receive at least one donation during that week. So there'll be three donations picked from the week of November 15, and three donations picked from the week of November 22. So those last two weeks before giving Tuesday happens, six different organizations are going to get a random $500 boost. Everyone is eligible. Definitely make sure that you keep that in mind as you're planning your communications for early giving, and make sure that you have at least something going on in one of those two weeks to encourage some of your supporters to be giving early. So all of the prizes we've talked about so far have been open to every participating organization that registers for Georgia gives on giving Tuesday. The next couple of prizes that we're going to talk about here are specific prizes that are open to a subset of eligible participants, based on the sponsor of that prize, having very specific criteria of their of who their funds can support so primary America. Those, these prizes here are going to be open to organizations that are pre selected by primary America specifically. And I do believe that the Georgia gives team will be contacting organizations that are eligible so that you know if you are eligible for this or any of the other specific restricted prize categories, but for primary America, there is going to be another leaderboard. Again, awarding organizations with the most unique donors to the top five organizations that are in this primary category will have the chance to win an additional leaderboard prize. And they also have $500 power hours happening throughout the day. Again, the main criteria theme that you're hearing through all of this is about unique donors. Almost all of these prizes are encouraging organizations to get the most unique individuals support them. And so what that means really is any donation amount counts. $5 is great. So, while it's up to each organization to determine really what's important for their campaign. You may want to focus on some of your larger donors or getting some of your past donors to increase their amount this year. The prizes are really all geared towards participation and getting the most number of individuals to support your organization as possible. For primary America, community heroes prizes. The Arby's Foundation is also sponsoring their own leaderboard ranked by unique donors, as well as their own set of power hours again $500 each. Arby's prizes are limited to organizations that are registered for Georgia gives on Giving Tuesday and working to alleviate childhood hunger. So, those organizations that are eligible for this prize. It's just an additional set of opportunities during the day that you can walk away with more funds for your organization. Gas South. Again, criteria here is organizations that are operating within the cause of human services for children or human rights for children. Again, only organizations that have completed that registration form. They will have five different power hours happening during the day. Again, based on unique donors, but the prize is $1000 here per hour. So, really lots of opportunities happening throughout the day. As I mentioned, I didn't want to read through every single hour because it would be difficult to keep track of that. But if you go to Georgia gives.org, click on the prizes tab, you can access all of that information that we just talked through, see what hours there are prizes available, and then you can schedule your plan. So, just a couple additional rules and guidelines before I take some questions I know there are some questions that have popped up. First, leaderboards will count all donations as I mentioned from early giving on November 1 through November 30 at midnight. So, any donations that you receive during early giving count towards putting you ahead in the leaderboards. Online donations made through Georgia gives the platform, as well as offline donations that you post through your Georgia gives page will be eligible for leaderboard prizes. Organizations can only win one leaderboard prize total. So, I just mentioned at least three or four different leaderboards that are available. Organizations can only win one, which means more organizations have the opportunity to win a leaderboard prize. Just a note that all donations are subject to review post event. And before any prizes are awarded the Georgia gives team does do a thorough review and verification of donations to make sure that all donations that were counted on the leaderboard are in fact eligible. Especially when it comes to offline donations that you may be posting. It's important to have the backup in available in case the Georgia gives team contacts you to ask for more verification on those offline gifts. And as well check the eligibility criteria for each leaderboard. The first two I mentioned were open to all registered organizations. And then there were some others that are very specific criteria so make sure you check the eligibility criteria for the specific one that you might be thinking your organization is eligible for. When it comes to power hours, a couple key differences here for power hours only online donations made through the platform count for power hours. So offline donations are not eligible for power our prizes they do count on those leaderboards as I was just mentioning but they are not relevant when it comes to power our prizes so make sure that you are aware of that that's online donations only made through Georgia gives website so if you get a donation through Facebook for example you get a donation through your website, your PayPal button whatever it might be, those will not count for power our prizes only gifts processed through George gives.org. Organizations are only eligible for one power hour prize per partner. So, for example the gas south power hours, the eligible organizations can only win one of those total. You're getting the love between a hopefully as many organizations as possible, and organizations can only win two total. So if you win one gas south power hour and one April power hour, you cannot win anymore. So again, the goal here is to make sure as many organizations as possible, have the chance to walk away with prizes at the end of the day. Just like before donations will be reviewed post event, and it's important to check the eligibility criteria for each different power hour. Because there are specific ones that have special eligibility requirements. And so with that we have about 10 minutes left I know we've got a handful of questions that have come in. So I will work through getting through as many of