 What we had with paper was benign neglect. I mean we could, in the right sort of environmental conditions, you could keep paper around for hundreds of years, which is why we have, you know, so many books that are five, six hundred years old still. It's because they've, in the right conditions, that will last and that will still be usable. We really can't say the same about digital and so the only response we really have is to sort of take the time to make informed choices and to put some effort into how we manage those materials. So I mean I won't lie, it definitely is more of, requires more active approach and more active sort of hands-on engagement with your digital objects in order to make them preservable into the future. I guess what I would just say is that, you know, it's important, the research they do is important, you know, the academy produces really important documentation, we in archives want to preserve this stuff and so we want to help inform people on how to make informed choices. I guess the other thing I would say is that the alternative to try to deal with it ten years from now could be a lot more expensive. You know, sending that data locked up in some sort of obsolete format could be very expensive, you know, sending that out to some sort of data archaeologist or forensic archaeologist. I mean it could be very expensive to do that kind of work after the fact and you could also risk compromising it in doing so. So there is a cost and there is a certain amount of effort required but doing it upfront will be a lot less costly than doing it later and also that's why we're here, archivists and librarians, we do this for a living and you know, we're happy to, I think the Penn State university libraries is taking a very service-oriented approach to helping researchers, you know, cover these bases related to digital preservation and so hopefully we can make some of those things easier for the researchers as well.