 To do the honors for the most effective campaign or app for consumers May invite on stage. Mr. Anil Meghnaani from Twitter And of course our jury chair, Mr. Mohan Agdhar, managing director, general mills and best-selling author Anil Meghnaani from Twitter. I thought in a way cheering he would be running to the All right, let's find out who the shortlisted nominees are In particular category, we actually had a very tough time Figuring out, you know, what was the best entry The the category really was how effectively Mobile is working for your consumer So that wasn't really coming out in any of the entries However, there was one that stood out in terms of how well it engaged with the TG and how, you know Involving or how deep that interaction could be with your consumer and and and on that basis we decided the winner All right, so we do have three metals to be given away, but I'm letting the cat out of the bag. There are two joint medal winners and Silver has been skipped. Let's find out who the bronze winner is Mindshare table the joint medal winner for this category is Silver winner in this category as well. Let's find out who that goes