The Ford Lane Departure Warning system challenge. Trust the technology.





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Published on May 2, 2012

How would you test a technology that warns you if you drift out of lane? Tell us how you'd challenge the Ford Lane Departure Warning system on Facebook.

At Ford, we're asking real people to test our technology. James Cotton studies at the National Film & Television School. And for his demo, he enlisted two veteran stuntmen, borrowed three vintage Ford cars and was lent one very new Focus.

He then blacked the car's windscreen out and briefed the driver; "Trust the technology and please don't hit the classic cars!"

To see more challenges and share your ideas, join Ford Real World Challenges on Facebook. Next time it could be you in the driver's seat.

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