 Where can we meet people where they are? Now, this is one of my favorite strategies. And the simplest way is to combine your passions with socialization, with opportunities to meet and connect with people who share your passion. And this is something that we've taught inside of the X Factor Accelerator. It's one of those key unlocks for a lot of our members who are in that exact place of maybe moving to a new town, recognizing after coming out of a breakup that their social circle isn't what they had hoped. So using meetup.com events, going to classes, taking lessons, group exercise, fitness, MMA, or even team sports like kickball, beach volleyball. So having that shared passion is a simple way to combine socialization with opportunities to meet and find these high value people in your life.