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Published on Sep 12, 2012
Bill McDermott took over leadership as co-CEO of German software giant SAP in 2010—the first North American CEO in the company's 40-year history. Since then, the company has been steadily reinventing itself with new and diversified products and innovation in mobility, cloud computing, databases and business analytics. Recently, SAP has seen unprecedented revenue growth, and in July 2012, market intelligence firm IDC said, "SAP is growing ahead of the enterprise applications market and its major competitors."
As McDermott sits down with legendary author and advisor Geoffrey Moore for a candid conversation, they will discuss global business and economic trends; strategies for innovation; and lessons learned in driving an established organization to change. They will also discuss McDermott's views on leadership, building a winning culture, and his vision for the future of SAP.