 So apparently I don't need this one. Can you listen to me? Yes, I have this one. I think yesterday I moved a lot on the stage, so now they can prepare for this. I'll just open up here. Good afternoon everyone. I want to thank you so much for yesterday. I promised that today I wouldn't cry again, but I nearly cried because I had technical challenges with my presentation. But I thank you a lot for being here. And I think this moment, I have already had a fair share of moments on stage, but honestly situations like those are the ones that make me the most nervous, because I really believe in you and I really want you to feel like you can change things and you can really live in a society where you'd like to live. So what I decided to do today is to talk a bit on how we can act at the local level and be global at the same time through what we call water entrepreneurship. So you heard a bit about the three hats that I wear. I'm only one person, but I'm trying to divide myself in those multiple roles. But before I go into detail on how I work and my experience, I just want to make sure that we are clear on some concepts. And well, what is entrepreneurship? So we might have heard this a lot. I'm an entrepreneur, I am a social entrepreneur, entrepreneurship. So entrepreneurship is actually the activity. If you look at the dictionary, if you Google it, you find explanations, definitions. They'll tell you that entrepreneurship is the activity to set up a business venture or to start a business and take all the risks of modeling, of making it happen. And then when we come to social entrepreneurship, we have a really interesting difference. That is to try to develop a business or initiative, take the risks of it, but focusing on developing solutions to social, cultural, environmental challenges. That's why I am what it's called a social entrepreneur. Because I am leading an initiative, it's an enterprise like any other enterprise, but it's a non-profit one. So we are not focusing on having billions in our account. And I don't think we would make that by what we do. And we actually don't need that. And we try to tackle some interesting challenges that we face in Brazil and I hope to give you a proper context of those so that you understand what we do and why we do it. And what we talk about for entrepreneurship. So for me, this is when you try to have this entrepreneurial attitude, this proactiveness towards designing services and products that will improve the world's water situation. So either improve water use, reduce consumption, improve water management. So that's what I would call water entrepreneurship. I want to make this informal. I'm even wearing jeans, so it's fine. But really, I hope to cover topics quickly and then open for questions. Yesterday, a lot of you approached me in the cafeteria with very interesting questions. I didn't have time to cover all of those in the presentation, but you're free to ask. And then I hope you leave here with all your questions answered. So yesterday, I kind of provoked you, at least most of you who I believe were in yesterday for the Alumni Award, asking you what do we do to change the situation that we live today, right? Did you thought about it? Oh my God, what do I do? Yes? No? Nobody thought about it? Really? But it was really the idea was to force you to reflect that sometimes we leave our lives and we focus too much on our needs, on our ambitions, on our individual goals. And it's very easy to forget the whole contest and the whole perspective of the world we live at. So that was more to kind of, you know, assimilate and encourage you to think in a broader perspective. So what do we do to change the situation we live now? I honestly never expected to be here today. When I graduated from IAT, if you ask me, I would never say that I would be here as a social entrepreneur. The role, let's say, that I had ahead of me was a totally different one. I actually saw myself going for a different experience. And so that's why today I will try to explain a little bit what do I do, how do I do, why do I do, and hope you understand how my career came to be what it is now and how do I try to change the reality that I live in. Okay? So I'll try to cover a little bit about my tree hats and I will start with Favela, which is the one that the Vice Director introduced me about. I'm the Co-Founder and Projects Director of Favela and I have a video with English subtitles to show you but before I introduce this video to you, I just want you to learn a bit more about Brazil. Yesterday I told you how important it is to never forget where you came from, right? To never forget your neighborhood, the reality of your city or your region. So the first thing we should do in order to be a water entrepreneur or in order to really try to change things is to figure out and to learn how things are. So what is the situation where I come from? Where is the situation in my city regarding water but regarding all the other development challenges that there are here to address? So talking a bit about Brazil, that's where I live. That's Belo Horizonte, nobody knows because Belo Horizonte is in the shadows of Rio de Janeiro and São Paulo and I agree Rio de Janeiro is most more interesting. They have the sea, it's a beautiful city. But Belo Horizonte is quite a big place. Our population now is around 5 million people so it's quite a big city. And if you look to Belo Horizonte, we are in the southeast region of Brazil so we are not close to the Amazon region. That's really important to highlight because people would think that I would go to the Amazon every weekend and no, it's not close. So it's like, it's