 I want to talk about should you get a business loan someone told me that they were getting out 25k to fund their rap career. They were going to get a loan like a traditional business loan. This is what we're talking about people. Now I can't stop somebody from taking out money however you get that money but what I can do is talk about the things you want to think through when you got 25k in hand. I've talked to people who've had 30k and 50k all these big numbers and it might not be taken out alone but especially with the loans that you got to pay it back let's talk about the things that you need to make sure you do. Now first of all the first thing in the music industry number one rule damn near what everybody is do not spend money. If you really spend enough time in the music industry talking to enough people with the labels I'm talking about the most professional of professionals you would pretty much find out that most of these people are not trying to spend money. Point blank it could be a big star big manager and they probably got some interns somebody intern for free now they like to say it's cuz you gotta put that work in but it's all kind of industries that people are paying people well to be interns so that's just a music industry thing but I'm not gonna get stuck on that. Why that's so important is it's the perfect mentality when you have a lot of money and you don't want to waste no money. So what I'm gonna do is go over three things that you want to make sure you do when you have a large sum of money. First and foremost you need to go ahead and think about yourself like a label whether you got a loan from somewhere or whether you know people pass you got inheritance I've encountered a lot of different scenarios you need to think like a label and say is this artist validated. Now in business especially in the tech world there's this thing called a minimal viable product and you really want to get that product out there to see if people are buying if people are abiding you want some sense of the idea that people actually want this product it's not just this thing in my head that I think is a great business idea it's the same thing for an artist you want to know if people actually rock with you so before he starts spending all this money or even taking out loans I would really look to bootstrap and pay as little money as possible to get some kind of traction going even let's just say you got 30k don't say oh I'm gonna build this big 20k marketing plan I'm gonna say what can I get myself to do with $500 I'm not gonna spend any more than $500 and force yourself to get the biggest bang for your buck and if you can't get no traction for that amount of money then you probably don't want to throw more money behind that thing because you aren't in that position maybe you will develop into that position as an artist but don't just think putting a lot of money behind yourself is going to necessarily make you big. Number two what are you gonna do for revenue how are you going to bring money in after you start spending this money are you just spending this money just to hopefully create a product you're gonna spend 20k on like studio time and stuff like that and then have this great product but now have no money left after that to market yourself or are you spending money almost as investment now you are an artist you have some fan base and maybe you just want to spend that money to go on tour and make that money back I prefer the latter I really don't think artists should spend too much money just creating the product in the first place because there's so many cheap ways to get it done these days and to get quality work these days don't think just cuz you got a $5,000 video that it's gonna do the same as some other artists some big artists because there's a lot of artists that are spending that much money on their video but aren't really getting those results and it's just $5,000 in the hole and maybe 60 views 70 views don't make that you and number three what are your relationships looking like consider this before you really think about trying to spend all this money why because what did I say before I even got into the rules people in the industry are not trying to spend money why because they know that at the end of the day anyway you spent a lot of money and you really don't have the proper infrastructure you're really fucked keep it straight up but if you have the right infrastructure you can actually get a lot of stuff done without spending money in the first place what does that infrastructure look like John well we're talking about relationships half the time if you know these people know those people you spend time really building true relationships there's a lot of stuff you can get done for no money at all or low cost but if people don't really know you don't really have relationships with you yeah they're gonna say oh man this is dude who came up on me he had a lot of money how was I gonna turn that opportunity down but at the same time they're not gonna charge you to discount that they were charged people that they have a real relationship with and what's that gonna do that's gonna make you run out of money pretty quickly at the end of the day and now you don't have established relationships so when you're done you're done maybe your money can get you in the door sometimes but hopefully if you're in that door you're spending time trying to build real relationships with those people hard to do in a short amount of time but that infrastructure doesn't necessarily just have to be relationships like I know this PR person think of it specifically like hey number two was revenue how are you going to make money with the money that you're putting in think about the fact that if you don't really have any tour relationships established so you can set yourself up then how are you gonna make money if you can't tour if you don't really have any playlist relationship set up how are you really gonna get yourself on these playlists on the official playlists like there's different relationships in different places and in the industry most of infrastructure is really just actual people real relationships so spend some time before you really go heavy and just throw in cash out there developing relationships I've doubled down that a lot this year I've invested so much time in talking about relationships if you haven't read master music networking check that out at master music networking comm I'm actually about to do a free networking course I'm a drop over email soon enough three hacks to networking in the music industry or something like that I did some guy that's free check it in the description below I'll put it there but you have to have relationships it's so important not in just the music industry the entertainment industry as a whole it's important everywhere in life but especially in entertainment industry but anyway I want to know what you guys think about taking out a loan to fund your rap career or what if you just have a large sum of money and how you think you would act and what you would do if you had that large sum of money because I know what most of y'all say money is y'all's problem I guarantee you is more so relationships anyway like this video go ahead they like button if you like it your mouse will share it maybe a nice subscribe you know what to do hit that subscribe