those questions as I can. For any that we don't get through by 3pm, we will follow up after the call with more answers. So, let's see. Okay, first questions is a good question, specific to us and one organization but we know others have this as well, our organization attempted to register but it would not let us because our legal address is in South Carolina. This is the case for certain organizations, there is criteria that to participate in Georgia gives day. Your organization has to have a legal address in the state of Georgia, but we know there are many organizations that might technically have an address elsewhere but but the work that you do is in Georgia. In that case, you do have to contact the mighty cause support team, so that we can create a page for you that has that Georgia address. And once we create a page with that Georgia address. That's how you'll be able to register so I know we get a couple people with that question we have added that question to the FAQs on the website as well. But hopefully that answers your question. Next question is there an employer matching option. So I'm, I'm assuming you mean will donor see that option on the checkout form to add information about, you know whether they have an employer that wants to match their gift. There isn't an option across the platform. If you know that you have specific organizations that have employers that will match their gifts. You could choose to add a question to the checkout form on your own organizations page, where you ask organizations to or you ask donors if they need to enter the name of their employer so that you can follow up post event to see if they have the ability to get that employer to provide a match. Next question, do donors have to use the GA gives website to make donations. So, yes and no, depending on what your question is really about for to count for prizes power hours. A donation has to be made through Georgia gives dot board. If you want to count it for leaderboards if you want to just count for the total that you display on your page. There is the ability to post offline donations so if somebody makes a gift through another source Facebook your website gives you cash, etc. You can still post those offline donations to count in your totals. Next question. Where is the toolkit. If you go to Georgia gives dot org, and there are a number of items in the menu bar. One of those items is going to be labeled nonprofits. If you click on the label that says nonprofits, there will be a drop down menu with a handful of items. One of those is going to be the toolkit. One of those is going to be the graphics. One is the webinars, etc. One more question who owns the donor data can we export it for use in our own CRM software. Yes, any donor that makes a donation to your organization is a donor that you can consider for your organization so we definitely encourage you to export your donor data from the platform and integrate it into whatever CRM system you are using. You do happen to use Salesforce as a CRM that you're using externally you may want to consider upgrading to the mighty cause advanced package which has a direct integration with Salesforce. It's an optional thing you can choose to do monthly or annually. But if you use Salesforce as your external CRM that might help streamline the process for you so that it's an automatic integration and not something you have to do post event. Follow up question on unique donors to be clear, unique donors includes anyone who donates as one entity. Yes, a unique donor is a unique individual. I think we have a couple more questions that have come in through the chat so I'm just going to double check to see if we have any there. Here's a question how do you suggest handling the holiday weekend leading up to giving Tuesday when the office is closed. So, I guess it depends what specifically you mean by handling that holiday weekend. But I think that it's best to plan and hopefully schedule some communications to happen while your office is closed. We always encourage organizations to send an email perhaps the Monday or Tuesday before Thanksgiving, and the message can be something like before you head out on Thanksgiving, you know, or for you head out for the holidays this week. Take time to make your early gift for Georgia gives that way you're kind of encouraging they're giving earlier in the week. You may want to schedule another email to happen sometime between Friday and Sunday. You may want to schedule some social posts but of course, this is going to be a very busy time for donors and consumers where they're getting bombarded with lots of information. So you may choose that you don't want to compete with a black Friday email for example, and you want to instead of focus on the Monday when you're back in the office again. It will be busy with emails because of cyber Monday but at least your team will be on staff to perhaps answer any questions. So, I'm not 100% sure if that answers the specific question you had in mind, but it is important to think about what, you know, what's helpful there. And I see a specific question about somebody's logo. I'll have our support team follow up with you directly, because I think that is a looks like an issue that you're having with your own logo so we'll have people reach out to you as well. And then there's one other question. If we are signed up for Georgia gives are we also signed up for national giving Tuesday, not necessarily. So Georgia gives is a partner with the national giving Tuesday movement. And so, after the event is over. There's lots of reporting back to the overall giving Tuesday movement so that giving Tuesday dot org is aware of where giving was happening across the, across the country across the world. So Georgia is a direct partner in that and there is high level information sharing so that Georgia gives is aware of donations that have been reported back to giving Tuesday dot org and vice versa. So, I don't exactly know what the question is in particular, but it doesn't technically sign you up for the national giving Tuesday event. So you can always go to giving Tuesday dot org and make sure that you are specifically registered and a part of their email list if you'd like to be getting content and information directly from giving Tuesday dot org but Georgia gives again is a partner in that global movement so with that we are just at the end of the talk right now. Thanks everybody for your time. Again this recording will be available on the nonprofit toolkit after today's session. And good luck with your Georgia gives campaign. Thanks everyone.