really far. But okay, Belo Horizonte has only in that city so we're not counting on the municipalities in the metropolitan region, 215 favelas. So 215 areas market in the city that are categorized in urban planning as we would call slums. Okay, but in Brazil we use the word favela. This corresponds to 82% of the favelas in the whole province that I live. So this is all concentrated in the captive city of Belo Horizonte. Those favelas, they are home to 300,000 people which is close to 20% of the population. And if you look at Brazil, we have around 15 million people living in favelas and one in eight in the world. And then here the first thing we have to be aware of is that when we talk about slum environments the first challenge is accurate data. If you really have been to a slum, who has ever been to a slum? Nice, many of you. I think you would know for sure that it's very hard to collect data there. I always get confused with the English. Because things change too fast, people move, they're happening at such a speed that it's not that easy to track. So sometimes you interview people and you have five people living their house and then suddenly they turn to seven and then people change and give birth and move to other cities. So it's very difficult to have accurate data. So always question the numbers you have. Second tip. When you look to Belo Horizonte and Brazil as a whole and I imagine your cities have the same geographic constitution in a way. Income, wealth, it's really related to color. So we have an inequality issue that is quite strong to Brazil that is strongly linked to racial issues. So you usually find people of African descendants, black people being the poorest ones. And this is a map of my city in which they show you these are the neighborhoods. And when you see the blue votes, this is where most people who declare to be white in the last census are living. These are the wealthiest regions in my city. These are what we call the richest neighborhoods. While all the other areas, this is where you have most of the black population living and which are, this is where most of the slums of the favelas are located. So this goes a lot with what we see here and you will see during a master with the peri-urban logics of cities. And where the poorest are located are where most developing challenges we, there are two address. Is this similar to some of your cities or not? Yes? Talking about income, Brazil is famous worldwide for its inequality and just to give you some numbers, we have 10% of the population of the country sharing 43% of all the income generated in 2017. And if you look at wage, for instance, you have 1% of the population making 27,000 reais a month. I'm not sure how much is that in euros. I think you should divide by four or five. And while the average income of a Brazilian citizen is only 1,000 reais a month. So that's quite a big difference if you look at how income is distributed. And when we look at people our age, if you take Brazilian recounts, we have 48 million people around between 15 to 29 years old. We are a population now of 200, nearly 200 million people. So young generation, the younger generation correspond to quite a big component of our society. And from this total, 11 million do not work or study. So basically they concluded high school and they are just there without having opportunities to study or to work. So by giving you some conscious about results, I will now play you a video that tells a bit about favela and how we work. And I wanted to watch this and watch what we do. But having in mind this contest and trying to think of what problems we try to address with what we do, okay? Favella is an organization of civil society. And it was born from the idea of a group of residents of favelas who had access to higher education and we wanted to somehow return these opportunities we had to the communities we came from. So we said, let's create a project of entrepreneurship education. In our first two years of activity, we accelerated 60 periphery businesses with PIPA and Resiliente. We mobilized more than 600 people in five editions of Favella. We offered 1,200 hours of capacity in management of brands and businesses with the support of more than 200 volunteers from universities, foreign institutions, companies and other organizations in the third sector. So we really started to look for many concepts, many variables, what we could do as a reference to the work we identified that these people already did in Favella. So we really started to observe more and study, we identified this concept that Favella uses today, that we adopted as the basis of our projects, which is the Favella based entrepreneurship. That this race that the people do in Favella, without much resources, without much access, there are stories inside the projects that Favella supported that reinforce more and more the existence of this business based on Favella. From then on, everything was very fast and today we really work with four projects going back to entrepreneurship education. One of them is PIPA, which is an acceleration program for people from 18 years old where we start from the part of management, communication and marketing going back to help small things to improve and generate more income for these individuals. We have the Favella Resiliente which is also a program going back to acceleration, but also going back to social-environmental impact within the communities, working on a logic of these entrepreneurs working with income use for the generation of income. We also have a project that is more aimed at young people who are creative, the makers and the hackers of Favella with