 Keori, kaipa, kaipa, kaipa, kaipa, kaipa. Tiwit, mae rai maithi iawn iawn oowedin a ndaraadu sylwana. A叫nai, nai rai mnubutai kai walaibai. T位 nai mnubutai, kaiwai maithi iawn iawn, kai maithi iawn iawn i гelant a mnubutai kontinu. Ngai tiwit, mtapu wair hynna mae kaiwai iawn iawn. Aipa g mípa gai maithi iawn iawn ndaraadu maithi iawn iawn i kairunga maithon puatara a i witneu walaibai augai maithi iawn tu i mnumutera. We're starting from, like, an OK place. I mean, I think internationally we do all right in global rankings. And some of the disadvantages that we always say about ourselves, like we're small and remote, actually if you turn those on the heads, they can be advantages in particular areas. But however, despite that little segue, I think we still need to take a really different approach to this. And we're known as being a really beautiful country full of sheep and hobbits, but we're not particularly known as being the place in the world that you would go to do your R&D. So how do we start to change that? And I think the answer, another thing too is that we don't have all of the standard tools in our toolkit that a lot of other countries that have really tried to claim the R&D spaces being their own have. Namely, we don't write big checks, generally speaking, to get people to come. So we've got to find ways that would be, and I think that's not a bad thing at all. I think that if you do write big checks for companies to come here, it's not really sustainable for the country. And the types of relationships that you'll attract won't be sticky, they'll leave, they'll follow the money trail when somebody else offers them a big check. So I don't think it's a bad thing that we don't do that. But how would we start to think about this differently and play competitively on the global scale when we're not playing in that way? And I think the answer is perhaps to start building on the existing capability that we've got here in New Zealand and think about the environments that we want to build and having those be really enabling and really creative and have points of difference to other places in the world. And if we do that right, we could create opportunities that are sufficiently interesting that overseas players will want to come because of what we've built here. And so that led me to the idea of this thing that I keep saying I'm going to think of a much better name for it. But at the moment I'm calling it a platform play. So kind of like a platform technology, but not. Kind of like a platform technology for government maybe. So what I mean when I say platform play is really an ecosystem level scheme that you would design so that it's kind of working to enhance or catalyze all of the key components of an ecosystem. So if you think about an ecosystem in a given area and what are the Lego building blocks that you would need around it, what are they and how can we as government help to catalyze that so that it goes to a whole new place. And so that's the platform play. And I think that if we do develop platform or take a platform play approach to this hopefully what we will come up with is something that would resonate with international companies and players at a much deeper level than the checkbook. And not only that, but you end up building things that benefit New Zealand first and foremost in all of these types of ways which I won't go through one by one. So the program that I'm running, we've picked a number of different priority areas to concentrate on and these areas are ones that we either think that we've got some degree of competitive advantage in already or that areas that we don't, but we think that we could find a way to play a little bit differently than the rest of the world. And so these are them there. And for each one of these priority areas what we're wanting to do is to have a platform play that would sit inside of them. And so we're thinking quite creatively about what those platform plays would be and how we would manage to make them be real and to actually have some kind of effects. So one thing about the platform plays is that they're not, they've got to be market led and they've got to be really relevant to the global scene. And so they're not just kind of like real things that we traditionally think up, not to say bad things about government, but so the idea for future foods, this plant-based sources of protein actually came because we had a number of companies come to us and say, you're New Zealand, you're clean and pure and green, you must be doing plant-based sources of protein, right? And I was thinking, dairy cows. And then I thought, well, why couldn't we, why couldn't we do something that would enable New Zealand to put their hand up and do something quite bold and say, actually we will be the number one place in the world for plant-based sources of protein. And yeah. So and I think what it does is it creates, it buys us a future, it buys us optionality, it buys us different ways of different exports, different ways of being, different ways of farming, all kinds of stuff. And there's all, it's not just about growing the protein and putting it into bags and shipping it offshore. We have to do that in the first instance to be part of the game, but it could be more than that. It can be all of the intellectual property around what you do with this to produce really innovative foods off the back of it. So yeah, so I mean plant-based sources of protein, it's a big mega trend and so we started thinking about what do we have here in New Zealand right now that we could catalyse or that we could build and what are the bits and pieces that we'd have to add and how would we pull all of this together in a really sort of fresh innovative way so that it's easy for outside players to come in and make a real difference. So here's my beautiful diagram of plant-based sources of protein platform play, and if you think about the ecosystem, who would you want and what would be important and I think having these bigger companies, international firms and companies being here and being present for different aspects, whether it's part of the growing, whether it's part of processing, whether it's research and development, having some bigger companies present is important and how would we go about getting there until we've got a work programme that we are talking to some big players there. Having R&D that's really of size and scale is important and so at the moment we've got, there are a number of government mechanisms available for funding that are quite significant, I mean this could change this afternoon depending on what happens but at the moment they are there but what's not there is kind of this joined up, a vision around pulling in other outside players to work with it so get really, really big research programmes going on. The start-up ecosystem is super, super important so having entrepreneurs, having start-up companies, lots of them, way more than we've got now, bubbling away and those start-up companies could come from New Zealand sources, they could come from international sources. So we need to find ways to try and encourage that, same with investment. So we're wanting to see investment both from New Zealand and also from outside overseas players come in as well. Having a really enabling regulatory environment and making sure that our regulations are not only fit for purpose but are enabling so that it gives us an advantage there, it won't put us in a really risky place where we'll hurt ourselves in the long run but we'll be more enabling than what it currently is. I think that's an important component. Trying to get all of our research, which we've got quite a few research institutes across the country which are working in this space but they're all working on their individual programmes and they're all working on slightly different things and they don't talk to each other so trying to get some alignment around that to get, again, scale would be really important and it kind of goes on and on. We'll go through all of them. International, I think, relationships that you could negotiate at a country-to-country level I think would be quite important and we're working on that one too. So it just sort of gives you the idea about the way that we're thinking about it and we're going to, we've called it something, I haven't trademarked it the other day. It's Future Foods New Zealand and so it will be a thing and we're going to be trying to get a lot more impetus for it to actually move in the future. And then, so that's that but then also one of the other priority areas is space and this is kind of a cool one too. So this, again, started off market-led opportunity presenting opportunity with Rocket Lab coming to us and saying we can launch rockets from New Zealand, can't we? And we sort of said, well, sure, if we have a law but so inside of nine months we wrote all the regulatory systems which is now a law and so it sort of shows that we can be nimble and flexible if we want to and in the meantime we regulated them by contract so it took quite an innovative approach there. Had the first successful launch, gearing up for the second one and now we're thinking way beyond that and thinking what are all the pieces in the value chain around Rocket Launch Company but also in that wider space ecosystem and which of those components do we have here? Which could we facilitate? Which could we grow? Which could we partner with? And how do we sort of create a new space, hotbed in New Zealand? So I think that's, in the digital this one has sort of been doing my head in a little bit but that's all I've got. I don't know I don't know if it's a thing or not. So yeah, keen to talk to people about that one. Anyway, that's all I have to say. So I'm here all day, I'd love to talk to you guys. I think a really good outcome would actually be to have people like you guys involved in these platform plays so super keen to hear any ideas and to chat. So thank you very much for having me, Kiora.