 Dave Hoffman, who is our new president of Dunkin' Donuts, came from McDonald's and he said it's more difficult running the Dunkin' Donuts than the McDonald's. That's crazy. So we're simplifying our operations. We've got a big test out there at the moment in 300 stores. Test is going very well. That's the menu? The menu symbol? It's basically menu simplification. But when you simplify the menu, you simplify the inventory. You simplify the training. One franchisee told me, he said by simplifying the menu in one of these test markets, the secret test markets, he found that what happens is he can reduce the time on the sandwich station, which is the hub of all the operations. He can reduce the training time down from two and a half hours to half an hour. I mean, that's an amazing saving. And it shows how we've simplified the operation because when you make a sandwich, we have so many different options that it's tough for new employees to pick it all up. That's an interesting point. Now, why don't I hear about long line problems with the Dunkin' brands? We hear it with your competitors, Starbucks. What is it about your menu that you may be doing differently as compared to them? Well, I think it's several things. Firstly, our coffee, our drip coffee is a major part of our mix. Secondly, we produce coffee and other beverages very quickly. We focus on speed, particularly through the drive-thru, where I think we're world-class, but particularly in the store. And I think it's our system. We've made it very efficient over the years. We're naturally efficient.