the use of technology so that they can improve the lives of the community and also create business projects for the generation of income. So the logic is really to face the opportunities that we have that arise from Favella for younger people to earn a lot of money and they earn a lot of money in entrepreneurship. And Fala Favella, which is a project that we really love, which is a project that is aimed at bringing these heroes and these heroines from Favella to inspire other people to work and also to be more resilient in the day-to-day with the work they already do within the community. My name is Madelisa, I'm 39 years old, I live here in Aglomerado. My name is Endas Moreira, I live here in the Morpho Pagai community, I was born and raised here. Favella Favella for me was everything because when I met Favella I only had a beauty salon. After I met Favella everything changed because I started to dream of being a spa. I'm the owner of OPA, which is O Planeta Gradesa. We work with the ecological car wash, which in turn we spend liters and liters of water, we only spend 350 ml with the ecological car wash that already leaves the car clean and serrated. And then came the editor of PIPA, which is Favella, and we wrote in the editor. I had many classes of administration, of marketing, how to spread my work, how to meet my client, how to position myself in my beauty salon. Before I only had a salon, now I'm an OPA. I'm working to be always better. We don't work more for the boss, now we bring people to work with us. Before we wash one or two cars, now we can wash 40 cars a month. But I have time to take care of my house because now I have employees, things I didn't have before. But I have therapy, people who work with me, I don't stay in the salon. Today I can go out, I can travel, even if I'm not in the salon, I take care of everything. They taught us to do the page on Facebook, they taught us to manage our business, to get to talk to our clients. Now I'm a condominium, I can say that I'm a micro-employee. We encourage Favella to benefit more than a thousand people in the entrepreneurship for the promotion of human rights. If you follow Favella on our social media, follow us there and stay tuned. This is what we are. We are the first Favella-based business accelerator in Brazil. So we are a nonprofit that is trying to encourage to boost what we can call the Favella-based entrepreneurship. This is a direct opposition to the tech-based entrepreneurship that is quite strong. In Brazil now it's receiving a lot of attention from public policies. So attention to the entrepreneurship that is going on in slums and that it's keeping the local economies alive and it's keeping the country running and operating. What is the difference for someone who tries to be an entrepreneur in Islam to someone who is becoming an entrepreneur in different scenarios? You have to struggle against a system that it's really not contributing at all for you to have success. You will have to face for quality education. You have no access to basic service like water and sanitation. You don't have access to good quality health services. So how do you design a business a project idea and make it successful against all of this? So what do we do in Favella? We directly address global goals 4 and 1. You are all familiar with the SDGs, right? And the global goals? So global goal for quality education and number one is no poverty. We try to provide the tools the technology, the knowledge so that these people who want to create their own projects and business they do it with higher chances of success and they do it in a sustainable way. So that video it's actually from near two years ago, from that we already changed our numbers a bit. We had seven editions on our programs run so we offer what we call business acceleration programs. It's a six month training in which people who want to create a sustainable business idea or a sustainable project they receive all this education and all this qualification to make it happen. We accelerated 164 business in 13 municipalities in the metropolitan region of my city with the support of 200 volunteers and facilitators and we have managed that and to do that we managed over 1 million Brazilian hais in funds but considering the kind contributions that we get from friends and partners and companies and NGOs and other universities that are working with us this means that we have in less than four years managed more than 3 million hais. So for a Brazilian social startup and a non-profit this is quite a big number and we're very happy to see that that we have managed that with a team of eight people. So focusing on the Brazilian hais with like a resilient slum is the project that was shown in the video that focus more directly in environmental impact. We designed it with very interesting partners it was financed by the British council and the new fund and we did it in partnership with a sector of the department of the university of Cambridge and the goal was to have seeing how they could make money out of reusing waste for instance but also what we do and that I think that's the magic and how we connect. Some of you were asking me that yesterday how you connect to people, how do you deliver the environmental discourse to them. If I offer a class, a lecture, a workshop on environmental education, on water or any environment related topic in a slum I will bet here I don't know 1,000 euros that no one would come honestly. So it's not a topic that it's yet let's say I wouldn't say attractive but it's not perceived yet as important to people to think of environmental issues when you're struggling in your daily