 This just in August is hotter than ever at Appalachian Wireless as they are slashing all normal contract pricing on all smartphones by 50% when you sign up for service. Better service, bigger saving, serving you for the last 25 years at Appalachian Wireless. The face of the Hillbilly arm drop drag races, 51-year-old Kent Rose, who had been battling cancer for the past few months, passed away early Sunday. As is with any extended illness, Kent's family is left with many medical bills and one local business in Prestonsburg is trying to help ease that burden. Sign guys in Prestonsburg is printing and selling decals that say Kent Rose is a friend of mine for only $5. Sign guys owner Brandon Patton says he owes his livelihood to Kent Rose. Without him we wouldn't be standing here because he pushed my father who was the one who helped me get started over the edge to start sign guys by explaining to him how he was going to help me with getting a lot of business through the arm drops, through his garage, through his friends and that letting my dad know I would make it and that's what pushed my dad over the edge and I've told Kent that and he knows that and without him we wouldn't be here and he meant a lot to him. Kent's passion for racing was only matched with his passion for helping people of these mountains. Kent I think did as a single person did more for this area than probably any other person. When he had the arm drop races down at Combs Airport it attracted thousands of people, race car drivers from almost 30 states and he was just such an advocate for Eastern Kentucky and the tourism of this area. He loved Prestonsburg. He loved Pinesville. He loved the kids. Nothing meant more to him than to make sure everybody had a good time and have a successful clean event. If you would like to help Kent's family with his medical bills you can attend the last event Kent Rose helped organize. The stars of the TV show Street Outlaws will be at Pops Chevrolet Monday in Prestonsburg from 12 to 4 p.m. They'll be signing autographs and selling merchandise where all the proceeds will be donated to help with Kent's medical bills. Reporting from Prestonsburg for EKB News, I'm Sean Allen.