life when you don't know if you're able to pay the bill or if you can put food on the plate for your children. What we do with favela is we deliver this environmental components and environmental discourse framed in income generation so when we present people the opportunity to design their own business idea to create their own business model and live out of this and generate income not only for them but for their family and for the community this becomes something that attracts their interest and makes them really happy to subscribe and join our programs but then when they get in it's a trap, no it's not a trap but we do deliver business acceleration we saw in the video we offer them knowledge communications and marketing and business management but there's a strong component on environment education they all live the trainings knowing what are the global goals, what are the SDGs, what SDGs am I addressing with my project and my business idea if they're not being interpreters in something that is directly related to environment issues like you saw a case here when there's some he created an eco-co-wash but if you're not like him that it's working in something directly related to the environment at least you know how to operate your own business in a more sustainable way so if you have a buffet or a restaurant what do you do with the oil that it's no after you cook all the stuff how are you treating your waste at least you acquire this kind of knowledge so that you can operate your business in a more sustainable way they all get to learn what are the challenges for the resilience of the city we take them to the waste water treatment plants we take them to the to why you put all the trash of the city like you take the landfills yes we take them to visit the landfills so we try to show how the city works and what are crucial challenge to live in a resilient society so that they can think how their own business and projects are going to address that because they know that this is going to impact their lives just exploring a bit more on Wenderson so it's very common Brazilians the first thing they want to do when they turn 18 is to have a car and there are many Brazilians here you can ask them it's true isn't it we all want like our first car I mean I don't I don't have a car most people are looking for the first car so we have a big number of cars in cities and it's very common to have them washed in a gas station and each car wash would use around 300 liters of water per car so Wenderson he came to our first project he was in our pilot program and he had this this technology to wash cars with a glass of water 300 milliliters mix it with the wax of a Brazilian plant and by the time he would wash your car he would already wax it so he would leave it clean and shiny and then last time because it's a different process of doing it it's basically just cleaning the car like this and when he came to us he just he had this technology but that's it so we showed him do you have an idea of the environmental impact you create with this did you figure out how many liters of water they're not being wasted when people wash your car with this so now he's able to do his business but also understands the impact that he's creating in the city and even use that in his marketing strategy because he knows a lot of clients are hiring his service because they don't want to have their car washes with 300 liters of water they just want to waste 300 milliliters there are many other interesting cases that we acquired that we helped in the last couple of years but I'll show you some young ideas this is the group from last year we had 36 young people from 12 municipalities in metropolitan region of Belo Horizonte doing one of our training programs and we are very proud of this guy here this is Guilherme he's our celebrity now because he's from a land less movement based in the metropolitan region in Brazil land less movement houses I mean it's home to nearly one million people in Brazil so they do not have land they're just living in rural areas and he joined our program last year and he wanted to design a business that would allow young generation in rural areas to stay in the rural areas he hated the cities he wants to be there in the farms he decided what I see so he modeled a business idea that would go from consultancies if you want to have a garden in your house or what we call in Brazil like a productive garden a garden where you can have food in small areas in your house he also offers ecotourism in his land less movement he's selling food and products that are produced in a more sustainable way and we're super proud because after modeling his business idea with us last year we helped him to apply to the Lush Spring Fruits Lush is a company, a cosmetic company it's like the beauty shop vegan vegetarian stuff and he was among the four finalists for 2018 Lush Spring price and received another award a 10,000 pounds grant to start his own enterprise and they liked him so much that they even got him back to the UK last month to perform a training course for ecologists it's how to ecologically produce and farms following the way the nature does the forest does and now he's going crazy with his project and this also has a very interesting impact because most people in land less basic movements they work with one single crop in his area they produce bananas so you would walk and you would see only banana, banana, banana there is no diversity there is no knowledge on how to make it efficient and he's providing an income generation opportunity that it's eco-friendly that he's trying to respect the environment he's teaching other people in his land less movement how to produce in a more sustainable way so I hope these two cases clarify how we connect with water does it? great just to show some interesting case and I think this solidifies what the vice director says this is a very special moment for me for my life this is from last year UNESCO NGO forward 2017 and for Vela was in his third year we were just starting a new project with our young people going on and we had the opportunity to go to UNESCO NGO forum and there was a pitch competition going on do you know what's a pitch? who knows can explain to those who doesn't nobody dares to you know tell them what it's a pitch tell them your idea in a short time so pitch is very important when you are an entrepreneur you have to sell your idea sometimes in a minute two minutes that means we've had 90 seconds which means a minute and a half to tell what we do, why we do what we want to do in the future and try to dispute to compete for an award of $30,000 that were being sponsored by MISC foundation from Saudi Arabia that was hosting the UNESCO NGO forum when we heard about the competition we applied I applied wearing my hats of the water use network Joanne applied wearing for Vela's hats we both were among the five families worldwide among all the 300 NGOs that applied for the competition and I ended up in the first place so I made the killer pitch and I got $30,000 for water use network that you'll learn more soon more about it soon and Joanne got the third place and got an award of $20,000 for Vela so together we were a couple coming back to Brazil with $50,000 but yeah so I think it's good with Vela so just to show you this number, just to highlight that what we do, we do with partnerships we do in a network, we do connecting people so it's also a very good let's say advice when you are trying to make something happen that it's gonna change your reality connect to people, you cannot do anything alone so try to identify stakeholders that are interesting and relevant to what you do and that's connect with the goals that you want to achieve and now oops, oh my god okay okay coming back here let's talk about water more specifically and I hope to be closing soon when you look at water specifically in Brazil we still live with 35 million people lacking access to safe water and 100 million Brazilians without sewage collection so they basically have no access to the service this is nearly half this is half of the population as of it is now so what drives me to be what I would call a water interpreter or a water leader I always use this picture, I don't know if the council would be happy about it but anyway for me this is one of the drivers to do what I do this is the Board of Governance of the World Water Council in 2017 I was actually introduced to the World Water Council while here at IHE remember that I said yesterday that at IHE I joined the Water Youth Network a global community of young people and organizations trying to change the water scenario and we went to Budapest Water Summit it was my first ever water event in Hungary in 2013 and then I found out what was this big global governance water world so the actors existing in this contest strategic stakeholders and this picture showed to me that some people are missing there and these people are us so for the first time the World Water Council started the World Youth Delegates Program it was launched in 2016 it was a result of a lot of pressure and that's a big thanks to works of people like the young people at the Water Youth Network and the World Youth Parliament for Water and all your other younger groups connected in networks in the water sector that were pressuring for a larger and meaningful representativeness and also a lot of alumni and now if you look the pictures from this year for instance at least one young person you boost it because we cannot make the four of us at the same time the Youth Delegates Program near four we were selected based on the regions of the world the Council divides the world in four big regions I was selected to represent the Americas my mandate ends this December and the new batch is to be announced next week I believe so keep looking at the opportunity every two years they have the selection process but at least now we have young people there to say what we think should be said and also to do things that we think should be done and what did we do for the last two years and here I cover Water Youth but also the Delegates Program because I wouldn't be one without the other these are pictures from moments at the last World Water Forum the World Water Forum is the biggest water event is where you have at the same location the most important actors in the water sector getting together and discussing water issues and what was happening every time we would go to the forum no young people or young people always located and not strategic moments or positions in the forum what did we do to change that we pressured a lot from the beginning of the preparations of the forum the last forum and it was my country in Brazil in March was the first one to have a principle that every session every debate should have one person under the result so if you did not have a session with a younger professional you would be added we also had the largest group of young professionals and this was very due to a project that I'm very happy to have coordinated which were the Youth Satellite Events to the World Water Council it was a strategy co-designed with several youth led organizations and we came together in the World Water Council in Cancun we started our first discussion drafted guidelines together online each person in a different location of the world those guidelines were ready by last I think October we translated it to Portuguese and to Spanish we moved by the council all by ourselves and in less than 3 months from December to March young people worldwide independently managed to lead over 20 events around the world in 12 countries and this connected more than 1000 people into highly politics and this was all in preparation to the forum because they couldn't be in the forum they couldn't afford to be in the forum to send their message they want to contribute to the debate so every each event had to generate as output and statement in which you would put there what you think is relevant to your own region to the geography nature base you should produce audiovisual material for social media so that we could raise awareness to more young people and some people got sponsored to go to the forum and then we had vulnerable youth at the forum sharing their perspectives and together we worked in a statement, a youth statement that was released in the 8th World War forum and now we're combining this amazing experience into a new book to show how young people are helping achieve as the logistics which is the one directly connected to water and sanitation so these are pictures from moments that we had in the forum and I'm really looking forward for the next steps if I'm not able to coordinate those I'll make sure that others are following this we're also trying to push to have at least the organizations of the members of the youth delegates program to be to receive support to join the council officially so that we have voting rights and have a more formal means to influence the decisions that are made there so finally all I talk about is basically around the two things more representativeness and more positive impact there is a test I don't know if it's an international thing but I learned in Brazil it works a lot to check representativeness of particular girls so whatever you go just look around how many women are there and how many women should be there in your perspective if you look at the world half of the population at least half of the people in the room should be women in strategic decision making processes so if you are sitting in a table and if you're discussing development challenges look around do you see people who face those challenges sitting there are they contributing to the debate are they being really taking into account in the process of design solutions so the next test is really interesting just look just look around whatever you are and think of actors that should be there and are not if they are not who is representing them and is this person represented in a valid way is this person really taking into account the interests and the reality of that group and that's why yesterday I asked you who you are because regardless of your wishes you represent someone you represent a social group I found that also at IT I write it here who would look at me and first you are the woman category so what is the situation of woman in relation to water I have to know the challenge what are the struggles that we face in terms of water and sanitation and then you place me in Brazil so I'm South America Latin America where are the challenges that women face and because of the roles and the hats that I wear of what you've not worked in the youth delegates program sometimes I'm the only Brazilian woman that only likes American women in some places and locations how do I represent them so you have to know you have to learn what is their contest because they it's not very often that they have this opportunity that they have a microphone that they can voice their challenge that they can voice what they are struggling with that they can voice what they know to fix the problem because then we do not reproduce colonialist ideas on how to solve issues so let's listen to them and that's why it's important to always look at the group and try to think on how to help them and think of positive impact to encourage you a bit this is the picture I don't have a what if next works baby birth picture but this is a Bella's birth you know so this is how it all started so basically we were a group sitting together in one of the labs in my city and trying to design this what was our first business acceleration program it was a Saturday workshop we were going together we gathered some friends who were connected by the same goals and we worked it out putting on paper what we wanted to do to then make it happen in real life so whenever you I could provide you some let's say tools and reference on how to try to organize your ideas better if you want to create a project or start something but Maria Laura has my context is also here I made the basic mistake of forgetting my business cards but I'm here I don't know if we have time for questions I'm so sorry if I spoke too much but I really wanted to share some of those things with you so that you know that it's possible so that you know that you can do it if I could do it you could all do it and you could all do it because you're not alone in this fight and really try to think of local level because then you'll be global what we do there is what justifies why I'm here so I think it's the direct proof that if you're ex-global you can be global so try to focus even if you think oh there are no development challenges in my region there are there are maybe not in your neighborhood but maybe how your country is doing policies or how they are interacting with all your countries their international relations there is something that you could change to make the world better so thank you you're welcome